Specialties & Local Products of 長野県

Azumino Wasabi

特産品

When grated, it releases a refreshing, sharp aroma that tickles the nose. This is Azumino wasabi, nurtured by the blessings of the Northern Alps. The entire Azumino area is a major production hub for wasabi, where snowmelt from the Northern Alps emerges as underground spring water. In particular, the Daio Wasabi Farm boasts one of Japan's largest wasabi fields, spanning approximately 15 hectares. The pure spring water, maintained at 13–15°C throughout the year, grows wasabi that possesses a delicate sweetness and aroma hidden within its pungency. Nagano Prefecture boasts the highest wasabi production in Japan, with much of it coming from Azumino. Experience the profound depth unique to authentic wasabi, featuring a gentle sweetness that lingers softly after a vivid, sharp sting.

Azumino Soba

郷土料理

Snowmelt from the Northern Alps and cool air. Amidst the pastoral scenery overlooking the Hotaka Mountain Range, highly aromatic soba is crafted. This is the soba of Azumino. Azumino City is blessed with the conditions necessary to grow high-quality soba: pure water and significant temperature fluctuations between day and night. As a result, specialty soba shops are scattered throughout the city, attracting many visitors seeking handmade noodles made from locally produced buckwheat flour. Enjoying soba chilled with spring water from wasabi fields alongside local Azumino wasabi—such luxury is unique to this region. A bowl of soba slurped while gazing at the Northern Alps offers an exceptional aroma and smooth texture. It is a luxurious taste that allows you to savor the entirety of Shinshu's nature.

Apples of Azumino

特産品

With just one bite, a juicy sweetness overflows along with a crisp texture. These are apples grown in Azumino. Azumino City is a renowned production area where apple orchards spread across highlands at elevations of 600 to 800 meters. The cool air from the Northern Alps and the large temperature difference between day and night significantly increase the sugar content of the apples. In particular, it is said that the late-harvest San Fuji varieties endure cold enough for frost to fall during the harvest season, increasing their sweetness as if trying to prevent themselves from freezing. A full lineup of varieties born in Nagano, such as 'Aki-bae,' 'Shinano Sweet,' and 'Shinano Gold,' is also available. Apple picking in autumn is a popular experience unique to Azumino. Please come and taste the sweetness of a single fruit ripened on the tree right at the source.

Romen

ご当地グルメ

Thick, brown steamed noodles are generously topped with mutton and cabbage. The chewy, unique texture of the noodles paired with the savory flavors of the meat and vegetables makes this a dish you'll crave once you've tried it. Romen is a beloved soul food of the Ina Valley people. It was created in 1955 by Kazuyoshi Ito, the owner of 'Chugoku-fu Saikan万里' in Ina City, in collaboration with a local noodle factory. The dish originated from combining steamed noodles—an innovation designed to extend shelf life—with locally raised mutton and abundant local cabbage. Available in two distinct styles—one enjoyed as a soup and the other like yakisoba—it is a quintessential taste of Ina households, allowing diners to enjoy it exactly to their preference.

Sauce Katsudon

ご当地グルメ

When you open the lid of the bowl, a freshly fried cutlet sits grandly in the center. The breadcrumbs, coated in a secret sauce, are crispy, while the cabbage underneath is cool and crunchy. The layering of hot and cold creates an irresistible deliciousness. Komagane Sauce Katsudon is a local specialty loved at the foot of the Central Alps. It is said to have originated in the early Showa era, starting with pouring sauce over freshly fried tonkatsu and pairing it with cool cabbage. Today, it is so characteristic of the area that if you order 'Katsudon' in Komagane, this is what you will receive. The sweet and savory sauce soaks into both the cutlet and the rice, making it impossible to stop eating until the very last bite. A thrilling deliciousness that differs from the egg-simmered version. It is the pride of a town overlooking the Alps.

Ina no Zazamu

郷土料理

Take a pinch of this sweet and savory tsukudani and pair it with a sip of sake. This is 'Zazamu,' a delicacy of the Ina Valley that will impress even the most seasoned connoisseurs. 'Zazamu' refers to the larvae of caddisflies, stoneflies, and similar insects that inhabit the clear streams of the Tenryu River. They are collected using traditional fishing methods, involving entering the cold river in winter and flipping stones on the riverbed with specialized nets and hoes. To protect resources, fishing is strictly limited to the period between December and February, and only a very small number of people are permitted to fish. It is a precious food culture that remains only in the Ina region of Nagano. When prepared as kanroni (sweetly simmered), it becomes fragrant, with a unique texture and rich flavor that makes it the perfect accompaniment to alcohol. Please try this Shinshu insect cuisine that we are proud to present to the world.

Sanzokuyaki

ご当地グルメ

A large single piece of meat coated in a garlic-infused soy sauce marinade. Crispy, juicy, and bold—this is Shinshu's specialty, 'Sanzokuyaki.' A local flavor beloved in the Chushin region, centered around Matsumoto and Shiojiri cities, with Shiojiri often cited as its birthplace. The basic method involves marinating a whole chicken thigh in a soy sauce base flavored with garlic and ginger, coating it in potato starch, and frying it until crispy. There are various theories regarding the origin of its name, such as a play on words between 'frying' (ageru) and 'bandits taking/snatching' (ageru) items; this sense of boldness suits the dish perfectly. A single piece of meat where juicy juices overflow from beneath a crunchy coating. It is an irresistible dish that pairs perfectly with both beer and rice.

Unagi (Eel)

ご当地グルメ

With crispy, fragrant skin and meltingly tender fat, this is a premium skewer that Okaya—the 'City of Eel'—is proud of. Okaya City, on the shores of Lake Suwa, has been closely connected to eel since ancient times. The grilling method here is unique: the eel is split down the back in the Kanto style, but then slow-grilled over charcoal without steaming, following the Kansai style. This fusion of Eastern and Western traditions creates a flavor where the skin is crispy and fragrant while the meat remains plump. A thick, sweet sauce further enhances that savory aroma. This area is a hidden competitive hub for eel lovers, lined with specialty shops overlooking Lake Suwa. Please come and savor this masterful skewer, grilled to perfection.

Okaya Silk

工芸品

Silk fabrics with a moist and elegant luster. This is a proud souvenir from Okaya, which was once called the 'Capital of Silk.' From the Meiji to Taisho eras, Okaya City was a central hub that led Japan's silk reeling industry. With the abundant waters of Lake Suwa providing power, numerous silk reeling factories lined the area. The raw silk produced here was transported across the seas to the world, supporting Japan's modernization. Even today, silk products such as scarves and stoles are manufactured, and at the Okaya Silk Museum, you can take a deep dive into the history of the city's silk industry. A smooth texture and a soft luster. This is a special piece where the history of Okaya and the skills of artisans are carefully woven together.

Kanten (Agar-agar)

特産品

A smooth and refreshing mouthfeel. This is Suwa's natural square kanten, an essential ingredient for Japanese sweets and agar-based dishes. The Suwa region is the top production area in Japan and one of the few remaining places where traditional natural square kanten production survives. The history of kanten making in this area dates back to around 1830, when locals are said to have brought the production method back from the Kansai region. Suwa's winters—characterized by low temperatures, little snow or rain, and a high rate of sunny days—are perfect for the process of freezing and drying the boiled seaweed juice (tengusa). Utilizing the large temperature fluctuations between day and night, the process of freezing the core and then drying it is repeated with great patience. Rich in dietary fiber, it plays a major role in both cooking and confectionery. It is a natural blessing unique to Suwa, nurtured by the harsh winter cold.

Shiki

特産品

"Shiki" is a mountain grape wine that Miyata Village, nestled between the Central and Southern Alps, is proud to produce. It is grown in this land blessed with grape cultivation, characterized by clear air, clean water, high rates of sunny days, and significant temperature fluctuations. Brewed within Miyata Village, it uses a variety called Yama Sauvignon, which is a cross between Cabernet Sauvignon and mountain grapes. It possesses a deep ruby color with a purplish luster, where the sharp acidity derived from mountain grapes overlaps with the fruitiness inherited from Cabernet. This is a bottle that pairs well with both Japanese cuisine and game meat. Please take your time to enjoy the flavor of every single grape grown at the foot of the Alps in your glass.

Source Katsudon

ご当地グルメ

When you open the lid of the bowl, a large cutlet sits prominently atop a bed of shredded cabbage. The aroma of the sweet and savory sauce will make your stomach growl. This is Komagale's famous Source Katsudon. Its origins date back to the early Showa era, when it is said that a restaurant in Komagane called 'Kiraku' began serving freshly fried tonkatsu dipped in a special sauce. Eventually, it became a symbol of local revitalization, leading to the formation of the 'Komagane Source Katsudon Association' in 1993. Today, in Komagane, the term 'Katsudon' refers to this sauce-based version rather than the traditional egg-simmered variety, having become the true face of the region. A harmony of hot cutlet and cold cabbage, enjoyed in a town embraced by two mountain ranges of the Alps. Once you try it, you will never forget it.

Karuizawa Jam

特産品

The moment you open the jar, the sweet aroma of fruit wafts out. Thickly simmered strawberries and blueberries turn your highland morning toast into a special treat. Karuizawa is said to be the birthplace of jam in Japan. It is told that during the Meiji era, local people learned how to make jam from foreign missionaries and Russians who visited for summer retreats. 'Nakayama Jam,' founded in 1905, has its roots in the first generation learning the method from a missionary. After the war, brands like Sawayaya and Jam Kobayashi were established, becoming favorites among villa owners. The cool highland climate is also ideal for preserving fruit, allowing jam-making to take deep root. Strawberry, apricot, rhubarb—each jar captures the blessings of the highlands. The history of the summer resort Karuizawa is dissolved right here.

Saku Carp

特産品

Enjoy a slice of simmered carp, glistening with a rich, glossy glaze. The flesh, slow-cooked in soy sauce and sugar, is plump and sweet-savory, pairing perfectly with both rice and sake. For arai, enjoy the firm, crunchy texture refreshed with wasabi soy sauce. Saku Carp is a traditional ingredient raised in the clean waters of Saku. Legend has it that carp farming took root after Yodo-goi from Osaka were brought back during the Edo period. In 1746 (Enkyo 3), carp dishes were presented to the Ise Grand Shrine, and by the early Showa era, production levels were so high they boasted the highest output in Japan. Because they are raised in cold, clear water, they lack any muddy aftertaste and can be enjoyed in various ways, such as umani, koi-koku (carp soup), or arai. Recognized as a regional brand in 2008, this nutritious delicacy is the pride of Saku. It is a dish that has long graced festive dining tables.

Komoro Soba

郷土料理

As you slurp the noodles, the aroma of stone-milled buckwheat drifts through your nose. Dipping the chilled noodles into a fragrant dipping sauce—it is a luxurious dish to savor in the highland town of Komoro. Komoro is a land where buckwheat fields spread across altitudes of nearly 1,000 meters. The high-altitude climate, characterized by frequent fog and significant temperature fluctuations, is perfect for growing buckwheat. As a town that flourished as a castle town and a post station, many long-established soba shops have taken root in Komoro. It is even noted by the literary figure Shimazaki Toson that 'soba is a specialty of Komoro.' Homemade, hand-kneaded soba continues to be preserved as a point of pride for the town. A light, refreshing sauce and a satisfying texture that releases a wonderful aroma. This is the taste of Komoro, refined by history and the highland climate.

Chestnut Okowa (Sticky Rice)

郷土料理

A sweet aroma of chestnuts rises gently from the fluffy cooked glutinous rice. It is a quintessential autumn delicacy of Obuse. Originally, this dish was prepared at home for special occasions such as celebratory gifts (uchiiwai), but eventually, local chestnut confectionery shops began producing it. Today, it has become such a famous specialty that many people visit Obuse specifically to enjoy chestnut okowa. The fragrant, sweet chestnuts and the glutinous rice infused with their flavor are offered by long-established shops like Chikufudo, Sakurai Kanseido, and Obusedo, each providing their own unique taste. Breaking apart the tender chestnuts with your chopsticks and eating them along with the chewy rice creates a perfect bite. Paired with handmade soba noodles or a hearty miso soup, it becomes a meal that allows you to savor the full bounty of Shinshu.

Sanzoku-yaki

ご当地グルメ

When you bite into the crunchy coating, flavorful juices infused with garlic burst forth. There is no happiness quite like taking a hearty, large bite of this whole chicken thigh. Sanzoku-yaki is a local gourmet dish beloved in the Chushin region of Nagano Prefecture, specifically in cities like Matsumoto and Shiojiri. Chicken thighs are marinated in a soy sauce base flavored with grated garlic and onion, then coated in potato starch and fried until crispy. Interestingly, despite having 'yaki' (grilled/fried) in its name, it is actually a deep-fried dish. There are various theories regarding its name: some say it was called 'Sanzoku-yaki' because bandits would 'take' (toru) items, leading to a pun on 'frying chicken' (tori o ageru), while others suggest it was named to reflect the hearty, rugged eating style of bandits. Each city has its own specialty: Shiojiri focuses on 'bone-in chicken,' while Matsumoto uses techniques to reduce the aroma for easier takeout. It is the perfect taste of Shinshu for those days when you want a truly satisfying meal.

Shinshu Soba

郷土料理

With a single slurp, the aroma of buckwheat gently wafts up. Dipping the chilled noodles into the dipping sauce and pulling them in—this is an aromatic bowl nurtured by the water and climate of Shinshu. It is said that buckwheat was introduced during the Nara period, and one theory suggests that the ascetic practitioner En no Gyoja taught the cultivation and preparation methods in Ina. As they are known as 'Kirishita Soba' (fog-grown soba), buckwheat—which grows well even in the thin soil of high-altitude, misty regions—has supported life in Shinshu where rice cultivation is difficult. It is believed that 'Sobakiri' became widespread around the beginning of the Edo period. Among them, Togakushi Soba gained fame as a favorite among pilgrims visiting the Togakushi Shrine. Togakushi, Kaida, Ina—each region of Shinshu Soba shines with its own unique character. It is a prideful flavor, refined by these mountainous lands.

Umidare Yakitori

ご当地グルメ

A thick, garlic-rich soy sauce is drizzled over freshly grilled skewers. One bite of the fragrant chicken and punchy sauce will make you crave more rice and alcohol. Umidare Yakitori is a local gourmet specialty originating from Ueda City, Nagano Prefecture. It is said to have been devised in the 1950s by Shozo Miyashita, the first owner of the local yakitori shop 'Torimasa.' The defining feature is the soy sauce-based sauce loaded with grated garlic, and it's fun to add extra 'oi-dare' (extra sauce) to your liking. In 2011, a group of local citizens named it 'Umidare,' incorporating three meanings: 'Oidare' (a call to friends in the Ueda dialect), 'Oishii Tare' (delicious sauce), and 'Oi-dare' (adding extra sauce). Registered as a trademark in 2012, this is a flavor Ueda is proud of. It is a dish that continues to be loved locally for many years.

Ueda's Kurumi Soba

郷土料理

Ground walnut paste is dissolved into the soba dipping sauce. When you dip the noodles into this thick, sweet, and fragrant sauce, it is simply irresistible. Kurumi Soba (walnut soba) is a representative specialty of Ueda. This method of adding walnut paste to the dashi broth is said to be an original creation by 'Kusabue,' a popular shop in Ueda, established in 1961. Using locally harvested walnuts that are ground and dissolved into the dashi, it is a bowl unique to the mountainous Shinshu region. You can enjoy highly aromatic 70% buckwheat noodles paired with the sweet walnut sauce, inheriting the traditional soba-cutting techniques passed down from Komoro. It offers a mellow mouthfeel that is distinctly different from standard light dipping sauces. It is a local flavor you must try when visiting Ueda.

Shinano Town Corn

特産品

In summer, Shinano Town becomes a bustling highland town filled with people seeking delicious corn. The road stretching from Kurohime to Togakushi is also known as the "Corn Highway" and is widely recognized as a famous production area for sweet corn. Surrounded by the five mountains of Hokushin, this area is blessed with rich soil derived from volcanic ash and clear water springing from the mountains. The large temperature difference between day and night, along with the cool climate covered in morning mist, allows the kernels to concentrate their sweetness. The harvest season is approximately from late July to late August. Freshly picked corn in the morning is incredibly juicy and surprisingly sweet. The kernels pop when bitten, releasing a burst of juice. Please try a freshly harvested ear from the direct sales shops.

Shinano Town Soba

郷土料理

The soba of Shinano Town is renowned as 'Kirishita Soba,' nurtured by the mist. The highland area at the foot of Mt. Kuroki, with elevations between 500 and 700 meters, is a 'mist zone' where morning fog easily forms due to large temperature fluctuations between day and night. It is said that this morning mist gently protects the buckwheat, which is sensitive to frost. The volcanic ash soil is rich in minerals and provides excellent drainage, cultivating high-quality, aromatic soba. During the Edo period, it was transported from Shinshu to Edo, gaining fame as 'Kirishita Soba.' A bowl of noodles kneaded with Shinano Town buckwheat flour offers an exceptional aroma that clears the senses and a smooth texture. When enjoyed as chilled zaru soba, the flavor of the buckwheat becomes even more pronounced. Please experience the true prowess of Shinshu soba, refined by the cool highland air.

Miso Tendon

ご当地グルメ

A glossy, sweet miso sauce flows over the tempura resting on a bed of rice. The mellow richness and sweetness soak into the crispy batter, making it impossible to stop eating. What defines the Shinshu Suwa Miso Tendon is its use of sweet miso sauce instead of traditional soy sauce. It is a bowl that truly represents Suwa, where miso production flourishes. Suwa's climate, characterized by significant temperature fluctuations, is ideal for making miso. In this land lined with large and small miso breweries, local restaurants pooled their wisdom in 2005 to create this dish. The rule is to top it with ingredients from the Suwa region, such as wakasagi (smelt) or river shrimp. Each shop has its own slightly different ingredients and miso sauce—making it a delicious flavor to explore through a food tour of Suwa's pride.

Suwa Miso

特産品

When dissolved in dashi, a gentle, fragrant steam rises. With a single sip, a clean umami and richness spread throughout the bowl. Suwa is an ideal land for miso making. The high altitude and significant daily temperature fluctuations provide a comfortable environment for the microorganisms inside the breweries where the miso matures slowly. In the towns surrounding Lake Suwa, numerous large and small miso breweries have lined the streets, including major producers like Takeya Miso and Hanamaruki. Their light-colored, salty-sweet miso, made with plenty of rice koji, is characterized by its refreshing aroma and sharp umami. In miso soup, in dengaku, in stews—it is the pride of Suwa, gently supporting the daily dining table.

Fruits of Suzaka

特産品

Apples, grapes, and peaches. Suzaka is a "fruit paradise" where fresh, juicy fruits are available throughout the year. Suzaka City is one of Shinshu's leading fruit villages, with orchards spreading across an alluvial fan created by the Chikuma River. The well-drained fertile soil, significant temperature differences between day and night, and low rainfall produce fruits with high sugar content. The variety is magnificent, ranging from grapes such as Kyoho and Shine Muscat to peaches including San Fuji, the three Shinshu apple brothers, and Kawanakajima White Peach. It is a fruit kingdom where you can enjoy both shopping at farm stands and the experience of picking freshly harvested fruit. Please come and enjoy biting into a colorful piece of seasonal fruit right at the source.

Anzu no Sato (Apricot Village)

特産品

In spring, the gentle hills are dyed in a pale pink. Known as 'one glance, one hundred thousand blossoms,' this is the Apricot Village of Chikuma City. The Mori and Kurashina districts of Chikuma City are among Japan's leading apricot-producing regions. Legend has it that the cultivation began during the Genroku era of the Edo period, when a princess marrying into the Matsushiro Clan brought seeds from her hometown to remember her roots. Because the apricot kernel (kōnin) was highly valued as a traditional Chinese medicine for suppressing coughs, the Matsushiro Clan encouraged its cultivation, leading to the magnificent apricot village seen today. During the Apricot Festival in April, many people visit to see the flowers in full bloom. The sweet and sour fruits are used for jam, dried apricots, and syrup-preserved treats. Enjoying both the blossoms and the fruit is a true happiness of spring in Shinshu.

Osari Terraced Rice Fields Rice

特産品

On the slopes overlooking Zenkoji Plain, countless small rice paddies cascade in steps. This is rice grown in the terraced fields of Osari, a village famous for its beautiful moonlit nights. The Osari terraced rice fields are said to have been opened during the Warring States period, and expanded into their current form with the construction of irrigation ponds during the Edo period. This land has long been celebrated in poetry as a famous spot for moon viewing, renowned for 'Tamo no Tsuki,' where the moon is reflected in each individual paddy. In 1999, it became the first terraced rice field in the country to be designated as a Place of Scenic Beauty; in 2010, it was selected as an Important Cultural Landscape, and in 2020, it was named a Japan Heritage site. The elevation changes in these terraced fields create significant temperature fluctuations between day and night, imbuing the rice with a deep umami flavor. It is a special bowl of rice that people and the moon have protected and passed down through the long ages.

Kurobe Dam Curry

ご当地グルメ

On the plate, rice shaped like an embankment towers upward. An arching wall of rice is surrounded by curry roux that fills the space like a reservoir—a dish that makes you feel like you're on a journey even before your first bite. The roots of this dish date back to the era of the Kurobe Dam construction. It is said to have begun in the early Showa 40s (late 1960s) when a head chef at a diner in Sengozawa shaped rice into the form of the dam, creating 'Arch Curry.' Eventually, it grew into a local gourmet specialty involving about 20 restaurants in Omachi City, leading to the creation of 'rules,' such as shaping the rice like an embankment and ensuring the roux is always poured around the outside. Some restaurants feature toppings that resemble sightseeing boats floating in the roux, making it visually delightful to look at and delicious to eat once broken apart. The moment you break into the dam with your spoon is truly exhilarating.

Ozanza

郷土料理

A single slurp of smooth, thin noodles in a warm broth. 'Ozanza' is a slightly mysterious udon born in Omachi City. As it turns out, these noodles were devised shortly after the war by a chef in Omachi, who incorporated only the sticky component of natto into the dough. Another characteristic feature is that no salt is used; it was originally called 'Tsurara-men' (Icicle Noodles), but after being renamed after the local dialect 'Ozanza' at the suggestion of an innkeeper, it is said to have gained great popularity. These carefully hand-stretched thin noodles are known for their smooth, silky texture as they go down the throat. While it may look simple, knowing its origin makes this a truly surprising dish. If you visit Omachi at the foot of the Northern Alps, please be sure to try it.

Fireflies of Tatsuno

特産品

On early summer nights, numerous lights dance softly along the riverbanks. This is the scenery of Tatsuno Town, renowned as 'Japan's number one firefly village.' Matsuo Gorge in Tatsuno Town has been known since the Meiji era as one of the leading spots for Genji fireflies in Eastern Japan. Although they once nearly disappeared due to deteriorating water quality, the swarms have been revived through the steady conservation efforts of local residents; in abundant years, over ten thousand fireflies dance wildly in a single night. During the 'Shinshu Tatsuno Firefly Festival' in June, many people visit from all over the country seeking this magical sight. Confections featuring firefly motifs are also popular as souvenirs from Tatsuno. Why not take home a sweet memory of that gentle light?

Enoki Mushrooms from Nakano

特産品

With a crunchy texture and a mild, delicate flavor, enoki mushrooms are a staple in hot pots and miso soup, and Nakano City is Japan's leading production area for them. Enoki cultivation in Nakano City began in 1957 as a side job during the agricultural off-season in the snowy winters. Eventually, it evolved into substrate cultivation in clean facilities. By establishing a system that divides the tasks of culture and cultivation, production volume expanded dramatically. Today, the city accounts for approximately 40% of Japan's total production, delivering pure white, long-grown enoki mushrooms to dining tables across the country. As a perfect supporting ingredient, they blend seamlessly into any dish. Please enjoy the true quality of Shinshu Nakano, the mushroom kingdom.

Nakano Grapes

特産品

Shinshu Nakano is one of Japan's leading grape-producing regions. Located at the foot of Shiga Kogen, Nakano City has been known since the 1970s as a famous producer of large, dark Kyoho grapes, and in recent years, it has been an early adopter in establishing production for Shine Muscat, which can be eaten with the skin. The significant temperature difference between day and night allows the grapes to accumulate intense sweetness and rich aromas. High-sugar Kyoho grapes, seedless and elegantly sweet Shine Muscats, and the Nagano-born Nagano Purple—all offer flavors unique to Nakano. During the autumn grape-picking season, the area bustles with people seeking freshly picked berries. Behind the skin that bursts with a pop, you can taste the sunlight of Shinshu and the cool mountain air.

Oyaki

郷土料理

When you split the golden-brown crust, the filling of Nozawana and eggplant appears along with rising steam. The chewy texture of the dough and the simple sweetness of the ingredients soak deeply into your body. Oyaki is a local dish said to have originated in the Nishiyama region of Kamiminochi District, Nagano. Its history is ancient; traces of baked multigrain flour have reportedly been found in Jomon period ruins in the nearby village of Ogawa. Because the cold, mountainous terrain was unsuitable for rice cultivation, people grew wheat and buckwheat, kneaded the flour, wrapped it around fillings, and cooked them in the ashes of a hearth to sustain their lives. This is said to be the origin of 'Haiyaki (ash-baked) Oyaki.' Whether grilled, steamed, or ash-baked—the preparation methods and fillings vary by region. It is a taste of home, packed with the essence of Shinshu life.

Zenko-ji Monzen Soba

郷土料理

As you slurp the noodles, the aroma of the buckwheat drifts through your nose. A freshly made and freshly boiled bowl provides a delicious flavor that soothes the body after a temple visit. The temple town in front of Zenko-ji is known as a prominent area for soba, alongside places like Eiheiji in Fukui and Jindai-ji in Tokyo. It is said that tea houses developed to provide rest for people who had climbed the long slopes to worship, eventually evolving into a row of soba shops. From Fujikian, founded in the 10th year of Bunsei (1827), to long-established shops from the Meiji era that still remain today, over a dozen shops have continued to protect the authentic taste through friendly competition. Conclude your visit to Zenko-ji with a bowl of Monzen soba. It is the authentic taste of Shinshu soba, having walked alongside history.

Shinshu Miso

特産品

When dissolved in dashi, a fragrant aroma gently rises. Despite its pale appearance, a clean umami and richness spread throughout the bowl. Shinshu Miso is a representative type of "rice miso," fermented with rice koji and soybeans. It is characterized by its light color, sharp flavor, and refreshing aroma. Its origins are said to date back to the Kamakura period, when a monk from Shinano named Kojikaku spread the art of miso making at Anyoji Temple. During the Warring States period, Takeda Shingen had it produced as military rations, allowing it to take root in the Shinshu region. It is said that after escaping damage during the 1923 Great Kanto Earthquake, miso was sent from Shinshu as relief supplies, gaining popularity in the Tokyo metropolitan area and spreading nationwide. Today, approximately half of all miso produced in Japan is Shinshu Miso. It is a pride of Shinshu that supports the Japanese dining table.

Shichimi Togarashi (Seven-Spice Chili Pepper)

特産品

When you open the lid, the aroma of chili pepper and Japanese pepper (sansho) wafts out. With just a single sprinkle, it instantly sharpens the flavor of everything from soba noodles to hot pots. When it comes to Shichimi loved in front of Zenko-ji Temple, Hachiman-ya Isogoro is the name. It is said that the origin dates back to 1736 (Genbun 1), when the first generation, Muroga Kanemon, began selling chili peppers within the precincts of Zenko-ji. Eventually, by the third generation, they were permitted to establish a shop in a prime location within the temple grounds, and it became popular among pilgrims as a light and easy-to-carry souvenir. It was even referred to as a 'token of a pilgrimage to Zenko-ji.' Along with Yagenbori in Asakusa, Tokyo, and Shichimiya in Kiyomizu, Kyoto, it is counted as one of Japan's three major Shichimi. A perfectly blended aroma of chili pepper, Japanese pepper, ginger, and sesame—a flavor that has been protected in front of the temple for approximately 290 years.

Walnuts

特産品

As a dipping sauce for soba, in ohagi, and in mochi. These are the walnuts of Tomu City, indispensable to the food culture of Shinshu. Nagano Prefecture boasts the highest walnut production in Japan, and Tomu City is one of its primary producing regions. The low rainfall and sunny climate are perfect for walnut cultivation. The 'Shinano Walnut,' characterized by its thin shell that is easy to crack, is known for its rich flavor and aroma. Soba served with 'walnut sauce' made by grinding these nuts is a delicacy unique to Shinshu, with a mellow sweetness and fragrant aroma spreading through the mouth. Whether enjoyed as a snack on their own or used in sweets, their fragrant and rich flavor gently colors your everyday dining table.

Gohei Mochi

郷土料理

The fragrant aroma of miso toasted over charcoal. This Shinshu-style grilled mochi, known as "Gohei Mochi," has long attracted travelers passing through the post towns of the Nakasendo. It is a traditional local dish passed down in Kiso and Southern Shinshu, made by flattening non-glutinous rice, shaping it on a skewer, and grilling it after coating it with walnut or sesame miso. It is said that the name originates from its resemblance to the "Gohei" (ritual wand) used in Shinto ceremonies, or perhaps from a person named Gohei who created it; records suggest it already existed by the mid-Edo period. An interesting aspect of the food culture is how it divides into "Oyaki" in the north and "Gohei Mochi" in the south, with the Shiojiri area serving as the boundary. Crispy on the outside and chewy on the inside, this simple and heartwarming specialty features a sweet and savory miso aroma that stimulates the appetite.

Hakuba Gibier

特産品

A carefully prepared dish featuring deer and wild boar harvested at the foot of the Northern Alps. This is the taste of gibier from the international resort of Hakuba Village. This movement originally grew from an initiative to utilize deer and wild boar—captured as a measure against wildlife damaging crops—as a local resource. In Hakuba Village, there are restaurants serving gibier and processed goods such as venison curry and deer leather accessories, resulting in sophisticated dishes unique to a village bustling with skiers and climbers. Throughout Nagano Prefecture, the use of 'Shinshu Gibier' is being promoted as a community-wide effort. With its robust flavor from the lean red meat and a low-fat, healthy texture, this is a blessing of nature that can only be tasted in Shinshu, where people have lived alongside the mountains.

Sasa-zushi

郷土料理

A single bite featuring colorful mountain delicacies and vinegared rice beautifully presented atop vibrant green bamboo leaves—this is Sasa-zushi, a traditional food passed down in Northern Shinano, including areas like Iiyama. It is said to have originated when Uesugi Kenshin's army, crossing the Shinetsu border during the Battle of Kawanakajima, was served this dish; in Iiyama, it is also known as 'Kenshin Sushi.' Bamboo leaves possess antibacterial and preservative properties, making them highly valued for storing food. The vinegared rice is topped with bounties from the mountains, such as fernbrake, bamboo shoots, shiitake mushrooms, and walnuts, accented by thin strips of omelet and red ginger. The refreshing aroma of the bamboo leaves subtly infuses the vinegared rice, making every bite a delightful experience of textures. Designated as an Intangible Folk Cultural Property of Nagano Prefecture, this dish is a true essence of the spirit of Northern Shinano.

Iiyama Buddhist Altars

工芸品

A solemn presence, with gold leaf shimmering against black lacquer. Iiyama Buddhist altars are a traditional craft boasting approximately 330 years of history. Iiyama has long been a land of deep Buddhist faith, where the climate suitable for lacquer coating and heavy snowfall nurtured the development of altar making as a cottage industry. It is said that the production of unadorned altars began around the second year of the Genroku era (1689), and in 1975, it was designated as a national Traditional Craft. The exquisite craftsmanship continues to this day, with specialized artisans dividing the labor for processes such as wood preparation, shrine construction, carving, and gold leaf application. Iiyama is a 'town of Buddhist altars,' where the winters of this snow country beautifully nurture the lacquer. The inherited skills of master artisans live on here.

Otaguri

郷土料理

The aroma of the simmering miso makes it impossible to stop reaching for your sake cup. Known as 'Otaguri' in the Ina Valley, this is a dish of stewed horse offal. Historically, the Ina Valley was a region where horse breeding and 'Chuma' (using horses for transporting goods) flourished. It is said that the custom of eating horse organs emerged during the Meiji era, and gained popularity when butchers in Iida began stewing and selling it during the Taisho era. The name is said to derive from the motion of 'taguri-yoseru' (pulling toward oneself with the hands) when cleaning the long intestines. When horse intestines are carefully prepared and simmered slowly in miso or soy sauce, the odor is minimized, allowing you to enjoy a deep umami flavor. It is a dish unique to Shinshu, where horse meat culture is deeply rooted, and one you'll want to savor alongside local sake at izakayas in Iida or Ina.

Ichida Kaki (Ichida Persimmons)

特産品

Taking a bite of a small dried persimmon coated in white powder. After a chewy texture reminiscent of yokan (sweet bean jelly), an elegant sweetness spreads from the amber flesh. Ichida Kaki are dried persimmons nurtured in the Iida and Shimoina areas of Southern Shinshu. The name originates from the Ichida district in Takamori Town, where they are produced. Fresh persimmons are carefully dried until they reach about one-fourth of their original weight, concentrating the sweetness to a point where they are often called 'Japanese dried fruit.' The white powder on the surface is actually glucose that has crystallized and seeped out from the flesh. The sugar content reaches an impressive 65–70 percent. Shipments under the name 'Ichida Kaki' began in 1921, and it has now become a top brand of dried persimmons. It is a treasure of Southern Shinshu, perfect for enjoying with tea.

Toyama Jingis

ご当地グルメ

When placed on the griddle, the savory aroma of the miso marinade sizzles and rises. The well-marinated mutton releases a burst of sweet and savory sauce and meaty umami with every bite, making it a perfect companion for both rice and alcohol. Toyama Jingis is a style of Jingiskan that has been cherished in Toyama-go, Iida, in Southern Shinshu. Marinating the meat in a garlic-infused miso-based sauce is a tradition truly characteristic of Shinshu, a region famous for its miso. A unique feature of Toyama is the variety available; in addition to lamb and mutton, there are 'Buta-jin' using pork and 'Tori-jin' using local chicken. Eating hearty portions of richly seasoned meat—it is an energizing dish from this mountain town.

Sunki

郷土料理

A refreshing pickle with a pleasant acidity. 'Sunki' is a treasure of Kiso, made without using any salt at all. Sunki is a rare type of salt-free pickle found worldwide, made by lactic acid fermentation of red turnip leaves. In the deep mountains of the Kiso Valley, far from the sea, salt was so precious that people used to say, 'You can lend rice, but never lend salt.' Thus, Sunki was born from the wisdom of preserving food without relying on salt. Its history is said to span at least 300 years, and in 2017, it was registered as a Geographical Indication (GI) product. It can be added to buckwheat grain porridge (sobagome-zosui) or used in miso soup. With its refreshing acidity and the power of lactic acid bacteria, it is a fermented food filled with the wisdom that has helped the people of Kiso survive harsh winters.

Kiso no Gohei Mochi

郷土料理

Flat rice cakes skewered on sticks, releasing fragrant steam as they grill over charcoal—this is a familiar sight in the villages of Kiso. Flattened, semi-mashed non-glutinous rice is spread onto wooden skewers and generously coated with walnut miso sauce made from crushed walnuts, a specialty of Shinshu, before being grilled. The dough retains a pleasant texture of rice grains, which clings to the savory-sweet miso and the richness of the walnuts; the exterior becomes toasted while the inside remains chewy. It is said that cypress skewers have been used in the Kiso region since ancient times, and as they grill, a subtle woody aroma infuses the snack. The savory scent of the caramelizing sauce stimulates the appetite even from afar. Taking a bite while blowing to cool it down, you find a flavor that is simple yet addictive—a true taste of Shinshu, born from the ingredients of the mountain valleys.

Nozawana

特産品

A winter dining table in Shinshu is not complete without this—bright green, crisp-textured pickled Nozawana. Its origin is said to date back about 250 years, when the chief priest of Kenmeiji Temple in Nozawa Onsen Village brought back Tennoji turnip seeds from Kyoto. In the high-altitude, cool climate, the roots did not develop, and the plant transformed into a unique vegetable where only the leaves and stems grew large. When these long leaves and stems are pickled amidst the cold winds, they become a pickle with a crunchy texture and a pleasant acidity. It pairs perfectly when placed on freshly cooked rice or served as an accompaniment to tea. It is the very taste of Shinshu's winter, with flavors that sharpen in the cold air.

Oyaki

郷土料理

Inside the chewy dough, you can catch a glimpse of the pleasantly bitter Nozawana. Oyaki is a taste of home that has been loved in the households of Northern Shinshu. Oyaki is a local food made using wheat and buckwheat in Northern Shinshu, a mountainous region where rice is difficult to grow. Its origins are ancient, said to have begun around the Nishiyama area of Northern Shinshu. Particularly in the snow-heavy Iiyama area, the 'Haiyaki' (ash-baking) method—where fillings like Nozawana, eggplant, or red beans are wrapped and slowly baked in the ashes of a hearth—is still passed down today. Its versatility is also a charm, as changing the filling allows it to serve as either a side dish or a snack. It is a simple, warm flavor, reminiscent of handmade food from a grandmother's kitchen. The lifestyle of the snowy region of Northern Shinshu is packed into every single piece.

Mocha Soft

ご当地スイーツ

With a single bite, a gentle sweetness and a hint of pleasant bitterness float through the air. Wandering along Ginza Street in Kyukaruizawa with a soft-serve ice cream infused with the aroma of coffee—it is a quintessential Karuizawa moment. The Mocha Soft was created by Mikado Coffee, a coffee shop founded in Nihonbashi, Tokyo, in 1948, which opened its Karuizawa location in 1952. The founder, Keisuke Kanzaka, spent over a year developing this treat because he wanted "even children who cannot drink coffee to enjoy its flavor." It was eventually released at the Old Road shop in 1969. It is said that the recipe was perfected through countless tastings, including those by his daughter, who was an elementary school student at the time. This is a treat that established the very style of strolling through Karuizawa with a soft-serve ice cream in hand. A highland specialty loved across generations.

Kuri Kanoko

銘菓

Peeking out from within the chestnut paste are glossy chestnut kernels coated in syrup. This is Obuse-do's representative chestnut sweet, Kuri Kanoko. 'Kanoko' refers to a type of Japanese confectionery where sweetened, simmered pieces are embedded in bean paste, resembling the white spots on a fawn's back. Obuse-do's Kuri Kanoko is a luxurious creation, featuring plenty of syrup-soaked chestnut kernels hidden within a smooth chestnut paste kneaded with only chestnuts and sugar. Without the use of bleaching agents or coloring, the natural flavor of the chestnut remains fully intact. The contrast between the smooth chestnut paste and the tender texture of the chestnut kernels is irresistible. With the deliciousness of chestnut appearing twice in every bite, this masterpiece embodies the true skill of Obuse, the village of chestnut sweets.

Mont Blanc

ご当地スイーツ

As you bring a generous amount of chestnut cream to your mouth, the rich flavor of the chestnut itself gently unfolds. This is the Mont Blanc of Obuse, the town of chestnuts. In Obuse, the birthplace of chestnut confectionery, the autumn specialty is a Mont Blanc that uses local fresh chestnuts lavishly to bring out their maximum flavor. In particular, Obuse-do's 'Mont Blanc Suzaku' is a masterpiece inspired by chestnut dim sum, reportedly using about 10 chestnuts in a single serving. As for the seasonal autumn wagashi 'Suzaku,' which can only be tasted at the main store, it is so popular that lines form from early morning to obtain numbered tickets. It is a luxurious dish that feels as if you are eating the chestnut itself. It is a flavor that can truly be called the greatest pleasure of visiting Obuse in autumn.

Sakurai Kanseido Chestnut Yokan

銘菓

Only chestnuts, sugar, and agar. The straightforward flavor of the chestnut lives vibrantly within this unadulterated simplicity. This chestnut yokan is crafted by Sakurai Kanseido of Obuse. Sakurai Kanseido is the birthplace of Obuse chestnut confectionery, having invented 'Kuri Rakugan' (chestnut powder confection) in 1808. For over 200 years since then, they have continued to create sweets that highlight the essence of Obuse chestnuts. The natural sweetness of the chestnut and its moist, elegant texture are born precisely because nothing unnecessary has been added. It is a traditional taste that has been loved across generations. A single log that is perfect for an accompaniment to tea or as a gift. This is a representative confection of Obuse, packed with two hundred years of history.

Matsumoto Castle Monaka

銘菓

When you break open the cocoa-colored shell, the red bean paste crumbles delicately. After a crispy, fragrant bite, the mellow sweetness of fresh cream emerges. The creator of this 'Matsumoto Castle' is Kaiundo, a long-established confectionery in Matsumoto. Founded in 1884, they transitioned from a textile merchant to a confectioner and are a representative sweet shop of the town. The beautiful sight of the jet-black keep of Matsumoto Castle and the red railings of Umehashi Bridge—captured here through cocoa-flavored wafers and red bean paste. It is a treat that allows you to savor the National Treasure, Matsumoto Castle, right in the palm of your hand. It has long been chosen as the perfect souvenir for trips to the castle town of Matsumoto.

Kurikinton

銘菓

As you take a single pinch into your mouth, the aroma of the chestnut itself unfolds. It is a Japanese confection loved in Obuse and Nakatsugawa, available only in autumn. The making process is quite simple. Steamed chestnuts are passed through a sieve, mixed with sugar, and kneaded before being hand-shaped into small pouches using a cloth. With almost no additives, artisans shape each piece within seconds to ensure the chestnut flavor is preserved. It is a 'namagashi' (fresh confection) made without preservatives, produced only from around September when new chestnuts ripen through the winter. With a moist, melt-in-your-mouth texture and subtle sweetness, pairing it with a cup of tea creates a luxurious moment, as if you are tasting the very essence of the autumn harvest.

Onsen Manju

銘菓

As you walk through the hot spring town shrouded in steam, the sweet aroma of freshly steamed manju will make you stop in your tracks. Onsen manju is one of the true joys of traveling. In hot spring resorts, the method of 'steaming' using geothermal heat and steam has been deeply rooted since ancient times, making these fluffy, thin-skinned steamed buns a staple souvenir. In Shakonyu Onsen in Shinshu, a popular variety features a light, caramel-infused skin enveloping sweet red bean paste with a rich aroma. When held in your palm, it is still slightly warm. Breaking open the soft skin reveals a glossy bean filling. Enjoying one with a cup of tea after a soak—it is a simple sweetness that you can only truly appreciate in a hot spring village.

Shinano Nishiki

日本酒

Brewed with the subsoil water of the Central Alps, every sip allows the natural umami of the rice to spread gently. This is 'Shinano Nishiki,' brewed by Miyajima Sake Store in Ina City. Since its founding in 1911, this brewery has been committed to being a 'local brewery.' The sake rice used for brewing includes varieties like Miyama Nishiki, grown by contract farmers in the local Ina Valley, using as few pesticides as possible. Furthermore, they produce only Junmai sake, which directly reflects the flavor of the rice. While repeatedly winning gold medals at the National New Sake Awards, they prioritize a sake profile that accompanies the dining table rather than one that is flashy. A crisp, dry style that enhances food and is not tiring to drink. It is a local sake that contains the very essence of the Shinshu Ina terroir.

Shiojiri Wine

ワイン

As you tilt your glass, a magnificent aroma unfolds over time, revealing depth and strength from beneath its delicate surface. This is a red Merlot born from Shiojiri's Kikyo-ga-hara region. The cultivation of Merlot began in this land in 1976. When 'Kikyo-ga-hara Merlot' was introduced starting with the 1985 vintage, it won consecutive Grand Prizes at international wine competitions in 1989 and 1990, establishing the region's fame worldwide. Today, many wineries are concentrated within Shiojiri City, offering the pleasure of comparing the different expressions of Merlot produced by each maker. With fruitiness reminiscent of ripe berries and a supple richness, pairing it with meat dishes further enhances the depth nurtured by the Kikyo-ga-hara soil.

Daiya Kiku

日本酒

A mellow cup brewed with 'Onogami-sui,' the underground water from Mount Tateshina. This is 'Daiya Kiku,' brewed by Toda Sake Brewery in Chino City. The brewery began in 1717, originally founded as a rice wholesaler before later moving into sake brewing. The ingredients used for brewing include the pure underground water originating from Mount Tateshina and Miyama Nishiki, a type of sake rice grown in Nagano Prefecture. Notably, this sake is also known to have been enjoyed by the film director Yasujiro Ozu, who developed his movie scripts in the Tateshina Highlands, and its reputation has grown alongside such anecdotes. It features a soft mouthfeel with a gentle umami that spreads slowly. It is a Shinshu local sake you can enjoy slowly while reflecting on the stories of the master director who once cherished it.

Miyata Wine

ワイン

A glass born from grapes grown in the fields of Miyata Village, at the foot of the Central Alps. This is a wine produced by Honbo Shuzo's Mars Shinshu Distillery. This distillery is a site for whisky making, opened in 1985 within a forest at an altitude of approximately 800m at the foot of Mt. Komagatake. As the development of 'Wild Grape Village' progressed in Miyata Village, they began to focus their efforts on winemaking, featuring 'Yama-Sauvignon'—a cross between Japanese wild grapes and Cabernet Sauvignon—as the protagonist. The 'Shinshu Miyata Wine Shikishi,' bearing the name of the region, is a representative work of this effort. Please enjoy the unique flavor nurtured by the clear air of the Central Alps, born in a sacred land of whisky.

Yomeishu

薬用酒

When poured into a small sake cup, a faintly sweet and spicy aroma rises from the blend of over a dozen types of crude drugs. A single sip before bed gently warms a chilled body from the inside out. The origins of Yomeishu date all the way back to 1602 (Keicho 7). It is said to have begun when the Shiozawa family, who served as village headmen in Ina, Shinshu, started brewing medicinal liqueur. In the same year the Edo Shogunate was established, it was presented to Tokugawa Ieyasu and granted the prestigious name 'Tenka Gomen' (Permitted by the Shogun), marking a history of over 400 years. Today, it is carefully crafted at the Komagane factory at the foot of the Central Alps. A cup for health, gently embracing the power of medicinal herbs. A masterpiece born in Shinshu that has been cherished across generations.

Karuizawa Beer

ビール

A glass of well-chilled craft beer in the refreshing highland air—a true luxury unique to the summer resort of Karuizawa. Karuizawa is home to many distinctive brewers. Karuizawa Brewery, established in 2013, brews "THE Karuizawa Beer," while Yoho Brewing, born in Karuizawa in 1997, has released favorites like "Karuizawa Beer Craft Zaurus." Each brewer utilizes the subsoil water from Mount Asama and the clear mountain air to refine their aromas and flavors. When poured into a glass, you are met with fine bubbles and the rising aroma of hops. With a single satisfying gulp, a deep umami lingers behind a crisp finish. It is a taste of Karuizawa that you'll want to enjoy while feeling the highland breeze.

SakanoHana

日本酒

The single character for 'flower' prominently displayed on the label serves as its hallmark. This is a youthful brew crafted by SakanoHana Sake Brewery in Saku City. Founded in 1892, the brewery is located in the Saku Plain, with the Chikuma River flowing just to the west and views of Mount Asama to the north and the Yatsugatake Mountains to the south. The brewing process utilizes subsoil water from the Yatsugatake mountains and 'Hitogokochi,' a sake rice produced in Shinshu. In particular, their unfiltered raw Junmai Ginjo, which brought national recognition to the brewery, can be considered the very origin of this establishment. Its fresh aroma and crisp, clear taste have earned high praise from many enthusiasts. With a refreshing fragrance and a clean finish that does not linger heavily, this notable local sake perfectly reflects the nature of the Saku Plain, surrounded by Mount Asama and the Yatsugatake Mountains.

Chikumanishiki

日本酒

With Mount Asama to the north and the Yatsugatake Mountains to the south, this is a long-established local sake that has been brewing for over 330 years in the Saku Plain, surrounded by magnificent nature. Chikumanishiki Brewery was founded in 1681. Beneath the brewery, shallow and deep wells have been dug to utilize the subsoil water from the Asama mountain range—low in iron and rich in minerals—switching between them depending on the desired character of the sake being brewed. Their commitment lies in carefully processing rice, primarily using Miyamanishiki grown in Nagano Prefecture. In this land where the longest river in Japan, the Chikuma River, flows, the sake brewed slowly during the bitter cold of winter has been known as 'Otoko-zake' (masculine sake) for its robust umami. Each glass captures the harsh yet beautiful nature of Saku itself. Please enjoy its well-grounded, savory flavor.

Osawa Shuzo

日本酒

When poured into a cup, a clear, cloudless aroma rises instantly. With a single sip, a soft umami dissolves in the mouth, followed by a clean, crisp finish. True to its name, it is a calm and elegant drink, much like still water. What has made Osawa Shuzo famous is its representative brand, 'Meikochisui.' It is characterized by a smooth and clear taste, brewed using the subsoil water of Mount Tateshina. Founded in 1689 (the 2nd year of Genroku) in the Mochizuki area of Saku, they have been brewing sake for over 320 years. It is truly astonishing that an old jar in the brewery is said to still hold the 'oldest sake in Japan,' brewed in the very year the brewery was founded. A pure cup nurtured by the waters and history of Saku. A renowned sake of Shinshu that has been loved for generations.

Daishinshu

日本酒

When poured into a glass, a clear aroma rises instantly. With a single sip, a fruit-like richness and a clean aftertaste spread comfortably across the palate. Brewing Daishinshu is Daishinshu Sake Brewery, located in Matsumoto. Founded in 1880 (Meiji 13), it is a brewery with a history spanning over 140 years. They create authentic local sake using rice exclusively from contract-grown 'Hitogokochi' and 'Kinmon Nishiki' varieties born in Nagano Prefecture. Even after establishing a new brewery in Matsumoto in 2020, they continue to insist on brewing everything by hand rather than relying on mechanization. Under the slogan 'Heavenly Beautiful Sake,' it is a cup woven from the water, rice, and hands of Shinshu. It is one of the representative fine sakes of the Shinshu region.

Shinshu Kirei

日本酒

In the castle town of Ueda, there is a sake that possesses a purity so profound it makes one straighten their posture—that is Shinshu Kirei. It is brewed by Okazaki Sake Brewery, founded in 1665. Known for using water from the Sugadaira water system, the sake is crafted by the brewery's Toji, Misato Okazaki. The name was derived from auspicious words wishing for longevity: 'the crane lives for a thousand years, and the turtle for ten thousand.' In recent years, its popularity has surged, production has grown significantly over the last decade, and it is now being delivered overseas to places such as Taiwan and Dubai. With a fresh, clean mouthfeel accompanied by expanding umami and aroma, its character changes with every sip, making you reach for the next glass. It is a masterpiece that Ueda is proud of, and its scarcity is well-justified.

Masumi

日本酒

When poured into a cup, a soft aroma reminiscent of apples and pears gently wafts up. With a single sip, a clear umami and a clean aftertaste unfold comfortably. Masumi is brewed by Miyasaka Brewing, located in Suwa. Founded in 1662, its name is derived from the 'Masumi no Kagami' (Mirror of Pure Clarity), a sacred mirror of the Suwa Grand Shrine. Most notably, the brewery takes great pride in the fact that 'Kyokai Yeast No. 7,' now widely used in breweries across the country, was discovered in the moromi (mash) of this very brewery after the war. This famous yeast significantly raised the quality of sake nationwide, and Masumi became known as its birthplace. A single cup woven from the pure waters of Suwa, Shinshu rice, and the famous yeast. With its soft aroma and clear taste, it is counted as one of the representative premium sakes of Shinshu.

Endo Shuzojo

日本酒

Clear, easy to drink, yet full of flavor. 'Keiryu', brewed by Endo Shuzojo in Suzaka City, is loved by a wide range of generations. Endo Shuzojo was founded in 1864. It is a brewery with a prestigious history, having once served as the official supplier to the Suzaka Clan. Brewed using ultra-soft underground water from Mount Neoko and Miyama Nishiki sake rice grown in Shinshu, their sake has received numerous awards, including gold medals at the National New Sake Awards. In particular, 'Keiryu Asashibori'—which is bottled immediately after pressing and refrigerated—gains popularity every year for its crisp finish. A clean umami produced by pure water and masterful techniques. A pride of Suzaka that gently accompanies your daily dining table.

Hokuan Daikoku

日本酒

Brewed with snowmelt from the Northern Alps, this sake offers a crystal-clear taste. This is 'Hokuan Daikoku,' brewed by Hokuan Brewery, located in a snow-covered brewery in Shinano Omachi. Founded in 1923, this is a historic brewery that celebrated its centenary in 2023. In the land of Omachi, where the Kashima and Takase Rivers flow, they brew sake using pure spring water from the foot of the Northern Alps and locally produced sake rice such as Miyama Nishiki. Even during eras when global trends shifted toward dry sake, this brewery has maintained its unique conviction to preserve a 'rich and sweet' profile that brings out the natural sweetness and umami of the rice. The long winters of this snow country slowly nurture a mellow and gentle flavor. It is a local sake that allows you to slowly savor the blessings of the Northern Alps.

Yoakemae (Before Dawn)

日本酒

A brew that shares its name with the masterpiece of great literary figure Shimazaki Tosun. This is 'Yoakemae,' brewed by Ono Sake Brewery in Tatsuno Town. Ono Sake Brewery was founded in 1864, on the eve of the Meiji Restoration, making it one of the oldest breweries in the Ina Valley. The brand name is derived from Toson's novel 'Yoakemae'; during the Showa era, the brewery requested permission to use the name from Toson's eldest son. It is said that the name was granted along with the words, 'I want you to pursue authenticity even at the cost of your life,' a spirit that the brewery continues to cherish and protect to this day. Boasting a clean and elegant taste that leverages the freshness of freshly pressed sake, it is a dignified brew worthy of such a masterpiece's name.

Kawanakajima Genbu

日本酒

In the land of Kawanakajima, Nagano City, there is a sake that possesses an elegant aroma and a full-bodied umami. This is 'Kawanakajima Genbu,' brewed by Shusen Kurano. Shusen Kurano is one of the oldest breweries in Shinshu, with a history said to date back to around 1540. Genbu, crafted by the hands of female Toji Mariko Chino, can truly be called her masterpiece. With a voluminous fruitiness reminiscent of melon, layered with soft sweetness and a pleasant acidity, it has earned numerous accolades at nationwide competitions. When poured into a glass, a gorgeous aroma rises softly. Its smooth and creamy mouthfeel makes it a versatile companion that pairs well with various dishes. Known for being difficult to obtain, it is a highly skilled representative of Shinshu.

Wine of Tomi

ワイン

A delicate and elegant glass born from grapes grown on a plateau at an altitude of 700m. This is wine from Tomi City, the center of the 'Chikuma River Wine Valley'. Tomi City possesses a climate ideal for cultivating wine grapes, characterized by long hours of sunlight and low rainfall. Starting with the establishment of 'Villa del Sol' by essayist and painter Toyoo Tamamura, who moved to this region in 2003, small wineries have been appearing one after another. From Chardonnay served at the G7 Summit to other varieties, wines are being produced with a clear acidity and rich fruitiness unique to the highlands. A taste of Shinshu, enjoyed on hills overlooking the Chikuma River. Please come and visit this new sacred site of Japanese wine.

Hakuba Brewery

ビール

A drink after skiing or trekking tastes exceptionally delicious. This is Hakuba's craft beer, brewed with snowmelt from the Northern Alps. Hakuba Village is blessed with an environment perfect for brewing beer, featuring pure water and a cool highland climate. At the local brewery, beers that reflect the brewers' personalities are crafted, such as bitter IPAs and easy-to-drink Pale Ales. Enjoying a glass while gazing at the majestic Northern Alps is a luxury unique to the world-renowned resort of Hakuba. A refreshing sensation as it goes down your throat, with an aroma reminiscent of the clear highland air. Please enjoy a hearty gulp after working up a good sweat.

Mizuo

日本酒

Brewed with spring water near Nozawa Onsen, this sake offers a smooth and elegant flavor. This is 'Mizuo,' brewed by Tanaka-ya Sake Brewery in Iiyama,Oku-Shinano. Founded in Meiji 6 (1873). The sake's name is derived from Mt. Mizuo, where the brewing water is drawn. Under the creed of 'brewing what cannot be made anywhere else,' they are committed to using only rice grown in Nagano Prefecture. A major feature is their active use of the rare sake rice 'Kinmon Nishiki,' which is cultivated only in the nearby village of Kijimadaira. The harsh winters of deep northern Shinano allow for a slow, low-temperature fermentation. From the first sip to the second, and from the second to the third—this is a nutrient-rich local sake that Pride of Oku-Shinano, where the deliciousness increases with every sip.

Kikusui

日本酒

Filling the cup is a crisp and clear taste, brewed with subsoil water from the Central Alps. When chilled thoroughly, a clean umami unique to this frigid region glides smoothly down your throat. Brewing Kikusui is Kikusui Sake Brewery, the only brewery in Iida, Southern Shinshu. They craft their sake with a commitment to pure subsoil water from the Central Alps and high-quality sake rice grown in Nagano Prefecture. What makes them interesting is their method of storage. Since 1997, they have purchased a disused railway tunnel and repurposed it for the brewery. The temperature inside the tunnel is maintained at approximately 11 degrees Celsius year-round, serving as a natural refrigerator that allows the sake to mature slowly without using electricity. A local sake of Iida, nurtured by the blessings of the Alps. A single cup filled with the essence of the Southern Shinshu landscape.

Shichinami

日本酒

A single cup brewed in the extreme cold of winter at a brewery in the Kiso Valley, looking up toward Mount Ontake. This is 'Shichinami,' a famous sake of the Kisoji region produced by Shichinami Sake Brewery in Kiso Town. Founded in 1892. In the land of Kiso, surrounded by deep mountains at the foot of the sacred Mount Ontake, they have been brewing sake using pure water and clear mountain air. What the brewery treasures is not just being bound by sweet or dry, but pursuing a true 'umami' that satisfies the drinker. The name is said to be derived from a place name associated with Minamoto no Yoshinaka and the auspicious saying, 'If you laugh seven times, seven fortunes will come.' The crisp finish pairs well with the bounties of the Kiso mountains and mountain stream fish. If you visit the nostalgic Kisoji road, please do enjoy a glass.

Kochoan Chakkoro Mochi

和菓子

📍 善光寺、胡蝶庵茶寮 善光寺下店

A Japanese confection, 'Chakkoro Mochi,' produced by Azumino Cha Kochoan, a long-established tea shop with origins dating back to the Keicho era. This item utilizes matcha, a specialty of a tea shop. Kochoan has dealt in tea in the land of Shinshu-Azumino since 1874 (Meiji 7). They are known for making sweets that utilize matcha and Japanese ingredients. The gentle flavor of tea accompanies the jiggly mochi sweet. Kochoan is also popular for its meltingly soft Nama Daifuku and Warabi Mochi. Its charm lies in the elegant taste unique to sweets made by a tea shop. A lovely confection born in Azumino, perfect for serving with tea. Please enjoy it when you want to take a relaxing break.

Kochoan Rich Tart

洋菓子

📍 善光寺、胡蝶庵茶寮 善光寺下店

A rich tart born in Azumino, designed to let you truly experience the flavor of its ingredients. Kochoan is a confectionery shop in Azumino with roots in a tea house founded in Meiji 7 (1874). Widely known as a famous shop for matcha sweets, the discerning eye unique to a tea house is reflected in their confectionery making. As the name suggests, the Rich Tart is a baked good characterized by its dense, intense flavor, providing a luxurious moment. This sweet is nurtured by the pure water and clear air of Azumino. Sliced into small pieces and paired with coffee or tea, it is a highly satisfying treat that invites you to sit back and savor every bite.

Kochoan Rich Matcha Cheesecake

スイーツ

What happens when rich matcha meets cheese? The cheesecake from 'Kochoan,' a tea shop in Azumino, fulfills that luxury. Kochoan is a long-established tea wholesaler founded in 1874. Because it is a shop that knows high-quality tea intimately, it can fully utilize the deep bitterness and richness of matcha. Using Shinshu-produced cream cheese, the mellow acidity and the bittersweetness of the matcha harmonize beautifully. With every bite, the aroma of matcha rises softly. An incomparable deliciousness where Japanese and Western flavors become one. For matcha lovers, please try this serious matcha sweet made by a tea shop. A gift from Azumino.

Azumino Kashi Kobo Ayaka: Azumino Baum

洋菓子

A moist and fluffy Baumkuchen baked at 'Ayaka,' a confectionery workshop in Azumino, located at the foot of the Northern Alps. The dough, carefully baked layer by layer, boasts a gentle sweetness and a smooth melt-in-your-mouth texture. Our commitment lies in using as many ingredients from Nagano Prefecture as possible. We select eggs and wheat from Shinshu to tightly pack the blessings of Azumino's nature into every bite. At the workshop, you can even watch the popular Azumino Baum being baked. Whether sliced or enjoyed whole, please gather with your whole family to enjoy this simple and warm flavor that evokes the clear air of the Northern Alps.

Kochoan Rich Matcha Pudding

スイーツ

Savor the intense deliciousness of matcha in a smooth pudding—a treat created specifically for matcha lovers by 'Kochoan,' a tea shop in Azumino. Kochoan is an established tea wholesaler founded in 1874. Because they are experts who have handled high-quality tea for many years, they are able to fully bring out the deep flavor and rich aroma of the matcha. The elegant bitterness unique to matcha spreads through a silky, melt-in-your-mouth texture. As you scoop it with a spoon, the rich aroma of matcha rises softly. With a subtle sweetness that satisfies even adults, this is a luxurious item unique to an Azumino matcha sweets specialty shop.

Azumino Kashi Kobo Azumino Baum Truffle

洋菓子

Truffle chocolates made with Baumkuchen batter by a confectionery workshop in Azumino. A unique sweet from Azumino that fuses the moistness of Baumkuchen with the richness of chocolate.

Kochoan Matcha Cookies

洋菓子

📍 善光寺、胡蝶庵茶寮 善光寺下店

Matcha cookies made with true passion by a tea shop offer a different level of aroma. Kochoan's 'Matcha Cookies' are baked with plenty of matcha by a long-established tea shop located in Azumino. Mihara, the operator of Kochoan, is a specialty tea shop founded in 1874. Because it is a shop that knows tea leaves intimately, it can fully bring out the vibrant aroma and deep flavor of matcha in these cookies. The crispy, light texture is also a highlight. The moment they enter your mouth, the bitterness and sweetness of the matcha gently spread. Perfect as an easy-to-give Azumino souvenir or for tea lovers. These elegant cookies pair well with both coffee and green tea.

Azumino Kashi Kobo Ayaka Melting Apple Chocolat

洋菓子

A happy encounter between Shinshu apples and melting chocolate. Azumino Kashi Kobo Ayaka's 'Melting Apple Chocolat' is a sweet created by an Azumino confectionery workshop that fuses locally grown apples with chocolate. Nagano Prefecture is one of Japan's leading apple-producing regions. By combining the juicy essence of Shinshu apples with smooth chocolate, a new flavor that melts in your mouth was born. The freshness of the fruit and the richness of the cacao resonate together. With just one bite, you will experience a luxurious aftertaste where the sweet and sourness of the apple blends with the richness of the chocolate. Please try this new sensation of a sweet from Azumino.

Kochoan Matcha Castella

その他

📍 善光寺、胡蝶庵茶寮 善光寺下店

A vibrant green filled with the aroma of matcha. Kochoan's 'Matcha Castella' is a matcha sweet baked using plenty of rich matcha by a long-established tea shop in Azumino. Mi-hara, the operator of Kochoan, is a specialty tea shop founded in 1874 (Meiji 7). The charm of this castella lies in its vivid matcha color and deep aroma, which can only be achieved by a shop that knows tea leaves intimately. The flavor of matcha is tightly packed into the moist sponge. With every bite, the bittersweetness and sweetness of the matcha melt away. Paired with tea, it expands into a peaceful moment in Azumino. It is an irresistible, rich taste for matcha lovers.

Azumino Kashikobo Ayaka Chestnut Chocolat (Sweet)

洋菓子

Chestnuts and sweet chocolate melt together in a single piece. Azumino Kashikobo Ayaka's "Chestnut Chocolat (Sweet)" is a luxurious chocolate crafted by an Azumino confectionery workshop, combining chestnuts and chocolate. Shinshu is known as a famous region for chestnuts, with high-quality varieties grown in places such as Obuse. By combining the fluffy sweetness of these chestnuts with the mellow cacao depth of sweet chocolate, we have created an elegant confection. When you take a bite, the flavor of the chestnut and the richness of the chocolate harmonize and spread through your mouth. Enjoy it with coffee or as a gift. Please experience this luxurious single piece from Azumino.

Azumino Kashi Kobo Ayaka Brownie

洋菓子

A rich brownie baked by the Azumino confectionery workshop, Ayaka. The intense chocolate flavor and moist, dense texture are irresistible. Ayaka is a confectionery shop located in Azumino City, at the foot of the Northern Alps. It is well-loved for its sweets that utilize local ingredients, such as gelato and baked goods. That careful and honest approach to confectionery making is clearly present in every single slice of this brownie. With its dense chocolate aroma and a smooth melt-in-your-mouth sensation, pairing it with coffee or tea creates a happy, luxurious snack time reminiscent of the clear air of Azumino.

Azumino Kashi Kobo Ayaka - Moon and Lucky Rabbit

和菓子

Created by Ayaka of Azumino, 'Moon and Lucky Rabbit' is an adorable rabbit-shaped manju (steamed bun). Its round, cute appearance is sure to bring a smile to your face. This is a Joyo manju (yam manju) made with dough from grated natural mountain yam, resulting in a chewy and substantial texture. Ayaka is a confectionery shop located at the foot of the Northern Alps in Azumino City, known for its careful and meticulous craftsmanship. It is a hearty, authentic manju. Featuring an elegant sweetness from the bean paste gently wrapped in fluffy dough, it is a heartfelt, cute treat from Azumino at the foot of the Northern Alps, perfect for serving with tea.

Azumino Kashikobo Ayaka Apple Potato Pie (Fuji)

洋菓子

Fuji apples and sweet potatoes packed into a crispy pie. A dish that captures the flavors of autumn in Azumino. Azumino Kashikobo Ayaka is a confectionery shop committed to the apples of Azumino. We use apples from local contract farmers and sweet potatoes grown at our very own "Ayaka Farm." This apple potato pie is a luxurious baked treat, wrapping sweet and tart Fuji apples and fluffy, sweet potatoes in a fragrant pastry crust. It is a collaboration between the stars of autumn: apples and potatoes. With one bite, you can taste the bounty of Azumino. It is delicious whether served chilled or slightly warmed. Please enjoy it as a seasonal gift filled with the blessings of Azumino.

Kochoan Stick Cake Assortment

洋菓子

📍 善光寺、胡蝶庵茶寮 善光寺下店

Matcha, chocolate, and various flavors all at once. This is the stick cake assortment from Azumino's Kochoan. Kochoan is a tea shop in Azumino founded in 1874. Located in an area blessed with spring water from the Northern Alps, they produce Japanese and Western sweets to accompany tea. These stick cakes are easy-to-eat, bar-shaped cakes baked like financiers. For the matcha flavor, we use Uji Matcha from Kyoto, finished with a crispy exterior and a moist interior. The ability to enjoy multiple flavors and the ease of distribution are also great advantages. Please experience the authentic matcha flavor unique to a tea shop. It is also highly appreciated as a gift.

Azumino Kashi Kobo Ayaka Cheese-in Tart Baum

洋菓子

Azumino is known as a land of delicious water and sweets, blessed with the snowmelt from the Northern Alps. "Azumino Kashi Kobo Ayaka Cheese-in Tart Baum" is an original confection crafted by Ayaka, located in that very Azumino. This item allows you to enjoy a dual flavor, combining a rich cheese tart in the center of a moist-baked Baumkuchen. The richness of the soft Baumkuchen and the mellow acidity of the cheese slowly overlap in your mouth, creating a texture that is both unique and unexpected. When sliced and arranged, it looks visually stunning, making it an Azumino souvenir that turns your usual tea time into something a little more special.

Kochoan Melting Nama Daifuku (8 pieces)

和菓子

📍 善光寺、胡蝶庵茶寮 善光寺下店

Mihara Kochoan, a tea producer in Azumino, is a long-established tea shop founded in 1874, renowned for its matcha sweets. "Kochoan Melting Nama Daifuku (8 pieces)" is a popular Japanese sweet that can be considered their flagship product. Its defining feature is a texture truly worthy of the name "melting," with smooth cream generously wrapped inside soft mochi. The light sensation of it dissolving the moment it enters your mouth has completely captivated many people. When enjoyed well-chilled, the harmony between the mochi and the cream becomes even more pronounced. It is a new-style Nama Daifuku that represents Azumino. It is a must-try item for anyone visiting Azumino.

Azumino Kashi Kobo Ayaka Baum Rusks (Plain)

洋菓子

Ayaka in Azumino is a confectionery workshop that continues to create sweets in a land blessed with the subsoil water of the Northern Alps. 'Azumino Kashi Kobo Ayaka Baum Rusks (Plain)' is a product that reimagines Ayaka's signature Baumkuchen into a new form. These are rusks made by slicing Baumkuchen and baking them until crispy. While retaining some of the characteristic moistness of Baumkuchen, they have been crafted into a new sensation of a snack with a light texture that you won't find anywhere else. They are perfect to snack on as they are, or paired with coffee or tea. It is a rusk from Azumino that you will find yourself reaching for one after another. It is also an ideal item for a casual souvenir.

Kochoan Kocho Roll (Matcha)

スイーツ

📍 善光寺、胡蝶庵茶寮 善光寺下店

Mihara Kochoan, a tea producer in Azumino, is known for its matcha sweets created by a long-established tea shop founded in 1874. 'Kochoan Kocha Roll (Matcha)' is a roll cake made by Kochoan, featuring rolled-in matcha cream. This highly aromatic item combines moist sponge with the rich matcha cream that only a tea specialist can provide. The subtle bitterness of the matcha and the mellow sweetness of the cream slowly blend together with every bite. As it is crafted by tea professionals, the matcha flavor is truly authentic. This is a popular Azumino sweet recommended for those who want to savor a traditional Japanese flavor. It is well-suited both as an accompaniment to tea and as a souvenir.

Azumino Kashikobo Ayaka Fromage Duo

スイーツ

A story of two cheeses, born amidst the clear air of Azumino. "Azumino Kashikobo Ayaka" is a confectionery shop located in Azumino City, Nagano Prefecture, blessed with the subsoil water of the Northern Alps. They are committed to using local Shinshu ingredients as much as possible and are known for their moist, fluffy Baumkuchen and baked goods. The Fromage Duo is a luxurious creation featuring two layers: a smooth rare cheesecake and a richly aromatic baked cheesecake. With a single bite, you can enjoy two cheeses with different personalities. It becomes even more delicious when served chilled. Rich yet light on the aftertaste, it is a sweet you will want to savor slowly while imagining the scenery of Azumino.

Kochoan Pure Matcha Roll

スイーツ

📍 善光寺、胡蝶庵茶寮 善光寺下店

A roll cake from Kochoan in Azumino City, made with an abundance of high-quality matcha. This popular Azumino sweet features an exquisite harmony between the deep flavor of matcha and a moist sponge.

Azumino Kashi Kobo Ayaka - Chocolat Duo

スイーツ

A creation born in our Azumino workshop, featuring a harmony of two distinct chocolates. 'Azumino Kashi Kobo Ayaka' is a confectionery shop located in Azumino City, blessed with the pure underground waters of the Northern Alps. We are well-known for our Baumkuchen and baked goods that utilize local Shinshu ingredients. The Chocolat Duo features two layers of chocolate with different personalities: bitter and milk. With a single bite, you can enjoy the profound depth of flavor. Chilling it makes the texture even smoother. The bittersweet and mellow notes melt together slowly in your mouth. It is a high-quality sweet that you will want to savor alongside the clear air of Azumino.

Kochoan Nama Dorayaki Azuki

その他

📍 善光寺、胡蝶庵茶寮 善光寺下店

A 'Nama' (fresh) dorayaki featuring fluffy dough gently sandwiching adzuki cream. Mihara Kochoan is a long-established tea merchant in Azumino, founded in 1874. Located in a land of spring water fed by the melting snow of the Northern Alps, they have continued to create matcha sweets and Japanese confectionery. The Nama Dorayaki features a chewy skin generously filled with flavorful adzuki bean cream. Characterized by its moist mouthfeel, it is popular alongside their meltingly soft 'Nama Daifuku'. With one bite, the chewiness of the dough and the smoothness of the cream melt together. A popular Japanese sweet from Kochoan, representing the pride of the tea-producing region of Azumino. It tastes even more delicious when served chilled.

Azumino Kashikobo Ayaka Hohoemi Set

洋菓子

A gift-ready set containing a variety of popular baked goods from Azumino in one box. 'Azumino Kashikobo Ayaka' is a confectionery shop located in Azumino City, blessed with the subsoil water of the Northern Alps. We are committed to using local Shinshu ingredients as much as possible and are well-known for our moist and fluffy Baumkuchen and baked goods. The Hohoemi Set is an assortment of Ayaka's prideful baked goods. You can enjoy various tastes of Azumino in one box, including Baumkuchen and financiers. The excitement of the moment you open the box is part of the gift itself. A gift that brings smiles as a thank-you or souvenir for your loved ones. This assortment allows you to share the full taste of Azumino.

Kochoan Nama Dorayaki Rare Cheesecake

その他

📍 善光寺、胡蝶庵茶寮 善光寺下店

A soft dorayaki from Kochoan in Azumino City, featuring rare cheesecake cream sandwiched between fluffy pancakes. A refreshing sweet from Azumino that blends Japanese and Western flavors.

Azumino Kashikobo Ayaka 'Magokoro Set'

洋菓子

The 'Magokoro Set' is a gift set carefully packed with heart by Azumino Kashikobo Ayaka in Azumino City. Azumino is a land rich in nature, nurtured by the snowmelt from the Northern Alps. Ayaka is a confectionery workshop in Azumino that produces Baumkuchen and baked goods. Their specialty lies in flavors that are nostalgic and comforting, making the most of their ingredients. This set is a gift box containing a collection of popular items, with the charm of being able to enjoy various flavors in small amounts. Recommended for snacks shared with the whole family or as a gift for those who have supported you. This single box allows you to taste the deliciousness nurtured by the rich nature of Azumino all at once.

Kochoan Nama Dorayaki Matcha

その他

📍 善光寺、胡蝶庵茶寮 善光寺下店

A fresh dorayaki from Kochoan in Azumino City, featuring fluffy dough sandwiched with matcha cream. This Japanese-style sweet from Azumino offers a perfect harmony between the bitterness of matcha and the chewy texture of the dough.

Azumino Kashi Kobo Ayaka Nama Chocolate (Milk)

洋菓子

The Nama Chocolate (Milk) produced by 'Azumino Kashi Kobo Ayaka' in Azumino features a captivating smoothness that melts the moment it touches your mouth. The mellow cacao flavor and the gentle sweetness of milk spread slowly across your palate. Ayaka is a confectionery workshop located at the foot of the Northern Alps in Azumino, dedicated to creating 'heartwarming sweets' using local ingredients. They are also well-known for Western-style confections that utilize Shinshu specialties, such as chocolates made with apples and chestnuts. With just one piece, you will find a high-quality taste that makes you want to take a relaxing break. Born from the clear air of Azumino, this chocolate is perfect as a special treat for yourself.

Shinshu Satano Ka Kobo Butter Dorayaki

その他

📍 善光寺

This is the popular 'Butter Dorayaki' from Shinshu Satano Ka Kobo, featuring chestnuts delivered directly from the Ina chestnut production area in Southern Shinshu. It is a prideful creation of a confectionery shop born with the ambition to become a renowned destination for chestnuts. What makes it unique is the addition of chopped chestnuts to the combination of sweet bean paste and butter within a moist, chewy pancake base. It is a luxurious dorayaki that allows you to enjoy the sweetness of the bean paste, the richness of the butter, and the flavor of the chestnuts all at once. Shinshu Satano Ka Kobo has continued to create sweets with Southern Shinshu's Ina chestnuts as the main star. Their dedication to local ingredients is packed into this single dorayaki. It offers a new yet familiar taste, like a meeting of Japanese and Western confectionery. We highly recommend this sweet to all chestnut lovers.

Shinshu Satonoka Kobo Original Gateau Sec

洋菓子

📍 善光寺

This is the 'Original Gateau Sec,' a fragrant baked good produced by Shinshu Satonoka Kobo, located in the Ina Chestnut production area of Southern Shinshu. 'Gateau sec' is French for 'dry sweets,' meaning baked goods. We have finished these butter-rich cookies and sablés with the unique dedication that only our confectionery workshop can provide, allowing you to enjoy a crisp, light texture. Shinshu Satonoka Kobo is well-known for making confections where Southern Shinshu's Ina Chestnuts take center stage. We apply the discerning eye for ingredients cultivated through our experience in traditional Japanese sweets to these Western-style baked goods. With every bite, the aroma of butter spreads, creating a pleasant and light texture. It is perfect as an accompaniment to tea or coffee, or as a gift. These are easy-to-enjoy baked treats from Shinshu.

Shinshu Satinosaka Kobo Kuri Dorayaki

その他

📍 善光寺

A dorayaki (pancake sandwich) characteristic of Southern Shinshu, featuring moist dough filled with Ina chestnut paste. Shinshu Satinosaka Kobo is a chestnut confectionery shop with its main store in Iijima Town, Kamiina District. They specialize in making sweets that utilize ingredients from Southern Shinshu, centered around 'Shinshu Ina Chestnuts' grown with local producers. The Kuri Dorayaki features soft, moist dough filled with chestnut paste, offering a rich chestnut aroma. Born in a village overlooking the Central and Southern Alps, this chestnut dorayaki has a moderate sweetness that makes it easy to finish one in a single sitting. It is a gentle treat that perfectly accompanies a moment of relaxation with a cup of tea.

Shinshu Rinosaka Kobo: Mayudama Kintone

その他

📍 善光寺

A creative chestnut kintone (sweet paste confection) with an adorable appearance resembling round cocoons. Shinshu Rinosaka Kobo is a chestnut confectionery shop headquartered in Iijima Town, Kamiina District. Located in a village overlooking the two mountain ranges of the Chuo and Southern Alps, they specialize in making sweets centered around locally grown 'Shinshu Ina Chestnuts.' Mayudama Kintone features chestnut paste wrapped in chewy gyuhi (sweet rice cake), crafted into a white, round shape reminiscent of silkworm cocoons. Its charm lies in its cute, cocoon-like appearance, the elegant sweetness of the chestnut, and the chewy texture of the gyuhi. It also subtly evokes the culture of Shinshu, which once flourished with sericulture. This is a seasonal sweet that brings the atmosphere of Southern Shinshu to your heart through both its appearance and taste.

Shinshu Rinosaka Kobo: Noki no Hinata Gaki (Sun-dried Persimmon)

その他

📍 善光寺

A Japanese confection that lets you taste the blessings of a Shinshu winter, with persimmons dried in the sun under the eaves. Shinshu Rinosaka Kobo is a confectionery shop based in Iijima Town, Kamiina District, known for its sweets made using local ingredients. 'Noki no Hinata Gaki' uses dried persimmons, a specialty of Southern Shinshu, highlighting the concentrated natural sweetness of persimmons carefully sun-dried under the eaves. The sight of rows of persimmons hanging under the eaves of houses, known as 'Kaki Sudare,' is a seasonal tradition in the Ina Valley from autumn to winter. Its sticky, concentrated, and simple sweetness evokes a sense of nostalgia. It is a seasonal treat that allows you to bring home the scenery of a Shinshu winter—a perfect accompaniment to tea to soothe your soul.

Shinshu Sato no Ka Kobo Chestnut Anpan

その他

📍 善光寺

The 'Chestnut Anpan' is made by the chestnut confectionery specialist 'Shinshu Sato no Ka Kobo,' featuring chestnut paste wrapped in fluffy bread dough. Our shop is located in Ina, Southern Shinshu, a place rich in nature, surrounded by two mountain ranges with the Tenryu River flowing through its center. Together with local farmers, we cultivate the branded 'Shinshu Ina Chestnut.' We have gently wrapped authentic chestnut kinton (sweetened chestnut paste) unique to our specialty shop and slightly salted chunky bean paste in a chewy dough. The subtle aroma of butter and the gentle sweetness of chestnut become one. It is a somewhat special anpan unique to Southern Shinshu, a chestnut region, where Japanese and Western flavors melt together happily. Perfect for a snack or a light meal.

Shinshu Sato no Ka Kobo Ina Chestnut Pound Cake

スイーツ

📍 善光寺

A luxurious pound cake baked by Shinshu Sato no Ka Kobo, generously kneaded with the premium brand chestnut 'Shinshu Ina Chestnut'. Using chestnuts carefully cultivated alongside local farmers in Ina, Southern Shinshu—a region surrounded by two Alps and traversed by the Tenryu River—we use them without restraint. Inside the moist sponge, caramelized candied chestnuts and chestnut pieces with skin are scattered throughout, allowing you to enjoy the varying textures of the chestnut, from fluffy to moist, with every bite. The rich aroma of butter and the elegant sweetness of the chestnuts layer together for a profound flavor. This baked confection, packed with the charm of chestnuts grown in Southern Shinshu, is perfect for gifting.

Shinshu Rinosakobo - Kuri Kinton (Chestnut Mash)

その他

📍 善光寺

The essence of autumn in the Ina Valley is condensed into a single spoonful. Shinshu Rinosakobo's 'Kuri Kinton' is a quintessential autumn Japanese sweet, made by carefully straining local chestnuts from Ina. Kuri Kinton is a rustic confection made by straining steamed chestnuts and shaping them with a cloth. Since it is made using only chestnuts and sugar, the pure flavor of the chestnut itself is conveyed directly. In Shinshu, known as a chestnut production area, this seasonal flavor maximizes both sweetness and aroma. Upon tasting, it melts softly in your mouth, releasing the aroma of chestnuts. Enjoy a luxurious moment savoring the season with an autumn tea snack. You can enjoy the fragrance unique to the new chestnut season.

Shinshu Rinosakobo - Salted Chestnut Yokan

その他

📍 善光寺

A single pinch of salt enhances the sweetness of the chestnut. Shinshu Rinosakobo's 'Salted Chestnut Yokan' is a Japanese sweet characterized by its refreshing aftertaste, achieved by adding salt to chestnut yokan. Shinshu Rinosakobo is a confectionery shop in Southern Shinshu specializing in chestnut sweets. This item utilizes the magic where adding a little salt to something sweet actually makes the sweetness stand out. The accent of salt provides a sharp finish to the rich flavor of the chestnut. The subtle saltiness hidden within the sweetness makes you reach for the next slice. Please enjoy this new way of tasting chestnut sweets along with tea. Its lingering deliciousness also makes it a wonderful gift.

Shinshu Sato no Kako Kobo Kuri-gonomi

その他

📍 善光寺

Enjoy the flavor of chestnut easily in a bite-sized treat. Shinshu Sato no Kako Kobo's 'Kuri-gonomi' is a baked confection crafted by a confectionery shop in Southern Shinshu specializing in chestnut sweets, prepared to a delicious taste. Shinshu Sato no Kako Kobo is known for making chestnut sweets using carefully selected chestnuts from the Ina Valley. 'Kuri-gonomi' is a small sweet that allows you to easily taste that chestnut flavor, making it an approachable item perfect for those new to chestnut confectionery. With a single bite, the aroma of chestnut and a fluffy sweetness spread through your mouth. Perfect as a tea accompaniment or a light snack. It is an item that lets you casually enjoy the charm of Southern Shinshu chestnuts. Its easy-to-distribute size is also a highlight.

Shinshu Satono Ka Kobo Chestnut Yokan

その他

📍 善光寺

A yokan where the sweetness of Ina chestnuts melts moistly into the texture. Shinshu Satono Ka Kobo's 'Chestnut Yokan' is an authentic Japanese confection crafted by a chestnut specialty shop, kneading local Ina chestnuts directly into the paste. Shinshu is known as a famous producer of chestnuts, and high-quality chestnuts grow in the Ina Valley of Southern Shinshu. By carefully kneading these chestnuts into the yokan base, we have created a masterpiece where the fluffy sweetness of the chestnut spreads within a smooth texture. Enjoy a slice of this glossy yokan. The flavor of the chestnut fills your mouth, leaving a deep aftertaste. Perfect as an accompaniment to tea or as a gift, please enjoy the reliable taste that only a chestnut specialty shop can provide. Its long shelf life also makes it a wonderful choice for gifting.

Shinshu Rinosakakobo Kuri Dayori (Chestnut News)

その他

📍 善光寺

A Japanese confection crafted by the famous Minami-Shinshu shop, Shinshu Rinosakakobo, as if delivering news of the chestnuts. As the name 'Kuri Dayori' suggests, the gentle flavor of chestnut spreads richly with every bite. Shinshu Rinosakakobo is a confectionery shop with its main store in Iijima Town, overlooking two Alps. They value making sweets that highlight the quality of ingredients, using 'Shinshu Ina Chestnuts' grown by local farmers. Ina chestnuts are characterized by their intense flavor, large size, and beautiful luster. It is an elegant and gentle taste that encapsulates the bounty of Minami-Shinshu. It is a gift intended to be savored slowly while feeling the autumn season through the rich aroma of chestnut.

Shinshu Rinosakakobo Yama no Tsuto Kuri no Takumi (Chestnut Artisan)

その他

📍 善光寺

A piece from the 'Yama no Tsuto' series, where Shinshu Rinosakakobo finishes chestnuts using artisanal techniques. 'Tsuto' is a word representing a travel souvenir. Each piece carefully wraps the blessings of the mountains of Minami-Shinshu. This confectionery workshop is located in Iijima Town, overlooking the Central Alps and Southern Alps. Using 'Shinshu Ina Chestnuts' grown by approximately 90 local farmers, they bring out the maximum potential of the ingredients. The star of this confection is the large, glossy chestnuts with intense flavor. It is a product that allows you to slowly and thoroughly enjoy the deep flavor of Ina chestnuts. As a heartfelt gift from Minami-Shinshu, it is something you will certainly want to deliver to chestnut lovers.

Shinshu Rino Ka Kobo: Yama no Tsuto Kuri-tsuzura

その他

📍 善光寺

A Japanese confection crafted by Shinshu Rino Ka Kobo, designed to resemble a 'tsuzura' (a bamboo basket) filled with chestnuts. This famous confection of Southern Shinshu allows you to enjoy the flavor of Ina chestnuts with an appearance that evokes the atmosphere of a mountain village.

Shinshu Sato no Kako Workshop - Iijima Enka (Medium Size)

その他

This is 'Iijima Enka,' created by the Shinshu Sato no Kako Workshop in Southern Shinshu. It features a unique package shaped like a firework shell before launch, packed tightly with our pride-and-joy baked goods. Shinshu Sato no Kako Workshop is a confectionery shop with its main store located in Iijima Town, overlooking the two Alps. The playful spirit characteristic of Southern Shinshu, where fireworks culture is deeply rooted, is freely expressed in the design of this Enka. Inside are baked goods that make full use of local ingredients, including chestnuts. Fun to look at and delicious to eat. As a highly talkable souvenir, it is an item that is sure to delight anyone receiving it, eliciting spontaneous gasps of surprise the moment it is opened.

Shinshu Rinosaka Kobo Chestnut Terrine

その他

📍 善光寺

A moist and rich terrine made with a luxurious amount of Shinshu Ina chestnuts. A gift from the Ina Valley in Southern Shinshu. Shinshu Rinosaka Kobo is a shop in Iijima Town, Ina Valley, that works with local farmers to brand and create chestnut sweets using "Shinshu Ina Chestnuts." They have crafted a terrine infused with liqueur, using their pride-and-joy Ina chestnuts which are managed from soil preparation to harvest. It offers a smooth, luxurious taste that captures the essence of chestnut flavor. It is delicious as is, but warming it slightly also enhances the aroma. Experience the deliciousness of chestnuts from the Alps-embraced Ina Valley in a new form. Perfect as a dessert for special occasions or as a gift. Enjoy the natural blessings of the Ina Valley to your heart's content.

Shinshu Rinosaka Kobo Chestnut Sablé

その他

📍 善光寺

Crispy sablés with a rich chestnut flavor. A product that allows you to easily enjoy the chestnut sweets of Southern Shinshu. Shinshu Rinosaka Kobi is an Iijima Town shop dedicated to "Shinshu Ina Chestnuts" grown in the Ina Valley. They have transformed their pride-and-joy Ina chestnuts, carefully managed from soil preparation, into light and crispy sablés. With just one bite, the fragrant flavor of chestnut spreads through your mouth. While authentic sweets like the terrine are wonderful, these are a casual chestnut snack you can enjoy without formality. Perfect for tea time or as a small souvenir. Please enjoy the deliciousness of Southern Shinshu chestnuts at your leisure. The light, crispy texture is truly addictive.

Shinshu Satunoka Kobo Chestnut Steamed Yokan

その他

📍 善光寺

A chewy texture with the gentle flavor of chestnut spreading through. This is a steamed yokan from the Ina Valley in Southern Shinshu. Shinshu Satunoka Kobo is a shop in Iijima Town, Ina Valley, that brands 'Shinshu Ina Chestnuts' and creates chestnut sweets alongside local farmers. They have crafted a chewy steamed yokan using Ina chestnuts that are carefully tended from soil preparation to harvest. It offers a simple yet elegant taste where the chestnut flavor melts into the jelly. It is not flashy, but deeply delicious. When enjoyed with tea, the natural sweetness of the chestnut spreads comfortably. Please take your time to savor the chestnuts of the Ina Valley, nestled in the Alps. It is also a wonderful gift. Be enveloped by the natural sweetness of Ina Valley chestnuts.

Shinshu Satonoka Kobo Confiture Chestnut Milk

その他

A stylish jarred sweet combining chestnut and milk. This confiture is born in the Ina Valley. Shinshu Satonoka Kobo is a chestnut confectionery shop in Iijima Town, Ina Valley, dedicated to 'Shinshu Ina Chestnuts.' We have combined our pride, the Ina Chestnut, with milk to create a smooth confiture. Spread it on bread or scones, and the gentle sweetness of the chestnut and the richness of the milk will softly spread throughout your mouth. Every time you open the jar, this item makes you feel a little luxurious. Perfect for breakfast or snack time. Please enjoy the deliciousness of Southern Shinshu chestnuts in a new form as a stylish jarred treat. Add a small spoonful of happiness to your dining table.

Shinshu Satonoka Kobo: Ichida Persimmon Mille-feuille

その他

📍 善光寺

When it comes to the specialties of the Ina Valley in Southern Shinshu, Ichida Persimmons are legendary. These dried persimmons, with a history spanning over 500 years, boast an elegant sweetness and amber luster nurtured by the river mist rising from the Tenryu River and the highland climate. It is a brand that Shinshu takes pride in, registered as a Geographical Indication (GI). 'Shinshu Satonoka Karyo Ichida Persimmon Mille-feuille' is a creative confection that transforms those very persimmons into a mille-feuille. The natural, soft sweetness of the dried persimmon resonates beautifully with the crispy texture of the pastry, creating a new flavor where Japanese and Western styles melt together. This is a luxurious item that allows you to experience the charm of the Ina Valley's terroir through a modern Western confectionery lens.

Shinshu Rinosaka Kobo Autumn Chestnut Baked Sweets Assortment

その他

📍 善光寺

In the Ina Valley, under a project to cultivate 'Shinshu Ina Chestnuts' that began in 2003, the town has been working together to create a chestnut village. Shinshu Rinosaka Kobo is one of the key players in this effort. 'Shinshu Rinosaka Kobo Autumn Chestnut Baked Sweets Assortment' is a set of baked goods using an abundance of autumn Shinshu Ina chestnuts. It is a luxurious assortment unique to the harvest season, featuring sweets with a rich chestnut aroma. This box allows you to compare various baked goods made from the chestnuts of the Ina Valley during its bountiful autumn. It is surely a gift that chestnut lovers will appreciate. A single box that feels as if it contains all of autumn in Shinshu.

Shinshu Rinosaka Kobo Seasonal Fruit Tart (Chestnut)

その他

📍 善光寺

A seasonal baked good featuring chestnuts from the Ina Valley in Southern Shinshu placed atop a crispy tart. 'Shinshu Rinosaka Kobo' is a chestnut confectionery shop located in Iijima Town, nestled between the Southern and Central Alps, dedicated to Shinshu Ina chestnuts. Since 2003, they have worked together with local producers and government agencies on the 'Let's Grow Shinshu Ina Chestnuts' initiative to produce high-quality chestnuts. The Seasonal Fruit Tart is a masterpiece that fully utilizes the sweetness of those Ina chestnuts. The fragrant tart crust and the fluffy chestnut flavor complement each other perfectly. With every bite, you can feel the bounty of the chestnut village. The combination of crispy pastry and fluffy chestnut makes this a luxurious tart that makes you want to fully enjoy the flavors of autumn.

Shinshu Satino-ka Kobo Baked Mont Blanc

その他

📍 善光寺

A new sensation of Mont Blanc, baked to a fragrant perfection. 'Shinshu Satino-ka Kobo' is a chestnut confectionery shop in Iijima Town, Southern Shinshu, dedicated to Shinshu Ina chestnuts. Together with local producers, they have cultivated high-quality Ina chestnuts over many years. The Baked Mont Blanc is a creative sweet made by baking chestnut cream to a fragrant finish. Unlike the common cold Mont Blanc, the baking process significantly enhances the chestnut flavor. The aroma of the baked dough also serves as an accent to the taste. Beneath the fragrance, the rich sweetness of the chestnut spreads. This is a unique item that allows you to enjoy the bounty of the Ina Valley in a new form. It is a creative sweet that chestnut lovers must try.

Shinshu Satono-ka Kobo: Shinshu Ina Chestnut Mille-feuille

その他

📍 善光寺

A mille-feuille from Shinshu Satono-ka Kobo, featuring Shinshu Ina chestnuts sandwiched between crispy layers of pastry. Based in Iijima Town, nestled between the Chuo and Southern Alps, Satono-ka Kobo specializes in creating confections that highlight local chestnuts. The Shinshu Ina Chestnut is a branded chestnut cultivated alongside approximately 90 farms in Iijima Town and Shimojo Village; only those meeting the strict standards of JA Kamiina can bear this name. The rich chestnut cream and light, crispy pastry texture overlap exquisitely, spreading the abundant aroma of chestnut with every bite. An inventive sweet packed with the bounties of Southern Shinshu that chestnut lovers will find irresistible. It is a perfect item for a tea snack or as a gift.

Shinshu Satonoka Kobo Mont Blanc

その他

📍 善光寺

The 'Satonoka Mont Blanc' is a masterpiece finished with the pride of Shinshu Satonoka Kobo: their signature chestnut cream. Based in Iijima Town, nestled between the Chuo and Southern Alps, Satonoka Kobo is a confectionery that specializes in making sweets using local chestnuts. The Shinshu Ina Chestnut is a branded chestnut cultivated alongside approximately 90 farms in Iijima Town and Shimojo Village, known for its rich flavor. This tall, impressive dessert features layers of almond-infused sponge, plenty of fresh cream, and chestnuts, topped with a piped Mont Blanc cream made from a blend of Shinshu Ina and Italian chestnuts. This popular chestnut-filled sweet allows you to luxuriously enjoy the bounty of Southern Shinshu. It is available for mail order frozen, making it a must-try treat during the chestnut season.

Shinshu Satonoka Kobo Jinya no Koban Baked Sweets

その他

📍 善光寺

The 'Jinya no Koban' is an auspicious assortment of baked goods created by Shinshu Satonoka Kobo, inspired by the image of precious gold coins (Oban and Koban). Its name originates from the Edo period, when treasures from the Shinshu Ina Valley were gathered at the Iijima Jinya (magistrate's residence). Based in Iijima Town, nestled between the Chuo and Southern Alps, Satonoka Kobo is a shop that focuses on confectionery using local chestnuts. This assortment features a colorful variety of baked goods using chestnuts and seasonal fruits, including chestnut tarts, Ina Chestnut Manju, fig financiers, and chestnut madeleines. Each piece is individually wrapped, making it easy to distribute and allowing you to enjoy various flavors. It is an enjoyable box that is highly regarded as a souvenir from the Ina Valley.

Ringo Otome (Apple Maiden)

和菓子

📍 茅野駅、松本駅、塩尻駅 ほか8件

'Ringo Otome' consists of thin slices of Shinshu-grown apples baked into a rice cracker dough. Produced by Matsuzawa, a confectionery manufacturer in Takamori Town, it is a snack with a light texture. They are committed to quality, with more than half of the ingredients being apples. They use various varieties such as Fuji, Shinano Sweet, Shinano Gold, and Kougyoku. A unique feature is the use of 'thinned apples'—apples removed during their growth process intended for fresh consumption—and the product has won numerous awards, including many years of three-star ratings in taste contests. It features a crisp apple texture and a subtle sweet aroma. The lightness of the thin cracker is pleasant, making it hard to stop at just one. It is an elegant piece packed with the essence of Shinshu.

Ringo Otome (Apple Maiden)

和菓子

📍 茅野駅、松本駅、塩尻駅 ほか8件

A thin pastry made by sandwiching slices of Shinshu-grown apples between rice cracker dough and baking them. A light and portable souvenir from Shinshu that allows you to enjoy the texture and sweet aroma of the apples as they are.

Karuizawa Chocolate Factory Chocolate Ball Mix

洋菓子

📍 旧軽井沢

Bon Okawa Karuizawa Chocolate Factory is a specialty chocolate shop located on Church Street in Karuizawa. Their signature product is the perfectly round and adorable 'Chocolate Balls.' The 'Chocolate Ball Mix' is a glamorous box containing various types of bite-sized chocolates, featuring macadamia nuts coated in Belgian chocolate. With a fun variety of flavors including bitter and white, it is perfect for sharing with a group. With their rounded appearance and the nuttiness of the contents, these are a new standard souvenir wrapped in the elegance characteristic of Karuizawa. Please enjoy the time spent choosing each colorful piece.

Asanoya Asanoya Rusk (Sugar)

その他

📍 池袋駅、錦糸町駅、横浜駅 ほか1件

Branger Asanoya, a long-established bakery representing Karuizawa. This is 'Asanoya Rusk (Sugar)' produced by a bakery with over eighty years of history. Using French bread specially baked for rusks, it is coated in butter and sugar and baked to a crisp perfection. We take pride in its light, crunchy texture, achieved through careful attention even to the thickness of the bread slices. Founded in Showa 8 (1933), Asan_oya is a bakery that has been loved by those visiting Karuizawa for summer retreats. The techniques used for baking bread in Spanish stone ovens are also applied to these rusks. Each crispy piece, infused with butter and sugar, offers an irresistible deliciousness that you won't be able to stop eating after just one bite. It is perfect as a souvenir of Karuizawa or to accompany coffee or tea.

Mikado Coffee Coffee Jelly

スイーツ

📍 旧軽井沢

Mikado Coffee is known as a famous cafe in the summer resort of Karuizawa. This 'Coffee Jelly' allows you to enjoy their signature dessert at home. Mikado Coffee's coffee jelly was created in Showa 38 (1963) with the goal of creating 'edible coffee.' For over sixty years since then, it has been enjoyed as a representative specialty of Karuizawa in summer. Founded in Nihonbashi, Tokyo, in Showa 23, Mikado Coffee expanded to Karuizawa in response to the requests of villa owners. This jelly, which captures the aromatic flavor of coffee, offers a bittersweet, sophisticated taste. It is a dish you will want to savor along with your memories of the summer resort.

Karuizawa Chocolate Factory Chocolate Ball Mix

洋菓子

📍 旧軽井沢

A colorful assortment of chocolate balls from Karuizawa Chocolate Factory. The pop packaging, which allows you to enjoy a variety of flavors, is a classic and stylish souvenir from Karuizawa.

Asanoya Rusks (Maple)

その他

📍 池袋駅、錦糸町駅、横浜駅 ほか1件

Rusks finished with maple flavor by Asanoya, a long-established bakery in Karuizawa. Featuring a crunchy texture and the sweet aroma of maple, this item is popular as a companion for strolling through Karuizawa.

Mikado Coffee Coffee Rusks

その他

📍 旧軽井沢

A Karuizawa souvenir that captures the aroma of house-roasted coffee within crunchy rusks. Mikado Coffee is a long-established shop founded in Nihonbashi, Tokyo, in Showa 23 (1948), and opened its Karuizawa location in Showa 27. It is famous for its 'Mocha Soft'—a specialty beloved for a long time in Old Karuizawa—and is also well-known as a place visited by John Lennon and Yoko Ono. These coffee rusks are a product that utilizes the flavor of Mikado Coffee, allowing you to enjoy a pleasantly bitter aroma. The crunchy texture and rising aroma of coffee pair perfectly with a walk through the groves of Karuizawa. It is an aromatic souvenir from a famous coffee house that would be a wonderful gift for coffee lovers.

Karuizawa Torta Double Fromage Tart

洋菓子

A luxurious cheese tart from Karuizawa, featuring two layers of baked cheese. Karuizawa Torta is a brand known for sweets that use Shinshu-produced cream cheese not typically found in general circulation. The key to its flavor is the cream cheese made from Nagano Prefecture milk. The Double Fromage Tart is an authentic treat that combines coffee-infused cheese dough and plain cheese dough in equal parts, layered atop a fragrant tart crust. Warming it in a toaster makes the crust crispy, while chilling it in the refrigerator makes the cheese even richer. It is a stylish and luxurious cheese sweet typical of Karuizawa, allowing you to choose how to enjoy it based on your mood.

Karuizawa Chocolate Factory: Karuizawa Chocolate Balls (Strawberry)

洋菓子

📍 旧軽井沢

Strawberry-flavored chocolate balls from the Karuizawa Chocolate Factory. A stylish chocolate souvenir from Karuizawa featuring a gorgeous, sweet and sour strawberry flavor.

Mikado Coffee Truffle Chocolat

洋菓子

📍 旧軽井沢

Located on the old road in Karuizawa, 'Mikado Coffee' has created an incredibly rich truffle chocolat through the serious dedication of a coffee specialist. Mikado Coffee was founded in Nihonbashi, Tokyo, in 1948 and moved to Karuizawa in 1952. During an era when coffee was expensive, it became beloved by providing affordable cups to the people. It is even said that John Lennon and Yoko Ono loved their famous Mocha Soft serve. This is a chocolate for adults, infused with the characteristic bittersweet flavor unique to such a coffee shop. Enjoy a piece alongside your coffee. This item brings a moment of high-quality relaxation, truly reminiscent of the summer resort of Karuizawa.

Karuizawa Chocolate Factory Karuizawa Chocolate Ball (Caramel)

洋菓子

📍 旧軽井沢

Caramel-flavored chocolate balls from Karuizawa Chocolate Factory. A colorful chocolate souvenir from Karuizawa, popular for its sweet and slightly bitter caramel flavor.

Mikado Coffee White Chocolat

洋菓子

📍 旧軽井沢

A chocolate made by Karuizawa's 'Mikado Coffee,' blending coffee flavor into mellow white chocolate. Mikado Coffee is a renowned coffee establishment founded in Nihonbashi, Tokyo, in 1948, and expanded to Karuizawa in 1952. This is a product unique to a shop that knows everything about coffee, also famous for its signature Mocha Soft serve. The gentle sweetness of the white chocolate blends softly with the bittersweet aroma of coffee, creating an exquisite balance. With just one bite, enjoy a high-quality moment in the summer resort of Karuizawa. This is a Karuizawa sweet for adults, featuring a subtle bitterness beneath the sweetness.

Karuizawa Chocolate Factory - Karuizawa Chocolate Balls (Bitter)

洋菓子

📍 旧軽井沢

Bitter chocolate balls from the Karuizawa Chocolate Factory. A bittersweet chocolate souvenir from Karuizawa, featuring a deep cacao flavor perfect for adults.

Mikado Coffee Mocha Chocolate Cake

スイーツ

📍 旧軽井沢

The breeze of the summer resort Karuizawa scents this chocolate cake. Mikado Coffee's 'Mocha Chocolate Cake' is a sophisticated sweet finished with a deep mocha flavor by a specialty coffee shop. Mikado Coffee is a long-established shop founded in Nihonbashi, Tokyo, in 1948, and opened its branch on the old Karuizawa road in 1952. It is said that their famous Mocha Soft serve was loved by John Lennon and his wife. We have carefully infused the moist chocolate cake with the unique mocha aroma that only a coffee shop can provide. The bittersweet aftertaste of coffee adds an elegant depth to the sweetness. This is a treat you will want to enjoy along with your memories of Karuizawa.

Karuizawa Chocolate Factory Karuizawa Chocolate Ball (Blueberry)

洋菓子

📍 旧軽井沢

Blueberry flavored chocolate balls from Karuizawa Chocolate Factory. A refreshing fruit chocolate from Karuizawa, featuring a combination of sweet and sour berries and chocolate.

Karuizawa Chocolate Factory Karuizawa Chocolate Ball (Apple)

洋菓子

📍 旧軽井沢

Apple-flavored chocolate balls from Karuizawa Chocolate Factory. A fruit chocolate from Karuizawa that fuses the refreshing flavor of Shinshu apples with chocolate.

Karuizawa Chocolate Factory: Karuizawa Chocolate Ball (Lemon)

洋菓子

📍 旧軽井沢

Lemon-flavored chocolate balls from Karuizawa Chocolate Factory. This Karuizawa chocolate features the refreshing acidity of lemon and the sweetness of white chocolate, making it perfect for summer.

Karuizawa Chocolate Factory Karuizawa Cube Choco Rusks - Milk Chocolate

その他

📍 旧軽井沢

Crispy rusks coated in milk chocolate, presented in adorable cube shapes. A specialty born in Karuizawa. Karuizawa Chocolate Factory (BON OKAWA) is a chocolate specialty shop that opened in Karuizawa in 2012. It is a resort-style shop where you can peek into the workshop through glass windows. These Cube Choco Rusks feature crispy baked rusks generously coated in milk chocolate. Their bite-sized form makes it hard to stop at just one. The round, cute appearance makes them perfect for casual gifts. Enjoy this light sweetness as a companion during your strolls in Karuizawa. A popular souvenir that lets you take the resort feeling home with you.

Karuizawa Chocolate Factory Karuizawa Cube Choco Rusks - Raspberry Chocolate

その他

📍 旧軽井沢

Cube-shaped chocolate rusks from Karuizawa Chocolate Factory. A gorgeous Karuizawa sweet consisting of crispy rusks coated in raspberry chocolate.

Karuizawa Chocolate Factory: Karuizawa Rusks - Olive & Basil

その他

📍 旧軽井沢

Karuizawa is a highland town where Western culture lives on, having been a gathering place for foreign summer visitors since the Meiji era. 'Karuizawa Chocolate Factory Karuizawa Rusks Olive & Basil' is a stylish snack souvenir that embodies this Karuizawa charm. This is a non-sweet type of rusk flavored with olive and basil. The light, crispy texture allows the aroma of herbs and olives to spread gently, making it a sophisticated accompaniment to wine. After enjoying several sweet treats, having a savory item like this is truly delightful. It is a Karuizawa rusk that you'll want to serve subtly at adult gatherings.

Asanoya Apple Pie

洋菓子

📍 池袋駅、錦糸町駅、横浜駅 ほか1件

Asanoya, a long-established bakery representing Karuizawa, has supported the dining tables of this summer resort since its founding in 1933. Every year, we look forward to the arrival of apple pie season in autumn. "Asanoya Apple Pie" is a long-selling product of Asanoya, baked using seasonal apples from Shinshu. The crisp sweetness and tartness of the apples perfectly harmonize with the savory, flaky pastry in every bite. It offers a taste quintessential to Karuizawa, so evocative you can almost smell the freshly baked aroma. It is a classic sweet that you must try when visiting this cool highland town. A true delicacy that allows you to taste the arrival of autumn.

Karuizawa Chocolate Factory Karuizawa Rusks Baked Chocolat

その他

📍 旧軽井沢

Baked chocolat flavored rusks from Karuizawa Chocolate Factory. These crispy rusks have chocolate thoroughly baked into them, making them a popular chocolate souvenir from Karuizawa.

Asanoya Blueberry Pie

洋菓子

📍 池袋駅、錦糸町駅、横浜駅 ほか1件

A morning in Karuizawa, the fragrant aroma of bread wafting from a stone oven—the blueberry pie from "Boulangerie Asanoya" evokes such a day in the highlands. Asanoya was founded in 1933 in Kojimachi, Tokyo. Due to its location surrounded by various embassies, it refined European-style bread making, such as French and German breads, and eventually took root in the summer resort of Karuently. It is an established shop that has pursued its own unique style of bread making, including being the first in Japan to introduce a Spanish-made circular stone oven in 1986. Blueberries are a beloved fruit even in Karuizawa, and this pie, which captures their sweet and tart flavor abundantly, pairs perfectly with the crispy pastry. Brew some coffee and enjoy a slice. It is a treat that seems to transport you even to the cool air of Karuizawa.

Karuizawa Chocolate Factory Karuizawa Rusks Milk Chocolate

その他

📍 旧軽井沢

Milk chocolate flavored rusks from Karuizawa Chocolate Factory. A popular Karuizawa souvenir featuring crispy rusks coated in mellow milk chocolate.

Asanoya Chocolate Financier

洋菓子

📍 旧軽井沢

A moist and fragrant financier crafted by a long-established bakery in Karuizawa. Boulangerie Asanoya was founded in 1933 in Kojimachi, Tokyo, and is an established shop that has taken root in the summer resort of Karuizawa while refining European-style bread making. They are well-regarded not only for their bread but also for their baked goods. This chocolate financier is a piece where the rich flavor of almonds is layered with the deep richness of chocolate. The savory aroma of browned butter gently stimulates the appetite. Paired with coffee or tea, it makes you feel as if you are in a Karuizawa cafe. It is a baked sweet that elegantly colors your tea time.

Karuizawa Chocolate Factory Karuizawa Rusks Raspberry Chocolate

その他

📍 旧軽井沢

Raspberry chocolate flavored rusk from Karuizawa Chocolate Factory. A stylish souvenir from Karuizawa, featuring a brilliant combination of sweet and sour raspberry and chocolate.

Asanoya Financier Tea Flavor

洋菓子

📍 池袋駅、錦糸町駅、横浜駅 ほか1件

A financier baked with tea flavor by Asanoya, a long-established bakery in Karuizawa. A Karuizawa baked sweet that allows you to enjoy the toasted aroma of almonds and the elegant scent of tea.

Karuizawa Chocolate Factory Karuizawa Truffle Chocolat

その他

📍 旧軽井沢

Produced by Karuizawa Chocolate Factory, 'Karuizawa Truffle Chocolat' is a moist, baked chocolate confection. The operator, Bon Okawa, is known as a confectionery shop in Karuizawa that offers colorful chocolates and baked goods. This truffle chocolat features ganache (a mixture of chocolate and heavy cream) encased in dough and baked. A rich chocolate flavor spreads from the moist cake base. You can enjoy it in two ways: chilled like a rich chocolate cake, or warmed for a melting texture. This is a slightly luxurious chocolate souvenir fitting for the atmosphere of the Karuizawa resort. It is highly recommended as a gift for loved ones or as a treat for yourself.

Asanoya Yuzu Miso Rusks

その他

📍 池袋駅、錦糸町駅、横浜駅 ほか1件

Rusks seasoned with yuzu and Shinshu miso by Asanoya, a long-established bakery in Karuizawa. A unique Karuizawa souvenir that offers Japanese flavors and a crunchy texture.

Asanoya Asanoya Rusks (Basil & Garlic)

その他

📍 旧軽井沢

Rusks seasoned with basil and garlic from the long-established Karuizawa bakery, Asanoya. These savory rusks also make great snacks for pairing with drinks, making them a stylish souvenir from Karuizawa.

Izumiya Kashiten Seiyo Shokan

洋菓子

A baked good called 'Seiyo Shokan' that highlights walnuts, produced by Izumiya Kashiten in Saku City. This item features walnuts, a specialty of the former Tobu-machi (now Tomi City). It is a treat where you can enjoy the aroma of caramelized walnuts and the buttery scent of baked goods. Finished with a flavor typical of Izumiya Kashiten, utilizing ingredients nurtured by the rich environment of Sakuhei. Izumiya Kashiten is an establishment that handles a wide range of sweets, from Japanese confectionery like dorayaki and daifuku to Western-style baked goods. It is a fragrant yet elegant confection unique to Shinshu, a famous walnut-producing region. Perfect as an accompaniment to coffee or as a gift. Recommended for walnut lovers.

Izumiya Kashiten Asama-yama

和菓子

A representative baked manju of Saku that reflects the majestic appearance of Mount Asama. Izumiya Kashiten is a long-established shop in Saku City, founded in 1920. They have continued to create confectionery that utilizes the rich agricultural products of Saku, valuing the spirit of 'Shin-do-fu-ji' (the unity of body and earth). 'Asama-yama' is a simple treat consisting of gyuhi (sweet rice cake) made from Saku Plain rice, filled with ogura bean paste made from Hokkaido adzuki beans, and covered in a baked crust. It is named after the famous peak, Mount Asama, which stands on the border of Nagano and Gunma. The compatibility between the chewy texture of the gyuhi and the simple sweetness of the bean paste is exceptional. This confection has long been beloved locally as a famous sweet of the Saku Plain, meant to be enjoyed while gazing at Mount Asama.

Izumiya Kashiten Castella

その他

A simple and rustic castella from Izumiya Kashiten, passed down in Saku, a post town on the Nakasendo highway. It features a moist sponge and a rich egg flavor. Its unpretentious, straightforward deliciousness has been loved for a long time. Izumiya Kashiten was founded in 1920 (Taisho 9). Located in Iwamurada, which flourished as a key point on the Nakasendo, this long-established shop has continued to create confectionery using Saku's rich agricultural products. The spirit of 'Shinpu-fuji' (the unity of body and local food), which values local blessings, is deeply rooted in its foundation. It spreads a gentle sweetness that feels somewhat nostalgic. It is a simple, Saku-style sweet that makes you want to slowly enjoy a perfect slice with your whole family during tea time.

Izumiya Kashiten Shinano-Oiwake

和菓子

A famous confection of Saku, inspired by Oiwake, a post town on the Nakasendo highway. Izumiya Kashiten is a confectionery shop that has continued in Saku City since the Taisho era. Saku flourished along the Nakasendo, and Oiwake-juku was known as a vital post town. "Shinano-Oiwake" is an elegant Japanese sweet that reflects the atmosphere of the old highway. It is a treat that makes you reflect on the history of the post town where travelers once passed through. Its calm, refined sweetness is perfect with tea. Please enjoy this famous confection, filled with the memories of the Saku region and artisanal craftsmanship, alongside a warm cup of tea. It also makes an excellent souvenir for your travels. Enjoy a moment of rest while feeling the breeze of the old highway.

Izumiya Kashiten Soft-Boiled Cheese

その他

A melting texture and rich cheese flavor. This is the soft-boiled cheesecake from Saku's Izumiya Kashiten. Izumiya Kashiten is a popular, long-standing confectionery shop in Saku City. Among its offerings, this 'Hanjuku Cheese' (soft-boiled cheese) is a long-selling favorite due to its bite-sized, soft texture. The rich flavor of cheese is packed into the soft, melting cake. One bite will bring an involuntary smile to your face. Because they are small in size, you'll find yourself reaching for another. When enjoyed chilled, the melt-in-your-mouth texture becomes even smoother. A popular Western-style confectionery souvenir representing Saku. Perfect as a gift or a memento of your visit to Saku.

Izumiya Kashiten Hanjuku Chocolat

その他

Saku is a highland town at the foot of Mount Asama, blessed with abundant water and nature. "Izumiya Kashiten Hanjuku Chocolat" is a semi-liquid texture chocolate cake produced by Izumiya Kashiten in Saku City. When you gently insert a spoon, the rich chocolate flavor spreads slowly along with a melting sensation in your mouth. Tasting it after chilling thoroughly enhances its smoothness even further, allowing you to enjoy a luxurious moment. With an irresistible, decadent mouthfeel for chocolate lovers, this is a popular Western-style confection from Saku that we recommend as a treat for yourself or a gift for those who love sweets.

Izumiya Kashiten Shihoju

その他

With its vibrant color and gentle sweetness, purple sweet potato is an ingredient that enhances both Japanese and Western-style confectionery. 'Izumiya Kashiten Shihoju' is a fusion confection crafted by Izumiya Kashiten in Saku City using this purple sweet potato. True to its name (meaning 'purple jewel'), this item features a striking, beautiful, and deep purple color. You can enjoy the elegant, fluffy sweetness unique to purple sweet potato along with a moist texture, with the flavor of the ingredients spreading with every bite. With its gorgeous appearance, it is sure to be appreciated as a souvenir. It is a slightly rare treat unique to Saku. A product you'll want to pick up as a memento of your trip to Saku.

Izumiya Kashiten Hanamame Yokan

その他

This is a masterpiece that captures the gentle sweetness of 'Hanamame' beans, grown in the mountain villages of Shinshu, within a layer of yokan (sweet bean jelly). Izumiya Kashiten is a long-established shop in Saku, founded in 1920. Valuing the grounded spirit of 'Shindo-fuji' (the unity of body and local environment), they have continued to create confections that utilize the rich agricultural products of Saku. The Hanamame beans used in this yokan are precious beans that only bear fruit in high-altitude, cool lands. They are characterized by their simple, warm sweetness and the smooth texture of the yokan. When chilled, the elegant sweetness becomes even more pronounced. With a single slice, you can feel the blessings of the mountain villages of Saku. It is a nutritious Japanese sweet nurtured by the local climate.

Izumiya Confectionery Koi-guruma

その他

An adorable famous confection from Saku, shaped like the 'Saku Carp' that grows in the cold waters of the Chikuma River. Izumiya Confectionery is a long-established shop in Saku, founded in 1920. The 'Koi-guruma' (Carp Wheel) is a signature souvenir created in honor of the nationally renowned Saku Carp. Inside its cute carp shape, it is filled with handmade red bean paste and an original mellow custard cream. Saku Carp are known for their firm flesh and high quality without any strong aftertaste, as they grow slowly in the cold currents of the Chikuma River. It is a delightful treat both in appearance and gentle flavor. A heartwarming Japanese sweet that lets you experience the carp culture of Saku. A famous confection you will surely want to take home as a memory of your visit to Saku.

Izumiya Kashiten: Saku no Imo-kko

その他

A rustic baked confection made with sweet potatoes, created by Izumiya Kashiten in Saku City. Saku is a highland town spreading at the foot of Mount Asama. Izumiya Kashiten is a long-established shop founded in 1920, dedicated to making sweets that utilize local agricultural products. This 'Imo-kko' features a fragrant and gentle flavor made by combining sweet potatoes and sesame. The natural sweetness of the potato comes alive alongside the aroma of sesame, evoking a sense of nostalgia. With a gentle flavor loved by everyone from children to the elderly, it is a perfect accompaniment for tea and an ideal souvenir from Saku.

Izumiya Kashiten Saku no Cappychies

その他

In Saku City, which is also known as one of 'Japan's three great cake towns,' Izumiya Kashiten's 'Saku no Cappychies' are dearly loved. This bite-sized confection represents a meeting of Japanese and Western flavors, featuring coffee-flavored dough wrapped around white bean paste and cream cheese. With a commitment to quality ingredients—including coffee from local Omachi, Shinshu-grown white kidney beans, and French cream cheese—each piece is individually wrapped. The stick shape makes them easy to eat, making this a unique Saku specialty that is perfect as a souvenir. The exquisite balance of cappuccino-like bitterness and the mellow richness of cheese creates a wonderful harmony. Please enjoy a casual taste of the true skill found in the cake town of Saku.

Chikufudo Dora-yaki Yama

その他

📍 松本空港

'Dora-yaki Yama' is a dorayaki made by Chikufudo, a famous chestnut confectionery shop in Obuse. Founded in 1893, this long-established shop focuses solely on chestnuts, preparing only Obuse chestnuts and high-quality domestic chestnuts in-house. It features a generous amount of chestnut bean paste with moderate sweetness sandwiched between soft, moist pancakes. It has an elegant flavor that preserves the natural taste of the chestnut. The combination of the fluffy dough and the hearty texture of the chestnut is irresistible. This is a specialty where the chestnut takes center stage, unique to Chikufendo, which is also known for its chestnut okowa (mixed rice). The moment it enters your mouth, the aroma of chestnut rises softly. Please enjoy this dorayaki, perfect with tea, as a souvenir of your visit to the chestnut village of Obuse.

Chikufudo Chestnut Monaka

和菓子

A 'Chestnut Monaka' made by Chikufudo, a famous chestnut confectionery shop in Obuse. Founded in 1893, this monaka allows you to fully savor the flavor of chestnuts, thanks to the expertise of a long-established shop dedicated solely to chestnuts. Inside the fragrant, baked monaka shell, rich chestnut paste is packed tightly. This provides an honest chestnut taste that only Chikufudo—which prepares its own Obuse and high-quality domestic chestnuts in-house—can achieve. It is a delightful treat featuring the contrast between the crispy texture of the shell and the moist chestnut paste. This is another way to enjoy chestnuts from Chikufudo, also known for their chestnut okowa (mixed rice) and dorayaki. With one bite, the fragrant shell and dense chestnut paste meld together. Please enjoy this Obuse classic, perfect for your tea time.

Okashitsukasa Taguchi Chestnut Yokan

和菓子

Located at the foot of Mount Ontake in Kiso Fukushima, Okashitsukasa Taguchi carries a history spanning over a hundred years. One of its signature items is 'Chestnut Yokan.' Using ingredients nurtured by the pure underground water of Mount Ontake and the nature of Kiso, each piece is handcrafted by skilled artisans. This exquisite item features a premium yokan made with carefully selected adzuki beans from Tokachi, Hokkaido, generously combined with chestnuts. The harmony between the moist yokan base and the tender, fluffy chestnuts is magnificent. Taguchi's flavors have been cherished alongside seasonal fresh sweets in this Kiso road post town. With a single bite, the flavor of chestnut and the richness of adzuki beans meld together. Please enjoy this elegant Japanese confection, perfect as an accompaniment to tea, as a delight during the chestnut season.

Okashitsukasa Taguchi Salt Yokan

和菓子

From the long-established Okashitsukasa Taguchi in Kiso Fukushima comes 'Salt Yokan,' finished with a touch of Shinshu salt. This is a product handcrafted one by one by artisans under the natural environment of Kiso and the underground water of Mount Ontake. It offers a unique flavor where a hint of saltiness stands out within the sweetness. The salt actually enhances the sweetness of the adzuki beans, resulting in a clean aftertaste. It shines with the skill of confectionery artisans, unique to Taguchi's hundred-year history. This is a summer-friendly yokan that can be enjoyed refreshingly even during hot seasons. When eaten chilled, the touch of salt feels even more refreshing. Please experience the depth of yokan as a souvenir from your journey through the Kiso road.

Okashitsukasa Taguchi Pine Nut Baked Treat

洋菓子

The 'Pine Nut Baked Treat' (Matsunomi-yaki) is a Western-style confection from Okashitsukasa Taguchi in Kiso Fukushima, made by kneading pine nuts into the dough. This is a unique item from a traditional Japanese confectionery shop with over a hundred years of history. It features a rich flavor where the savory aroma of pine nuts harmonizes with the abundant richness of butter. The confectionary shop, embraced by the nature of Kiso, carefully bakes these while utilizing the Japanese confectionery techniques cultivated over many years. Along with a crispy texture, the richness and aroma of the nuts spread through your palate. With every bite, you can enjoy the subtle crunch of the pine nuts. It is the perfect companion for a stroll through the Kiso road. Please enjoy this confection where East meets West, loved in the post town overlooking Mount Ontake.

Okashitsukasa Taguchi Buckwheat Leaf Castella

その他

There is a confection that shines with an idea unique to the buckwheat-producing region of Shinshu: 'Buckwheat Leaf Castella,' crafted by Okashitsukasa Taguchi in Kiso Fukushima. It is a playful creation from a long-established shop with over a hundred years of history. By using buckwheat leaves in the batter, it is finished as a moist castella. The unique aroma characteristic of buckwheat matches exquisitely with the fluffy castella sponge. It is a Shinshu-style flavor where Japanese and Western elements meet. Each piece is carefully baked by artisans amidst the nature of Kiso. Upon taking a bite, the subtle aroma of buckwheat rises gently after the sweetness of the castella. Please enjoy this slightly unusual castella as a souvenir of your trip to the land of buckwheat, Shinshu.

Okashitsukasa Taguchi Soba Manju

和菓子

"Soba Manju" (buckwheat dumplings) that brings out the flavors of Shinshu, a region famous for its buckwheat. This is a traditional Japanese confection from Taguchi, an established shop in Kiso Fukushima with over 100 years of history. Bean paste is wrapped in dough kneaded with buckwheat flour and steamed to a fluffy perfection. It features the rustic aroma of buckwheat paired with the gentle sweetness of smooth bean paste. It is a dish that allows you to slowly savor the combination of Shinshu and buckwheat through this dumpling. Artisans handcrafted each piece using ingredients nurtured by the natural environment of Kiso and the underground waters of Mount Ontake. The aroma of buckwheat is even more pronounced when eaten while freshly steamed. Please enjoy this simple yet deep flavor as an accompaniment to tea, carrying the taste passed down through the post towns of the Kisoji road.

Okashitsukasa Taguchi Kuri Kinton

その他

"Kuri Kinton" (chestnut mash), made by Okashitsukasa Taguchi of Kiso Fukushima to reflect the autumn harvest. This is a fresh confection produced only during chestnut season by this long-established shop with over 100 years of history. This simple dish consists of carefully strained chestnuts, squeezed tightly using a tea cloth. It maximizes the natural sweetness and aroma of the chestnuts themselves. Its hallmark is a gentle flavor made solely from chestnuts without unnecessary additives. Artisans handcrafted each piece using ingredients nurtured by the natural environment of Kiso and the underground waters of Mount Ontake. Upon entering your mouth, it crumbles softly, allowing the chestnut flavor to spread. Please taste the autumn of Kisoji on your palate. It is a luxurious moment possible only because it is limited to the season.

Okashitsukasa Taguchi Kuriko Mochi

その他

"Kuriko Mochi," featuring chestnut bean paste wrapped in chewy mochi. This is a traditional Japanese confection from Taguchi, an established shop in Kiso Fukushima with over 100 years of history. The rich flavor of the chestnut paste and the soft texture of the mochi melt together in your mouth. It offers the fluffy sweetness of chestnut and the chewiness of mochi—a simple yet comforting deliciousness. Artisans carefully finish each piece using ingredients nurtured by the natural environment of Kiso and the underground waters of Mount Ontake. With one bite, the aroma of chestnut floats from behind the soft mochi. As a souvenir of your journey through Kisoji, please enjoy this deeply heartwarming dish featuring the gentle combination of chestnut and mochi.

Kurian Fuminido Obuse Fumi

その他

📍 善光寺

In the chestnut village of Obuse, 'Obuse Fumi' is a baked confection packed with the essence of chestnuts. This product is crafted by Kurian Fuminido, an established shop founded in 1864. Fuminido has used only domestic chestnuts, creating various chestnut sweets through unique methods and techniques. That dedication to chestnuts lives on vibrantly in this baked treat. It offers a refined taste that lets you experience the climate and chestnut culture of Obuse. With a moist dough spreading the gentle sweetness and aroma of chestnuts, every bite provides an irresistible satisfaction for chestnut lovers. As a souvenir of your visit to the chestnut village of Obuse, please enjoy the true power of chestnuts, polished by this long-standing shop.

Kurian Fuminido Manmaru Kuri Sweet Potato

その他

📍 善光寺

A round sweet potato treat where chestnut and sweet potato meet. This is the 'Manmaru Kuri Sweet Potato' crafted by the Obuse establishment, Kurian Fuminido. This is a unique item from Fuminido, which has remained committed to domestic chestnuts since its founding in 1864. The fluffy sweetness of the chestnut and the smooth texture of the sweet potato melt together in your mouth. Its round, adorable appearance is also part of its charm. A gentle snack sitting between Japanese and Western styles, crafted by a famous chestnut confectionery shop. It is perfect as a companion for strolling through Obuse or as a souvenir for children. The round cuteness and heartwarming sweetness will surely bring a smile to your face. Please give it a taste.

Kurian Fuminido Hello Kitty Monaka

和菓子

📍 善光寺

Kurian Fuminido of the chestnut village Obuse presents 'Hello Kitty Monaka,' a collaboration with Hello Kitty. This adorable treat features monaka wafers shaped like Kitty's face. As expected from Fuminido, which has been committed to domestic chestnuts since 1864, the chestnut paste inside is truly authentic. You can fully enjoy the combination of the fragrant monaka wafer and the rich chestnut-flavored paste. Due to its cute appearance, it will be a delight as a souvenir for children. It is a product where the reliable taste of a long-established chestnut confectionery meets Kitty's charm. One bite will bring an involuntary smile to your lips. Please take this heartwarming monaka as a souvenir of your trip to Obuse.

Sakurai Kanseido Leaf Pie Chestnut Leaf

洋菓子

Founded in 1802, Sakurai Kanseido has continued to make chestnut sweets in Obuse for over two hundred years. Their Western-style confection is 'Leaf Pie Chestnut Leaf.' It is finished as a crispy leaf pie shaped like a chestnut leaf. It is said that the origin of Obuse's chestnut sweets lies in the 'Kuri Rakugan' created by the first generation, Ikueemon Sakurai. This is a product where an established shop inheriting 200 years of tradition challenged themselves to create an elegant Western confection infused with chestnut flavor while utilizing Japanese confectionery techniques. With buttery-scented pastry and a subtle chestnut flavor, the light, crispy texture makes you want to keep reaching for more. It is a single piece that shines with the delicacy unique to a long-established Japanese shop. If you visit Obuse, please try this Western confection born from 200 years of history.

Sakurai Kanseido Rakugan Hitohira

その他

Founded in the 5th year of the Bunka era, Sakurai Kanseido has carved out a history of over two hundred years in Obuse. "Rakugan Hitohira" is a delicate rakugan (pressed sugar candy) crafted using traditional techniques. It is said that the chestnut confectionery of Obuse began with the "Chestnut Rakugan" created by the first generation, Ikueemon Sakurai. Inheriting the tradition of rakugan making, we have finished each piece to be as beautiful and thin as a flower petal. When placed in your mouth, it melts away, gently crumbling. With its elegant sweetness and delicate appearance, every bite conveys the refined grace of this long-established shop with its two-hundred-year history. After walking through the historic streets of Obuse, please enjoy it slowly with some tea. Your heart will softly unwind.

Sakurai Kanseido Jun-kuri Kanoko Yokan

和菓子

Founded in 1808 (Bunka 5), Sakurai Kanseido has continued to craft chestnut sweets in Obuse for over two hundred years. Their flagship product is the "Jun-kuri Kanoko Yokan." Each luxurious stick is generously filled with large, chunky pieces of chestnut. It is said that the second generation created the "Jun-kuri Yokan"—made simply by kneading chestnuts, sugar, and agar—during the Bunsei era, using chestnuts instead of adzuki beans. Later, during the Meiji era, the fifth generation created "Jun-kuri Kanoko," which combines chestnut paste with large whole chestnuts. This confection inherits the charm of both. With no unnecessary additives, it offers the pure taste of the chestnut itself. The essence of Obuse chestnut confectionery is condensed into a single slice. This is a masterpiece we recommend with confidence to all chestnut lovers.

Sakurai Kanseido Jun-kuri Monaka

和菓子

Founded in the 5th year of the Bunka era, Sakurai Kanseido has a history of over two hundred years in Obuse. The 'Jun-kuri Monaka' is generously filled with their signature pure chestnut paste. It is said that Obuse's chestnut confectionery began with the 'Kuri Rakugan' created by the first generation, Ikueemon Sakurai. This long-established shop, inheriting a two-hundred-year tradition, packs crispy monaka shells with rich chestnut paste made solely from chestnuts, sugar, and agar. The combination of the crunchy shell and the dense chestnut paste delivers the pure flavor of the chestnut itself in every bite. It is a product that embodies the elegance unique to a historic establishment. When visiting Obuse, please try this monaka that encapsulates two hundred years of flavor.

Kurian Fuminido Kuri-fumi

その他

📍 善光寺

Kuri-fumi is a baked confection from Kurian Fuminido, located in Obuse—the village of chestnuts—that captures the concentrated essence of chestnut flavor. Established in 1864, this is a masterpiece from a long-standing shop that remains committed to using domestic chestnuts. Through unique methods and techniques, Fuminido has created a wide variety of chestnut sweets. This baked treat is crafted with a simple taste, where the gentle sweetness of chestnut spreads softly through the mouth. Its bite-sized shape makes it easy to eat, making it the perfect introduction to Obuse's chestnut confectionery. Because it is affordable, it is also very useful as a casual souvenir for groups. It is a product that allows you to easily enjoy the flavors of the chestnut village, Obuse. Please take a moment during your tea time to relax and savor the gentle warmth of chestnuts.

Kurian Fuminido Alクマ Chestnut Monaka

和菓子

📍 善光寺

A chestnut monaka from Kurian Fuminido shaped like Nagano Prefecture's mascot 'Alクマ'. With its cute appearance and authentic chestnut paste flavor, it is a popular souvenir from Shinshu.

Kurian Fuminido Obuse Milk Bear Monaka

和菓子

📍 善光寺

A bear-shaped monaka created in collaboration with Obuse Milk. This adorable Japanese sweet, full of Obuse charm, allows you to enjoy two types of filling: milk-flavored paste and chestnut paste.

Kurian Fuminido Kurian Monaka

和菓子

The flagship product of Kurian Fuminido, a monaka filled with chestnut paste. A classic chestnut monaka representing Obuse, featuring an exquisite balance between the crispy monaka shell and flavorful chestnut paste.

Kurian Fuminido Bear Monaka

和菓子

📍 善光寺

An adorable bear-shaped monaka from Kurian Fuminido. Not only is it cute in appearance, but the chestnut paste inside is also authentic, making it an Obuse souvenir loved by everyone from children to adults.

Kurian Fuminido Kuri Kanoko

その他

📍 善光寺

Produced by Kurian Fuminido in Obuse, the village of chestnuts. 'Kuri Kanoko' is a candied chestnut treat that uses generous amounts of whole chestnut kernels, allowing you to savor the essence of the chestnut itself. Founded in 1864, this is a unique product exclusive to Fuminido, which maintains a steadfast commitment to domestic chestnuts. Using domestic chestnuts grown by contract farmers, we take great care to create a thick, syrupy paste and coat it with plenty of fluffy, tender chestnuts. It is known as the 'King of Chestnut Sweets,' packed with the concentrated flavors of Obuse. It is perfect as an accompaniment to tea or as a celebratory sweet for the New Year. As soon as a single piece enters your mouth, the rich sweetness and aroma of the chestnut itself will spread through your heart. We confidently recommend this item to all chestnut lovers.

Kurian Fuminido Kuri Yokan

その他

📍 善光寺

Founded in 1864, Kurian Fuminido is located near the Hokusai Museum in Obuse. This 'Kuri Yokan' (chestnut jelly) is a specialty of this long-established shop, known for its chestnut sweets made exclusively from domestic chestnuts. Each log is crafted by slowly stirring a paste made of pure domestic chestnut with high-quality agar from Ina in a specially ordered copper pot. The natural, mellow sweetness of the chestnuts and the smooth texture are particularly beloved by chestnut enthusiasts. The town of Obuse has been known as a famous producer of chestnuts since the Edo period, and this is a traditional flavor that carries that legacy to the present day. Obuse is also known as the town where Hokusai spent his later years. This is a comforting Japanese sweet that captures the flavor of the chestnut, perfect to enjoy while strolling through the historic streets. This single log is recommended for tea time or as a gift.

Kurian Fuminido Manmaru Kuri Baum

洋菓子

📍 善光寺

'Manmaru Kuri Baum' is a round and adorable Baumkuchen produced by Kurian Fuminido, a chestnut confectionery shop founded in 1864. Our homemade chestnut paste with moderate sweetness and whole chestnut kernels are gently wrapped in a moist cake batter and baked. Each piece is round enough to fit in your palm; its lovely appearance is sure to bring a smile to your face. You can enjoy the flavor of the domestic chestnuts that Obuse is proud of in the form of a Western-style pastry. Its charm lies in its moist, soft texture, which offers a different experience from traditional Japanese chestnut sweets. It pairs well with both coffee and tea and is enjoyed by all ages. This chestnut sweet from Shinshu Obuse is perfect as a small souvenir or snack. Its round shape will naturally make you relax and smile.

Obusedo Kuri Kanoko Tart

洋菓子

📍 東京国際空港(羽田空港)、中部国際空港

Obusedo is a long-established shop representing the chestnut town of Obuse. The 'Kuri Kanoko Tart' transforms the charm of their chestnut sweets into a baked pastry. We bake a fragrant, crispy tart base filled with almond batter and top it with large chestnuts. This item allows you to enjoy the flavor of Obusedo's pride, Kuri Kanoko, in the form of a Western-style tart. As a long-established chestnut confectionery maker, Obusedo has continued to support the local culture. It is a luxurious slice where the Japanese chestnut flavor meets the fragrance of Western pastry. The texture of the crispy tart base and the presence of the large, chunky chestnuts are irresistible. This is a sweet that chestnut lovers must try, pairing excellently with both coffee and tea.

Obusedo: Kuri Kanoko Dorayaki

その他

📍 立川駅

Obusedo is a long-established shop representing Obuse, the town of chestnuts. The "Kuri Kanoko Dorayaki" is an adaptation of the flavors of Kuri Kanoko into a dorayaki format. This small dorayaki, sized to fit in your palm, is packed with plenty of chestnut pieces. As a specialty store for chestnut confections, they take pride in an anko (bean paste) that preserves the true deliciousness of chestnuts. Obusedo is an establishment that has continued to support the local culture as a long-standing chestnut confectioner. The combination of the fluffy dorayaki dough and the chunky texture of the chestnuts is irresistible. The elegant sweetness of the chestnut paste blends perfectly with the moist dough. It is a satisfying Shinshu confection for chestnut lovers, even when eating just one. It is also highly appreciated as a gift.

Sakurai Kanseido Pure Chestnut Yokan

和菓子

📍 上諏訪駅、善光寺

Founded in the 5th year of the Bunka era, Sakurai Kanseido has continued to make chestnut sweets in Obuse for over 200 years. The 'Pure Chestnut Yokan' is a single log that represents the very origin of this tradition. An extremely simple chestnut yokan made only with chestnuts, sugar, and agar. It is a confection that embodies the history of Sakurai Kanseido, as it is said that the second generation created it during the Bunsei era by using chestnuts instead of adzuki beans. It offers the honest sweetness and flavor of the chestnut itself, without any unnecessary additives. The manufacturing method passed down for over 200 years is infused into every slice. Within its smooth texture, you can feel the comforting presence of the chestnut. This is a taste of the origin of Obuse chestnut sweets that every chestnut lover should try at least once. Recommended both as an accompaniment to tea and as a gift.

Chikufudo Chestnut Assortment

その他

This is the 'Chestnut Assortment' produced by Chikufudo, a long-established shop representing Obuse known for its chestnut confectionery. It is an establishment with a rich history founded in Meiji 26 (1_893). Chikufudo is a venerable shop that has continued to create chestnut sweets through in-house processing, with a commitment to domestic chestnuts, primarily from Obuse. The 'Chestnut Assortment,' which brings together popular chestnut treats, is a perfect gift for enjoying various chestnut flavors all at once. Chikufudo's creed is to bring out the natural deliciousness of the chestnut without relying on artificial colors or preservatives. It is packed with the charm of Shinshu's representative chestnut sweets, such as chestnut yokan and chestnut kanoko. This box can be confidently recommended as a gift for chestnut lovers.

Obusedo Sake Lees Cake (Isshou-masu)

スイーツ

📍 東京国際空港(羽田空港)、中部国際空港、羽田空港

Obusedo is a representative of the chestnut town of Obuse. This 'Sake Lees Cake' was crafted by this long-established shop, famous for chestnut sweets, using the sake lees from a local brewery. It is a playful item served in an 'Isshou-masu' (a traditional 1.8-liter wooden square box). Alongside its chestnut confectionery, Obusedo has also operated a sake brewery. This cake is baked to a moist perfection using the sake lees produced from that brewing process. The presentation in the wooden box evokes the atmosphere of a sake brewery. The combination of the rich aroma unique to sake lees and the moist cake provides a sophisticated flavor for adults. It is another specialty produced by Obuseda, the chestnut experts. This slightly luxurious cake is also a delightful gift for sake lovers.

Kurian Fubido: Milk Chestnut Manju

和菓子

A chestnut manju born in Obuse, where chestnuts are gently enveloped in the mellow richness of milk. Kurian Fubido is a long-established chestnut confectionery shop in Obuse, founded in 1864. Using only domestic chestnuts, they have used unique methods to bring out the full charm of the fruit. The Milk Chestnut Manju features a milky-flavored dough filled with milk bean paste mixed with chopped chestnuts. The harmony between the fluffy sweetness of the chestnut and the richness of the milk makes it easy to eat and pairs well with coffee. This is a modern take on Japanese confectionery, unique to Obuse, which is renowned as a famous chestnut destination. With its soft sweetness and milky richness, it is a treat you won't be able to resist, whether for tea time or a snack.

Chikufudo Yamayama

その他

A chestnut-filled assortment designed to be enjoyed while imagining the mountain ranges of Shinshu. Chikufudo is a long-established chestnut confectionery shop representing Obuse, founded in Meiji 26 (1893). It is renowned for its dedication to using only domestic chestnuts, centered around Obuse chestnuts, and preparing everything from chestnut paste to candied chestnuts in-house. 'Yamayama' is an assortment that features a wide variety of Chikufudo's chestnut sweets, crafted so you can enjoy many different chestnut flavors all at once. This set is a delightful choice for both gifts and personal treats, and is beloved as a classic Obuse souvenir. It is a heartfelt assortment packed with the richness of the chestnut village.

Obusendo Maroyakanoko

その他

📍 東京国際空港(羽田空港)

A perfect introductory item for chestnut sweets, featuring a smoother version of Kurikano-ko. Obusendo is a long-established chestnut confectionery shop in Obuse, established as a corporation in 10th year of Taisho (1923). It is known for making sweets using plenty of homemade chestnut paste. Maroyakanoko is a jarred chestnut sweet that offers an even smoother texture than their signature Kurikashinoko. The gentle sweetness of the chestnut spreads softly and smoothly across the palate. It is easy to enjoy even for those tasting chestnut sweets for the first time, and it is highly regarded as a gift. The aroma of chestnuts that fills the air the moment you open the jar is part of the treat itself. This popular product allows you to easily enjoy the richness of the chestnuts nurtured in Obuse.

Chikufudo Chestnut Assortment

その他

An assortment that allows you to enjoy a variety of chestnut delights all at once, including chestnut kure-no-ko and chestnut yokan. Founded in 1893, Chikufudo is a long-established chestnut confectionery shop representing Obuse. They are known for their commitment to using only domestic chestnuts, centered around Obuse chestnuts, and preparing their own chestnut paste in-house. 'Chestnut Assortment' is a collection that features a diverse variety of Chikufudo's many chestnut sweets, composed so you can savor the flavor of chestnuts to your heart's content. It is truly delightful to be able to enjoy various chestnut sweets in a single box. There is also the joy of wondering which one to eat next every time you open it. As a classic gift, this set is well-received as an Obuse souvenir.

Obusedo Chestnut Monaka

その他

📍 羽田空港、中部国際空港

A monaka where crispy wafers harmonize with flavorful chestnut paste. Obusedo is a long-established chestnut confectionery shop in Obuse, established as a corporation in 1923. It is known for its confectionery making that uses plenty of homemade chestnut paste. The Chestnut Monaka is an exquisite item featuring a combination of filling packed with rich chestnut flavor and fragrant, crispy wafers. There is also the fun of inserting the paste into the wafer yourself. It is a classic item that boasts enduring popularity even among Obusedo's many chestnut sweets. The harmony between the fragrant texture of the wafer and the fluffy sweetness of the chestnut paste is exceptional. It is a sweet that allows you to easily enjoy the flavors of Obuse, a famous chestnut destination.

Kurian Fuminido Hatsukuri Assortment

その他

Obuse has been a famous producer of chestnuts since the Edo period, even serving as a tribute to the Shogunate. Kurian Fuminido, which continues to craft chestnut sweets in Obuse, has put together an assortment of their pride-and-joy chestnut confectionery. Kurian Fuminido is an established shop founded in 1864 (Genji 1). With its main store located right next to the Hokusai Museum, which is associated with Katsushika Hokusai, they use unique techniques and only domestic chestnuts to fully bring out the natural flavor of the chestnut. As the name 'Hatsukuri' (First Chestnut) suggests, this is a luxurious assortment that captures the deliciousness of chestnuts in season. Perfect as a gift for someone special or a treat for yourself. When you open the lid, the aroma of chestnuts gently spreads—an autumn message delivered from the chestnut village of Obuse.

Chikufudo Kurizasa

和菓子

Chikufudo's 'Kurizasa' is a seasonal Japanese sweet where the flavor of chestnut meets the fragrance of bamboo leaves. Founded in 1893 (Meiji 26), Chikufudo is a representative chestnut confectionery shop in Obuse. They are known for their commitment to using only domestic chestnuts, including Obuse chestnuts, and never using any foreign-grown chestnuts, carefully preparing everything in-house. This honest craftsmanship lives on in every single grain of chestnut paste wrapped in bamboo leaves. The moment you unwrap the bamboo, a fresh, green aroma rises. Along with the rich flavor of chestnut, this is a simple yet elegant masterpiece that allows you to experience through all five senses the chestnut confectionery culture that Obuse has nurtured over many years.

Obuse-do Mizukuri Yokan (Water Chestnut Jelly)

その他

📍 東京国際空港(羽田空港)、中部国際空港、羽田空港

Obuse-do's 'Mizukuri Yokan' is a smooth and refreshing summer wagashi that brings joy during the hot season. Obuse-do is a renowned shop in Obuse that began making chestnut sweets from a merchant family that originally dealt in tea, salt, and sake. It is known nationwide for its chestnut confectionery, including Kuri Kanoko (chestnut paste). This Mizukuri Yokan is a dish where the flavor of chestnuts is gently added to a moist, refreshing mizuyokan (soft jelly). Its smooth texture that glides down the throat and the elegant sweetness of the chestnut bring a sense of coolness. When chilled well in the refrigerator, it provides a pleasantly cool moment. It is a luxurious, seasonal summer treat that elegantly colors your tea time on hot days.

Obusedo Kuri Kanoko Yokan

その他

📍 小淵沢駅、松本駅、六本木ヒルズ

This is an irresistible treat for chestnut lovers, luxuriously crafting the deliciousness of Obusedo's signature chestnut confection, 'Kuri Kanoko,' into a yokan (sweet bean jelly). Obusedo is a renowned shop in Obuse that began making chestnut sweets from a merchant background originally dealing in tea, salt, and sake. Their flagship product, 'Kuri Kanoko,' features large chunks of chestnuts mixed into smooth chestnut paste made only with chestnuts and sugar, boasting fans nationwide. We have captured the exquisite flavor of that Kuri Kanoko within a rich, dense yokan. In every slice, you will find whole, large chestnuts. The combination of smooth paste and the fluffy texture of the chestnuts allows you to fully savor the depth of the chestnut confectionery culture that Obuse has nurtured over many years.

Sakurai Kanseido Obuse Roman Marron Cream Dacquoise

その他

With over 200 years of chestnut confectionery history in Obuse, the long-established 'Sakurai Kanseido' presents these Dacquoise, baked with their pride-and-joy chestnut cream sandwiched inside. Founded in 1808 (Bunka 5), Sakurai Kanseido's first generation created the 'Jun Kuri Yokan,' which has now become a representative chestnut sweet of Obuse. These Dacquoise from the 'Obuse Roman' series feature a luxurious amount of rich chestnut cream, characteristic of a specialty shop, sandwiched within finely whipped meringue batter. With light, melt-in-your-mouth batter and chestnut cream that dissolves in your mouth, this Western-style confection made by a traditional Japanese establishment with 200 years of history offers a flavor you can only encounter here.

Chikufudo Chestnut Yokan (Small Size)

和菓子

This is a convenient small-sized version of Chikufudo's popular 'Chestnut Yokan,' made in a single-serving size perfect for one person. Chikufudo is a representative chestnut confectionery shop in Obuse, founded in 1893. They are known for their commitment to using only domestic chestnuts, including those from Obuse, and never using any foreign-grown chestnuts, carefully preparing everything in-house. That honest craftsmanship is packed into every single slice of this flavorful chestnut yokan. Even in this small size, you can fully enjoy the deliciousness of the chestnuts. It is an elegant Japanese sweet that Obuse, the village of chestnuts, is proud of—perfect for a quick tea time or a casual gift.

Chikufudo Dorayaki Yama

その他

📍 松本空港

A dorayaki generously filled with Chikufudo's pride-and-joy chestnut paste. This Japanese confection represents the chestnut village of Obuse, with the flavor of Obuse-grown chestnuts spreading throughout your mouth.

Sakurai Kanseido Obuse Roman Marron Pie

洋菓子

The romance of Obuse, the village of chestnuts, is wrapped inside this pie. Sakurai Kanseido's 'Obuse Roman Marron Pie' is a Western-style confection where a long-established shop with over 200 years of chestnut confectionery history wraps chestnut paste in crispy pie dough and bakes it. Sakurai Kanse．seido was founded in the 5th year of the Bunka era (1808). It is said that the origin of Obuse's chestnut sweets lies in the 'Kuri Rakugan' (chestnut sugar candy) made by the founder using powdered chestnuts. This item rearranges that traditional chestnut paste into a fragrant pie style. As the crispy pie dough crumbles, the fluffy flavor of chestnut overflows. You can easily enjoy the authentic chestnut taste unique to a long-established shop in a Western-style dessert. It is also recommended as an accompaniment to coffee or tea.

Sakurai Kanseido Bite-sized Chestnut Yokan

和菓子

📍 松本空港、宝塚駅、馬籠宿 ほか1件

A Japanese sweet made by sizing Sakurai Kanseido's chestnut yokan into a single-serving bite size. An elegant item unique to an Obuse long-established shop that allows you to easily enjoy the flavor of chestnuts.

Chikufudo Chestnut Paste Ice Cream

スイーツ

The chestnuts of Obuse have become a chilled ice cream. Chikufudo's 'Chestnut Paste Ice Cream' is a cold dessert made by a long-established chestnut confectionery shop, founded in the 26th year of the Meiji era (1893), which has turned its prideful chestnut paste into ice cream. Chikufudo is a renowned shop that insists on using only domestic chestnuts, starting with Obuse chestnuts, and never uses any foreign-grown chestnuts, processing everything in-house. They combine the fine, pure chestnut paste used in their sweets with high-quality milk fat to create a uniquely addictive flavor. With a rich chestnut flavor and a cool, smooth melt-in-your-mouth sensation, this is a must-try item while strolling through Obuse or eating while walking during the hot season. It is a luxurious cold treat that chestnut lovers will find irresistible.

Chikufudo Hosun

その他

A chestnut confection crafted into a tiny bite by Chikufudo, a famous shop in Obuse. The name 'Hosun' refers to a very small space or the depths of one's heart. True to its name, the essence of chestnut flavor is concentrated into a piece small enough to fit in the palm of your hand. Since its founding in 1893, Chikufudo has remained committed to using domestic chestnuts, continuing a tradition of confectionery making that brings out the natural deliciousness of the fruit. Their straightforward approach—avoiding artificial colors and food additives—has earned them long-standing love in Shinshu. That integrity resides within every single small piece. With an elegant sweetness perfect for accompanying tea, it is a treat you will want to savor slowly, one bite at a time, appreciating the gentle lingering flavor of the chestnut.

Sakurai Kanseido Obuse Roman Marron Financier

洋菓子

Baked by Sakurai Kanseido, a confectioner that has continued to make chestnut sweets in Obuse for over two hundred years, this financier is part of the 'Obuse Roman' series. It is a luxurious treat where the flavor of chestnuts is beautifully infused into Western-style confectionery. Sakurai Kanseido was founded in 1808. As a long-established shop, they have supported the chestnut sweet culture of Obuse with products ranging from chestnut rakugan to pure chestnut yokan and chestnut kanoko. This financier features chestnut paste made with their reliable traditional techniques kneaded into the batter, layered with the fragrant aroma of browned butter. When you take a bite, the aroma of chestnut and butter gently spreads through your mouth. Please enjoy the rich flavor rising from the moist cake alongside a cup of coffee.

Sakurai Kanseido Kuri-asobi (Chestnut Play)

和菓子

This assortment was created by the long-established Obuse shop, Sakurai Kanseido, to allow you to enjoy chestnuts in a variety of ways. True to its name, 'Kuri-asobi' (Chestnut Play), it is a set of Japanese sweets that lets you experience the charm of chestnuts with a sense of playfulness. Founded in the 5th year of the Bunka era (1808), Sakurai Kanseido is a renowned shop that has continued to make chestnut sweets for over two hundred years. From classics like chestnut yokan and kanoko to bite-sized treats, they possess an exhaustive knowledge of the depth of chestnut flavors. Because you can taste various chestnut sweets in small portions, it is perfect as a treat for yourself or as a gift. This assortment makes even the time spent deciding which one to eat today truly enjoyable.

Chikufudo Chestnut Anko Shiruko

その他

This is a sweet red bean soup (shiruko) made with chestnut paste by Chikufudo of Obuse. The thick, rich sweetness of the chestnuts gently spreads through your entire body along with the warm liquid. Chikufudo is a chestnut confectionery shop founded in 1893. They are committed to using domestic chestnuts, including Obuse chestnuts, and have cherished the natural deliciousness of the chestnut itself without using artificial colors or food additives. This is a luxurious moment that makes full use of that chestnut paste. It is a delightful cup for when you want to take a relaxing break during the long, cold Shinshu winters. Simply by pouring hot water, you can easily enjoy the authentic chestnut flavor unique to Obuse—a masterpiece that warms even your heart.

Obusedo Chestnut Paste Cake

スイーツ

📍 六本木ヒルズ

This is a moist baked cake made by Obusedo, with chestnut paste kneaded directly into the batter. This item proposes a new way to enjoy chestnuts in a Western-style confection, crafted by a famous shop known for Japanese-style chestnut sweets. Obusedo is an established shop that began making chestnut sweets in the Meiji 30s (late 1890s) and is known nationwide for its 'Kuri Kanoko' made only with chestnuts and sugar. The flavor of the chestnut paste, perfected over many years, is gently enclosed within the soft cake batter. With a single bite, the aroma of chestnut spreads gently. It is a luxurious taste where the depth of Japanese chestnuts meets the smoothness of Western confectionery. Please enjoy it alongside tea or as an accompaniment to coffee.

Sakurai Kanseido Chestnut Dorayaki

その他

A dorayaki filled with chestnut paste, baked by the long-established Sakurai Kanseido in Obuse. The fluffy pancake is generously filled with rich, flavorful chestnut paste. Sakurai Kanseemente was founded in 1808 (Bunka 5). Starting with chestnut rakugan, this famous shop has supported the chestnut confectionery culture of Obuse for over two hundred years. The reliable techniques of chestnut paste making, perfected over many years, are clearly reflected in every single dorayaki. This is a dish where the moist pancake and the gentle sweetness of the chestnut melt together softly. A luxurious and deeply flavorful dorayaki unique to Obuse, the village of chestnuts, perfect for pairing with warm tea.

Sakurai Kanseido Bramley Macaron

その他

A macaron crafted by Obuse's Sakurai Kanseido using the British-born apple variety, 'Bramley.' Its refreshing acidity adds an elegant accent to the sweet. Bramley is known as the king of cooking apples; when heated, the flesh melts, increasing both aroma and richness. Cultivation in Obuse began in 1991 as part of a town revitalization project, with scions received from the Royal Horticultural Society in the UK. This rare apple is captured within the delicate macaron. The combination of the crisp texture and the sharp acidity of the Bramley apple is refreshing. It is a dish that allows you to taste another bounty of Obuse, beyond just its famous chestnuts.

Chikufudo Chestnut Syrup

その他

A 'Chestnut Syrup' made by Chikufudo in Obuse. This convenient and delightful item features a gentle sweetness that highlights the chestnut flavor and can be enjoyed in various ways. Chikufudo was founded in 1893 (Meiji 26). It is a long-established shop that insists on using domestic chestnuts, including Obuse chestnuts, and has long continued confectionery making without artificial colors or food additives. That honest approach is clearly alive in this chestnut syrup. By drizzling it over yogurt, ice cream, or pancakes, your everyday snack instantly transforms into a luxurious dish. It is a wonderful item that easily adds the gentle aroma of chestnut to your daily dining table.

Obusedo Chestnut Mushi (Steamed Chestnut Cake)

その他

📍 東京国際空港(羽田空港)、中部国際空港、羽田空港

A steamed confection made by Obusedo, featuring a generous amount of chestnut paste. The rich flavor of chestnut spreads bountifully through its moist and soft texture. Obusedo is a long-established shop that began making chestnut sweets in the late Meiji era and is widely known nationwide for its 'Kuri Kanoko,' made only with chestnuts and sugar. They have poured their proven expertise in chestnut paste making directly into this simple, traditional steamed confection. With the gentle, soft texture unique to steamed sweets and the unpretentious sweetness of chestnut, it is a rustic Japanese sweet perfect for when you want to take a relaxing break with warm tea.

Kuribayashi-an Obuse Chestnut Pie

洋菓子

A crispy pastry crust meets the gentle sweetness of Obuse chestnuts. This treat is packed with the essence of the chestnut village. Obuse Town has been a famous producer of chestnuts since the Muromachi period. During the Edo period, its quality was so renowned that the Matsushiro Clan presented them to the Shogunate. Kuribayashi-an takes these chestnuts from this famous region and carefully wraps them in pastry before baking. The compatibility between the crunchy crust and the fluffy, sweet chestnut paste is exceptional. For those who might think authentic chestnut sweets are too formal or high-end—we want you to enjoy the deliciousness of Obuse easily. It is a comforting treat that pairs perfectly with tea. Please also consider it as a souvenir from your travels. Experience the autumn of Obuse, the village of chestnuts, a little ahead of time.

Sakurai Kanseido Cherry Kiss Macaron

その他

The sweet and sour flavor of cherries melts softly in your mouth. These macarons are crafted by a long-established shop in Obuse with a 200-year history. Sakurai Kanseido is the pioneer of Obuse chestnut confectionery, having created 'Kuri Rakugan' in the 5th year of the Bunka era (1808). This seventh-generation established shop has created macarons using ingredients tied to Nagano Prefecture. This particular item uses the 'Cherry Kiss' cherries from the Obuse orchards. The tangy flavor of the cherries pairs perfectly with the smooth macaron. Crispy on the outside and moist on the inside, its lovely colors are also eye-catching. A creative confection from Obuse that goes beyond just chestnuts. It is a perfect item you'll want to give to someone special as a slightly extraordinary gift.

Chikufudo Ryokuin

その他

A summer-only chestnut confection that brings coolness to Obuse in early summer. This is Chikufudo's "Ryokuin." Founded in 1893, Chikufable is a long-established shop in Obuse, renowned for its chestnut okowa (seasoned rice). This "Ryokuin" is a seasonal assortment available only in summer. It features smooth and refreshing chestnut mizuyokan (jelly), accompanied by small chestnut kanoko and chestnut yokan, crafted so you can enjoy various chestnut flavors in a single box. This Japanese sweet is perfect for a summer moment, reminiscent of the coolness found in the shade of trees. When chilled, the elegant sweetness of the chestnut stands out even more. Its refreshing appearance makes it an ideal gift for the hot season. Experience the essence of summer in Obuse, packed into one box.

Obusedo Kurihana

その他

📍 東京国際空港(羽田空港)、中部国際空港、羽田空港

A single bite of early summer in Obuse, when the chestnut flowers are in bloom. This is Obusedo's fresh chestnut confection, "Kurihana." Obusedo is a representative chestnut confectionery shop in Obuse, famous for its chestnut kanoko. This "Kurihana" is a seasonal fresh chestnut sweet that evokes the freshness of chestnut blossoms blooming in early summer. The elegant sweetness, which preserves the delicate flavor of the chestnut, breathes with Obusedo's dedication to all things chestnut. A smooth mouthfeel and a spreading aroma of chestnut. Paired with tea, you can gently feel the early summer breeze of Obuse. This is a seasonal masterpiece that chestnut lovers must taste. Every time the season turns, you will find yourself wanting it again.

Sakurai Kanseido Obuse Roman Marron Soft Cookies

洋菓子

A soft texture with a gentle aroma of chestnut. These soft cookies are baked by a long-established shop in Obuse with 200 years of history. Sakurai Kanseido is the pioneer of Obuse chestnut confectionery, having created 'Kuri Rakugan' in the 5th year of Bunka (1808). This establishment, spanning seven generations, has baked these soft cookies from the 'Obuse Roman' series using plenty of chestnuts. Rather than being crunchy, they are intentionally made with a moist texture so that you can savor the chestnut flavor deeply. A sophisticated chestnut snack that pairs well with both tea and coffee. Please enjoy the 200-year tradition of Obuse chestnuts through these casual cookies. A relaxing moment enveloped in the scent of chestnuts.

Sakurai Kanseido Chestnut Macaron

その他

A macaron crafted with Obuse chestnuts by Sakurai Kanseido. This Japanese-Western fusion treat features chestnut cream sandwiched between crispy shells, making it an elegant souvenir unique to the village of chestnuts.

Chikufudo Frozen Chestnut Sekihan (Sticky Rice)

その他

Enjoy Obuse's specialty chestnut sekihan at home. This is the frozen version of Chikufudo's Chestnut Sekihan. Chikufudo is a long-established shop founded in the 26th year of Meiji (1893). The chestnut sekihan they created in 1972 has now become a representative specialty of Obuse. We have frozen this carefully prepared flavor—which involves hand-peeling a year's worth of chestnuts during the harvest season—so you can enjoy it at home. The sweetness of the chestnuts and the chewy texture of the glutinous rice are perfectly preserved. Simply re-steam it to bring the taste of an Obuse specialty shop to your dining table. It is a luxurious dish where the fluffy sweetness of chestnut and the umami of glutinous rice spread through your palate. Perfect for a special treat via mail order. Experience the feeling of an Obuse famous shop while staying at home.

Obusedo Kurian Joyo Manju (Chestnut Paste Steamed Bun)

その他

Chestnut paste prepared inside a fluffy Joyo Manju. An elegant chestnut confection from Obusedo. Obusedo is a representative chestnut confectionery shop in Obuse, renowned for its Kuri Kanoko (chestnut pieces in syrup). They are highly regarded for their chestnut paste, which is kneaded using only chestnuts and sugar. This 'Kurian Joyo Manju' features a smooth Joyo-style skin filled generously with flavorful chestnut paste. The moist skin and the gentle sweetness of the chestnut paste are profoundly delicious. A sophisticated Japanese sweet that is also suitable as a gift. When enjoyed with tea, you can deeply feel Obusedo's dedication to their history of chestnuts. Feel the craftsmanship imbued in every single piece.

Sakurai Kanseido Sakusaku Sand Omoide Blueberry

洋菓子

While Obuse is known as a town of chestnuts, Sakurai Kanseido has been producing chestnut sweets in that town for over two hundred years. It is said that the culture of Obuse chestnut sweets began when the founder created sweets by grinding chestnuts into powder during the Bunka era. 'Sakurai Kanseido Sakusaku Sand Omoide Blueberry' is a baked confection from that very shop, featuring blueberry cream sandwiched between crispy wafers. The light texture and refreshing acidity of the fruit harmonize beautifully, creating a deliciousness you won't be able to stop eating. This item allows you to easily enjoy the reliable craftsmanship of an established shop in the form of a Western-style sweet. It is the perfect companion for a stroll through Obuse.

Sakurai Kanseido Chestnut Ice Cream Obuse

スイーツ

Sakurai Kanseido in Obuse is a long-established shop that has continued to make chestnut sweets for over two hundred years since its founding in the 5th year of the Bunka era. This product takes their signature Obuse chestnuts and transforms them into a cold dessert that is delightful during the hot season. 'Sakurai Kanseido Chestnut Ice Cream Obuse' is an ice cream made with an abundance of Obuse chestnuts. The rich, gentle flavor of the chestnut and its smooth melt-in-your-mouth texture spread luxuriously, making you feel the essence of the 'chestnut village' in a single bite. Enjoying the mellow sweetness of chestnut in a chilled form during the height of summer is truly special. It is a frozen treat you will definitely want to taste when visiting Obuse, the home of chestnuts. It also makes a wonderful summer gift for chestnut lovers.

Chikufudo Kuroki Sanroku Rainbow Trout Kanroni

その他

Because Shinshu is a land surrounded by mountains, it has a food culture that values the bounties of rivers and lakes rather than sea fish. 'Chikufudo Kuroki Sanlo Rainbow Trout Kanroni' is a somewhat rare item produced by Chikufudo, a name famous for its chestnut sweets. Founded in 1893, Chikufudo has slowly simmered rainbow trout raised in the clear waters at the foot of Mt. Kuroki in Shinshu into a sweet preserve (kanroni). The fish is simmered until even the bones are soft, and the sweet and savory seasoning pairs perfectly with both rice and alcohol, making it easy to keep eating. This is an unexpected masterpiece from Chikufudo—a brand strongly associated with chestnut sweets—that allows you to taste the bounties of the mountains. It is a dish that makes you deeply feel the depth of Shinshu's dining culture. Its flavor is something you will want to gently serve alongside your favorite drink.

Obusedo Omoinomama Box

スイーツ

📍 東京国際空港(羽田空港)

Obusedo is a long-established shop that originated as a sake brewery dating back to the Edo period; during the Meiji era, they utilized the techniques cultivated in sake brewing to venture into chestnut confectionery. They have introduced numerous famous chestnut sweets to the world, including Kuri Kanoko. 'Obusedo Omoinomama Box' is a gift box that allows you to assort Obusedo's chestnut sweets according to your preference. You can freely combine representative sweets of Obuse, such as Kuri Kanoko and Kuri Yokan, to create a gift. It is a special chestnut sweet set where even the time spent selecting each item while imagining the recipient's face is enjoyable. It is an item worthy of a gift for someone important. You can almost see the smile on the recipient's face as you give it.

Obuse Milk Baked Donut (Coffee Flavor)

その他

A coffee-flavored baked donut from the Obuse Milk brand of Obuse Town. Baked healthily without being deep-fried in oil, allowing you to enjoy the richness of Obuse Milk and the aroma of coffee.

Obusedo Rakugan

その他

Rakugan is a confection that can be called the origin of Obuse's chestnut confectionery culture, made by grinding chestnuts into powder. Carrying on this tradition is the long-established Obusedo, which transitioned from sake brewing to chestnut sweets. 'Obusedo Rakugan' is a dry confection (higashi) finished using chestnut flour. When placed in your mouth, the fragrant aroma of chestnut spreads softly, and an elegant, subtle sweetness melts away. It has a profound flavor that pairs well with strong tea. This traditional sweet allows you to quietly experience the depth that Obuse's chestnut confectionery has refined over two hundred years. It is an item that adds a moist elegance to your tea time. A refined dry sweet that makes you want to savor it slowly.

Sakurai Kanseido Crispy Sand Shiawase Marron

洋菓子

A baked confection from Obuse's Sakurai Kanseido, featuring chestnut cream sandwiched between crispy pastry. This popular Obuse Western-style sweet allows you to enjoy the rich flavor of chestnuts and a light texture.

Chikufudo Obusse Chestnut

その他

Founded in 1893, Chikufudo has continued to make chestnut sweets in Obuse. This 'bouchée' was created by this long-established shop by incorporating Western-style ideas into their tradition of focusing solely on chestnuts. 'Chikufudo Obusse Chestnut' is a Western-style Japanese sweet with plenty of chestnut cream sandwiched in soft, fluffy pastry. It has a gentle mouthfeel, where the rich flavor of chestnut and the lightness of the pastry blend perfectly. Bearing the name of Obuse, this sweet takes the best of both Japanese and Western styles. It is an item that allows you to easily enjoy the deep flavors characteristic of a chestnut village through a light bouchée. It pairs well with both tea and coffee. It is also the perfect souvenir for a visit to the chestnut village of Obuse.

Chikufodo 100% Apple Juice

その他

Shinshu is a major production area for apples. This land has walked alongside apples so closely that there is even a history of processing apples damaged by typhoons into juice for sale. 'Chikufudo 100% Apple Juice' is a luxurious Shinshu apple juice produced by Chikufudo, the makers of chestnut sweets. This is an unadulterated bottle made from 100% pressed Shinshu apples. You can enjoy the pure, natural sweetness and refreshing acidity of the apples exactly as they are. When enjoyed chilled, the blessings of Shinshu's orchards seem to permeate your entire body. It is the bounty of Shinshu apples that lets you enjoy the deliciousness of the ingredients themselves. This bottle is a delightful choice for both gifts and personal enjoyment.

Obusedo Chestnut Ice Cream

その他

📍 東京国際空港(羽田空港)、中部国際空港、羽田空港

Obusedo is a long-established shop that ventured into making chestnut sweets by leveraging the techniques cultivated through sake brewing. This item is a luxurious frozen treat made using their flagship Obuse chestnuts. 'Obusedo Chestnut Ice Cream' is an ice cream made with plenty of Obuse chestnuts. With every bite, the rich and gentle flavor of chestnut and the creamy, smooth texture spread richly across your palate. Being able to enjoy the mellow sweetness of chestnut in a chilled form during the hot season is an exceptional treat. It is a luxurious chestnut ice cream that you will surely want to taste when visiting the chestnut village of Obuse. It is the perfect delicacy for summer memories in Shinshu.

Obuse Milk Baked Bread

その他

A simple baked treat born in Obuse, often referred to as "milk you can almost eat." Obuse Milk is a dairy shop that has continued for over half a century in the town of Obuse, Nagano Prefecture. They take pride in milk that retains its richness and sweetness through a careful sterilization method of "80°C for 15 minutes." The Baked Bread is a product where the dough is kneaded and baked using only this milk, without a single drop of water. While it looks more like a small cookie than bread, the natural sweetness of the milk gradually spreads throughout your mouth with every bite. The packaging, featuring a logo of a sleeping angel, is lovely and makes it perfect for a souvenir. Its gentle and nostalgic flavor is a wonderful accompaniment to tea. It is a confection that seems to have baked the entire deliciousness of Obuse milk right into it.

Sakurai Kanseido: Bikagetsu

その他

A beautiful and elegant Japanese sweet, reminiscent of the moon floating in the night sky. Sakurai Kanseido is a renowned chestnut confectionery shop that created 'Kuri Rakugan' (chestnut sand candy) in Obuse in 1808. It is said that the Kuri Rakugan made by its founder, Ikueemon Sakurai, marked the beginning of chestnut sweets in Obuse. For seven generations and over 200 years, this long-established shop has passed down the art of making chestnut confections. Bikagetsu is a Japanese sweet crafted by Kanseido to evoke the image of the moon. Its charm lies in its delicate sweetness unique to a chestnut specialist and its beautiful, moist appearance. Serving it alongside tea will elegantly elevate your moment. It is a flavorful piece that allows you to feel the reliable craftsmanship of Obuse, the village of chestnuts.

Chikufudo: Kintsuba Yama

その他

📍 松本空港

A luxurious Japanese sweet made by turning Obuse chestnuts into kintsuba (sweet bean paste pressed between thin crusts) with plenty of chestnut paste. Chikufudo is a long-established chestnut confectionery founded in Obuse in 1893. They maintain a strict commitment to using only domestic chestnuts, including those from Obuse, and never use any foreign-grown chestnuts for their homemade preparations. Kintsuba Yama is a piece packed tightly with whole chestnuts and chestnut paste inside a thin crust, finished with a subtle sweetness. The deliciousness of the chestnut itself is conveyed directly, without being interrupted by excessive sweetness. As you take a bite, the fluffy flavor of chestnut spreads softly through your mouth. It is a deep-flavored kintsuba that represents Obuse, the village of chestnuts.

Chikufudo Kurikanoko

その他

A chestnut-filled kinton featuring chestnuts coated in chestnut paste and preserved in syrup. Chikufudo is a long-established confectioner that has been making chestnut sweets in Obuse since 1893. Their commitment to using only domestically grown chestnuts, prepared in-house without any foreign imports, supports the flavor of this Kurikanoko. This dish allows you to enjoy the fluffy texture of chestnuts and their pure, natural sweetness. Historically sold in tin cans dating back to the Taisho era, the packaging has evolved over time, but the essence of this historic chestnut sweet remains. A single spoonful spreads the full deliciousness of chestnut throughout your mouth. It is a deep, classic flavor representing Obuse, the village of chestnuts, perfect for savoring slowly with tea.

Obusedo Kurikanoko Cake

スイーツ

📍 東京国際空港(羽田空港)、中部国際空港、羽田空港

A Western-style confection where Obusedo has transformed Kurikanoko into a cake. This item offers a new sensation of Obuse's chestnut sweets, featuring plenty of candied chestnuts inside moist sponge cake.

Sakurai Kanseido Zenkoji Rakugan

その他

📍 上諏訪駅、善光寺

A delicate dry confection born in the temple town of Zenkoji that melts smoothly in your mouth. Sakurai Kanseido is a long-established chestnut confectionery shop that created chestnut rakugan in Obuse in 1808. This shop, with over 200 years of history, creates the Zenkoji Rakugan in connection with Zenkoji Temple. Its charm lies in the elegant sweetness of Wasanbon sugar and a delicate texture that crumbles gently upon entering the mouth. Its beautiful appearance is also perfect for tea ceremonies. This item was newly created after the war alongside their chestnut confectionery production. When placed gently in your mouth, the elegant sweetness quietly spreads and melts away. A beautiful dry confection that evokes the history and prayers of Shinshu. It is a fitting treat to accompany memories of visiting Zenkoji.

Chikufudo Kurinpai

和菓子

A Western-style chestnut confection consisting of Obuse chestnut paste wrapped in crispy pie pastry. Chikufudo is a long-established chestnut confectionery shop founded in 1893. It is known for its commitment to using only domestic chestnuts, including Obuse chestnuts, without using any imported ingredients. Kurinpai is an item where that chestnut paste is wrapped in pie pastry and baked to a fragrant finish. It is a new flavor that combines the tradition of Japanese chestnut sweets with the lightness of Western pastries. It will be enjoyed by both lovers of Wagashi (Japanese sweets) and Western-style sweets. From within the crispy pastry, the richly flavored chestnut paste reveals itself. This is a chestnut sweet unique to Obuse, where East meets West.

Chikufudo Shinano Dayori Togakushi

その他

A famous confection from Chikufudo that packs the nature and climate of Shinshu into a single box. Chikufenda is a representative chestnut confectionery shop in Obuse, founded in 1893. 'Shinano Dayori' is a series themed around place names and landscapes of Shinshu, and 'Togakushi' is one of them. Togakushi is a land spreading at the foot of the Togakushi mountain range, a sacred mountain in Northern Shinshu, known for Togakushi Shrine and its famous Togakushi Soba. The atmosphere of that land is reflected in this simple-tasting confection. When you take a bite, memories of traveling through Shinshu gently come back to life. A heartwarming assortment from Chikufudo that you can enjoy while feeling the scenery of the region. An item that lets you contemplate the nature of Togakushi.

Obusedo Kurinogo No. 1

その他

📍 東京国際空港(羽田空港)、中部国際空港、羽田空港

A moist and gentle chestnut castella-style baked confection born in Obuse, the village of chestnuts. Obusedo is a representative confectionery shop in Obuse that has been engaged in making chestnut sweets since the Meiji era, originating from a sake brewery founded in 1755. Kurinogo No. 1 is a castella-style baked confection made by Obusedo using chestnuts. The flavor of chestnut is gently infused into the moist batter. You can enjoy a new deliciousness that differs from traditional chestnut sweets. With one bite, the aroma of chestnut spreads softly. A gentle sweet that allows you to feel the bounty of Obuse, a famous chestnut production area. It is a new form of chestnut confectionery crafted by the long-established Obusedo.

Obuse Milk Gaufrettes

洋菓子

These are gaufrettes (wafer cookies) made by the Obuse Milk brand in Obuse Town. Obuse Milk is a small local dairy manufacturer in Obuse, founded in 1950. A characteristic feature of these wafers is their white color, achieved by kneading the dough with milk instead of water. The creamy filling, which leverages the mellow flavor of the milk, is gently sandwiched between crispy wafers. The light texture and rich milk flavor meld in your mouth, spreading a subtle milky aroma. The retro-cute packaging featuring a baby angel is also charming. Individually wrapped in pairs of two, they are easy to distribute and perfect as a souvenir for strolling around Obuse or as an accompaniment to tea time.

Sakurai Kanseido Hanaauze

その他

Hanaauze is an elegant Japanese confection featuring flower motifs, created by Sakurai Kanseido in Obuse Town. Sakurai Kanseido is a long-established chestnut confectionery with over 200 years of history; it is said that the first generation, Ikueemon Sakurai, created Obuse's first chestnut sweet, 'Kuri Rakugan,' in 1808. This product embodies that tradition, with its delicate appearance and gentle chestnut flavor harmoniously balanced. The meticulous craftsmanship is also a highlight, with an elegant sweetness spreading with every bite. True to its name (meaning 'a chance encounter with flowers'), it possesses a brilliant splendor. It is sure to delight anyone when given as a gift. This is a famous Obuse confection perfectly suited for tea ceremonies.

Chikufudo Chestnut Monaka

和菓子

A classic chestnut monaka made by Chikufudo in Obuse Town. This is a representative Japanese sweet of the chestnut village of Obuse, featuring plenty of chestnut paste filled inside a fragrant monaka wafer.

Obuse-do Kuri no Komichi

その他

📍 東京国際空港(羽田空港)

'Kuri no Komichi' (Chestnut Path) is an assortment of chestnut sweets from Obuse-do, located in the chestnut town of Obuse, allowing you to enjoy a variety of chestnut treats bit by bit. Obuse-do is a long-established confectionery shop descended from Takai Kōzan, a man of letters who laid the foundation for the town's culture. Obuse has long been known as a producer of high-quality chestnuts, fostering a rich culture of chestnut sweets. This 'Kuri no Komichi' assortment features popular chestnut treats such as Kuri Kanoko, Rakan, and Kuri Yokan, each in single-serving sizes. The name is derived from the walking path in Obuse paved with thinned wood from local chestnut trees. This box offers the joy of tasting various chestnut sweets one by one, much like strolling along a path. Because they are individually wrapped, they are easy to distribute and make a perfect gift for chestnut lovers.

Obuse Milk Caramel

その他

Caramel from Miyata Seika made using milk from the Obuse Milk brand. Obuse Milk is a small local milk producer in Obuse, founded in 1950. This caramel is characterized by being slowly cooked without burning, using plenty of their mellow milk. Unlike the common brown caramels you often see, this has a gentle, pale cream color. It is softer than mass-produced versions, allowing you to enjoy a smooth texture that melts away in your mouth. The retro-cute packaging featuring a baby angel is also a charm. With a nostalgic and gentle sweetness, it is an item you will definitely want to pick up as a memento of your stroll through Obuse.

Sakurai Kanseido Pure Chestnut Mizu-Yokan

和菓子

📍 善光寺

A 'Pure Chestnut Mizu-Yokan' crafted solely with chestnuts by Sakurai Kanseido of Obuse Town. Sakurai Kanseido is a long-established chestnut confectionery shop with over 200 years of history, said to have been founded in 1808 when the first generation created the first chestnut sweet in Obuse. This Mizu-Yokan (soft jelly dessert) was born from a desire to convey the pure flavor of chestnuts directly, and it has been a long-selling favorite for over 30 years since its release. It does not use adzuki beans, prioritizing an unadulterated chestnut taste. The smooth texture allows the aroma of chestnut to spread gently, leaving an elegant sweetness on the tongue. Enjoyed chilled, it provides a refreshing moment even in summer. As a seasonal product available from April through summer, it is a wonderful choice for summer gifts like Ochugen.

Chikufudo Kurinko

和菓子

A Japanese sweet 'Kurinko' made by Chikufudo of the chestnut town Obuse, featuring small and cute chestnut-shaped treats. Founded in 1893, Chikufudo is a long-established chestnut confectionery specialist that insists on using only domestic chestnuts and traditional homemade methods. Obuse has long been known as a producer of high-quality chestnuts, fostering a rich culture of chestnut sweets. 'Kurinko' consists of small, bite-sized pieces where chestnuts are wrapped in chestnut paste, making them easy to eat while allowing you to enjoy the gentle sweetness of the chestnut exactly as it is. Their tiny appearance is incredibly adorable and irresistible. It is a comforting flavor perfect for an accompaniment to tea. Individually wrapped for easy sharing, it is a souvenir packed with the charm of Obuse's chestnuts.

Chikufudo Kegon Myoin

その他

Kegon Myoin is a high-class chestnut confection crafted with a special production method by Chikufudo of Obuse Town. Chikufudo is an established shop founded in 1893, committed to traditional methods using only domestic chestnuts. This Kegon Myoin is a specially crafted chestnut yokan (sweet bean jelly) made with carefully selected chestnuts, including Obuse chestnuts, through meticulous craftsmanship. It features the elegant taste and beautiful design unique to a renowned shop that has honed its confectionery skills. As its name suggests, it exudes a dignified atmosphere, with the deep flavor of chestnuts spreading with every bite. It is an item suitable as a gift for loved ones or as a treat for tea during special occasions. This is a premium Japanese sweet that represents the culmination of Obuse's chestnut confectionery tradition.

Obusedo Chestnut Yokan Mini

その他

📍 東京国際空港(羽田空港)、松本空港、中部国際空港 ほか2件

'Chestnut Yokan Mini' is a single-serving size of the chestnut yokan produced by Obusedo in the town of chestnuts, Obuse. Obusedo is a long-established confectionery shop descended from the scholar Kosan Takai, who laid the foundation for the town's culture. Obuse is known as a producer of high-quality chestnuts, and a unique chestnut confectionery culture has flourished here. A characteristic feature of this chestnut yokan is that it contains no adzuki beans; even the paste portion is made entirely of chestnuts. The fragrant amber-colored yokan offers a rich chestnut flavor. Its smooth texture allows the aroma of chestnut to spread gently across the palate. Individually wrapped and easy to distribute, it is perfect for casual souvenirs. It is a famous Obuse confection that allows you to enjoy the deliciousness of chestnuts effortlessly.

Chikuma Seika Shinshu Marugoto Apple Pie

洋菓子

📍 松本駅、野沢温泉街、白糸の滝

Shinshu is a kingdom of apples. Chikuma Seika's "Shinshu Marugoto Apple Pie" allows you to enjoy that bounty in its entirety. We use one whole honey-glazed Fuji apple, hide a piece of castella sponge cake at its center, and hand-wrap each one in fragrant pastry dough, baking them slowly over time. This treat offers an enjoyable contrast between the moist pastry and the crisp texture of the apple, capturing the sweet and tart flavor of the fruit perfectly. It is also a highly acclaimed product, having received the Minister of Health Award at the National Recommended Tourism Souvenir Exhibition. The box comes with a handle, making it perfect for gifts. When sliced, the sight of the whole apple revealed inside will surely elicit cheers. Please enjoy an exciting moment shared with everyone.

Masamura Tenshu Ishigaki Sable

洋菓子

📍 松本駅

There is a confection that turns the majestic stone walls of Matsumoto Castle into sablé cookies. This is the 'Tenshu Ishigaki Sable' from Masamura, a French pastry shop in Matsumoto City. It is crafted by one of Matsumoto's representative Western-style confectionery shops, founded in 1968. It is a luxurious piece featuring a layer of thin white chocolate sandwiched between sablé dough kneaded with macadamia nuts. The savory aroma of the nuts and the mellowness of the chocolate spread through your mouth along with a crunchy texture. The packaging, depicting Matsumoto Castle, also evokes a sense of travel nostalgia. Perfect for a break after visiting the National Treasure, Matsumoto Castle. It is one of Masamura's signature products alongside their baby choux. Please enjoy the crumbling texture while imagining the castle's stone walls.

Kaiundo Hakucho no Mizuumi (Swan Lake)

洋菓子

📍 松本空港、松本駅

A winter landscape in Azumino where swans rest their wings. This scene has been transformed into a sweet by Kaiundo, a long-established shop in Matsumoto City. "Hakucho no Mizuumi" is a signature confection of Kaiundo, which transitioned from a textile merchant to a confectioner in 1884. In early winter, many swans arrive at the stagnant waters of the Sai River flowing through Azumino, earning it the name "Swan Lake." Inspired by these swans, this is a molded soft cookie similar to Rakugan. Enveloped in a gentle sugar coating, it crumbles delicately in your mouth. It is adorable in appearance and perfect for gifts. When visiting Matsumoto, please enjoy a bite while imagining the swans descending upon the waters of Azumino. The scenery of winter in Shinshu will unfold in your mouth.

Okashidokoro Hanaoka Shinshu Lemon Cake

スイーツ

This refreshing baked good, 'Shinshu Lemon Cake,' is crafted by Okashidokero Hanaoka, which has been established in Tomi City since the first year of the Taisho era (1912). The soft and fluffy cake batter is shaped into a cute lemon form and coated with fragrant lemon chocolate. While evoking a sense of nostalgia, the refreshing aroma of lemon adds a modern impression. Although Hanaoka is well-known for its walnut sweets, they also have an excellent reputation for these types of Western-style confectionery. With a light sweetness, it is perfect for tea time. Despite being wrapped in chocolate, it does not feel heavy, as the acidity of the lemon leaves a clean aftertaste. It is an elegant and easy-to-eat treat that fills your mouth with a refreshing aroma.

Okashidokoro Hanaoka Kurumi no Hatsukoi (Walnut First Love)

その他

Okashidokoro Hanaoka in Tomi City is known as a famous shop for walnut sweets. One of its signature products is 'Kurumi no Hatsukoi,' which tightly encapsulates the deliciousness of walnuts. This baked sweet combines a light-textured meringue with walnuts that retain a hint of bitterness. The subtle bitterness of the walnuts amidst the sweetness led to it being named 'First Love.' Tomi City is also known as a production area for walnuts. This product is quintessential Hanaoka, continuing the tradition of making sweets using local ingredients since its founding in the Taisho era. Upon entering your mouth, it crumbles crispily, and the fragrant aroma of walnuts gently spreads. It is an unforgettable taste where sweetness and bitterness struggle against each other. It is also highly recommended to enjoy with coffee.

Kaiundo Marron Pie

洋菓子

📍 松本空港、松本駅

A chestnut-based baked pastry, 'Marron Pie,' crafted by Kaiundo, a long-established Japanese confectionery shop in Matsumoto. This Western-style sweet carries a history dating back to the 17th year of the Meiji era. It is a masterpiece featuring crispy baked pie crust that encapsulates the rich flavor of chestnuts. The dedication to ingredients, cultivated through traditional Japanese confectionery making, is expressed here in the form of a Western pastry. You can enjoy the aroma of butter and the gentle sweetness of chestnut. While Kaiundo is well-known for Japanese sweets such as Shinmitou and Kaiun Roumatsu, they also have an excellent reputation for these baked goods. The gentle sweetness of the chestnut spreads softly within the crispy pie crust. An elegant chestnut pie born in the castle town of Matsumoto. Perfect for tea time or accompanied by coffee. A highly recommended item that is also a delightful gift.

Heigoro Diamant Vanille

洋菓子

📍 善光寺

An authentic sablé 'Diamant Vanille' produced by Patisserie Heigoro (HEIGORO), located in Daimon-cho, Nagano City. Made using Madagascar vanilla beans, these sablés are baked to be rich with the aroma of butter. This traditional French baked good is called 'diamant' (diamond) because the sugar coated around the edges sparkles like a diamond. Heigoro is a confectionery shop in Nagano known for classical sweets that are perfect as seasonal gifts. The elegant aroma of vanilla and the melt-in-your-mouth, crumbly texture are irresistible. We highly recommend enjoying this treat alongside coffee or tea.

Heigoro Tablet Blond Mandian

洋菓子

📍 善光寺

A white chocolate confection, 'Tablet Blond Mandian,' created by the Nagano City patisserie Heigoro (HEIGORO). Blond chocolate is a golden chocolate with a caramel-like flavor, created by slowly heating white chocolate. This mild-tasting chocolate bar is generously topped with caramelized nuts. A 'mandian' refers to a traditional chocolate confection scattered with nuts and dried fruits. You can enjoy the crunchy texture of fragrant nuts paired with the gentle sweetness of blond chocolate. It is a classical, high-quality piece characteristic of Heigoro.

Azusa-do Kobayashi Fruit Castella

その他

📍 松本駅、松本駅ビル店

This 'Fruit Castella' is produced by Azusa-do Kobayashi, a long-established shop that has continued for over ninety years in Matsumoto. It is a luxurious castella finished with a slightly mature flavor. We baked it by mixing five types of fruit into the batter: raisins, orange peel, lemon peel, dried cherries, and pineapple. A subtle hint of brandy adds an elegant accent. Azusa-do Kobayashi is a confectionery shop in Matsumoto that handles everything from Japanese sweets to Western sweets and castella. You can enjoy the moist castella sponge paired with large chunks of fruit. It is a rich-tasting item that goes well with both tea and coffee.

Azusa-do Kobayashi Kotaro no Uta

その他

📍 松本駅、松本駅ビル店

This is 'Kotaro no Uta' from Azusa-do Kobayashi, which has a history of over ninety years in Matsumoto. It is a confection with a story, inspired by a legend passed down in the Matsumoto Plain. It consists of a dacquoise made with almonds and wheat germ, sandwiched with cheese cream. You can enjoy the combination of crispy, fragrant dacquoise and smooth cheese cream. The name was inspired by the 'Izumi Kotaro Legend' handed down in the Matsumoto Plain. It is a flavor unique to a long-established shop that embeds local legends into its sweets. The compatibility between the crispy dacquoise and the mellow cheese cream is exquisite. This is an elegant, fragrant Western-style sweet born in Matsumoto. It is a treat that will be appreciated as a gift for tea time.

Ptarmigan Egg (Raicho no Tamago)

和菓子

📍 松本駅

An adorable confection shaped like a ptarmigan egg, protected by a white shell. The ptarmigan is the prefectural bird of Nagano and a Special Natural Monument of Japan, living in the high mountains of the Northern Alps. Using these precious eggs as a motif, Shinshu Mebukido of Matsumoto has created this treat. White chocolate serves as the 'shell,' gently enveloping a moist sponge cake filled with a lightly sweetened yolk-flavored bean paste. It is highly regarded for both its adorable appearance and ease of eating. This is a quintessential Shinshu confection that allows you to take home a memory of your mountain resort trip. The rounded, egg-like form is lovely, and its comforting flavor makes it a souvenir that children will surely enjoy.

Kaiundo Shinmitou Oshima

その他

📍 松本空港、松本駅

The Oshima version of Kaiundo's Shinmitou series. It features a deep sweetness from brown sugar and the savory aroma of walnuts, making it a popular variation of Shinmitou in Matsumoto.

Kaiundo Sazare-mizu

その他

📍 松本空港、松本駅

A dry confectionery (higashi) that makes you crave its transparent coolness during the hot season. Kaiundo is a representative long-established confectionery shop in Matsumoto, founded in 1884. It is known for its dedication to the traditions of a village of famous water, such as using Alpine subsoil water pumped from deep underground at its Azumino factory for its sweets making. Sazare-mizu is a refreshing sweet that evokes the flow of pure water, offering visual beauty as well. It is perfect as a souvenir or accompaniment to tea during the hot season, bringing a sense of coolness just by looking at it. Paired with cold tea, it provides an even greater moment of refreshment. This is a delicate and elegant Japanese sweet that reflects the water abundance of Matsumoto, the village of famous water.

Heigoro Boule de Neige

洋菓子

📍 善光寺

A boule de neige that crumbles delicately in your mouth like a snowball. Heigoro is a patisserie located in Nagano City, known as a confectionery shop with ties to Fujiya Gohonchin near Zenko-ji Temple. 'Boule de Neige' is a baked sweet that means 'snowball' in French. Its charm lies in its delicate, crumbly texture and the elegant sweetness of the powdered sugar coating. These bite-sized treats are easy to enjoy and perfect for tea time. Paired with coffee or tea, they provide a moment of relaxation. This is a gentle-tasting baked sweet crafted by a patisserie from Nagano City, Shinshu.

Azusado Kobayashi Raisin Sand

その他

📍 松本駅、松本駅ビル店

A delightful treat featuring rum-scented raisins and cream gently sandwiched between sablé cookies. Azusado Kobayashi is a confectionary shop located in Azumino/Matsumoto, established in 1922. It celebrated its 100th anniversary in 2022. The Raisin Sand features an elegant flavor profile of rum-soaked raisins and rich buttercream sandwiched between cookies, and is beloved as a classic local specialty of Matsumoto. The combination of the crunchy sablé, moderate sweetness, and the bittersweet aroma of liquor is exquisite. When chilled, the cream firms up, offering a different texture. It is a delightful treat for adults that pairs perfectly with coffee or tea, making you want to reach for just one more.

Azusado Kobayashi Momoshizuka

その他

📍 松本駅、松本駅ビル店

An elaborate and charming Japanese confection that encapsulates an entire small peach. Azusado Kobayashi is a long-established confectionery shop in Azumino/Matsumoto, founded in 1922. Momoshizuka is a labor-intensive creation where a whole small peach is encased in double layers of smooth red bean paste (koshian) and yellow yolk paste (kimi-an). The soft, sweet aroma of the peach and the elegant taste of the bean paste spread throughout your mouth. Its charm lies in its seasonal appearance and gentle sweetness, unique to Shinshu, a region famous for its fruit. The sight of the small peach revealed when sliced is truly delightful. It is a special Japanese sweet, crafted with great care by a long-established master, pleasing to both the eyes and the palate.

Masamura Castle Stone Wall Sablé

洋菓子

📍 松本駅

A sablé shaped like the stone walls of Matsumoto Castle, created by the Matsumoto-based confectionery Masamura. This popular souvenir features a buttery, crispy dough that captures the atmosphere of the castle town of Matsumoto.

Kaiundo Dosojin

その他

📍 松本空港、松本駅

A simple and warm baked sweet modeled after the Dosojin (roadside deity) of Azumino. Founded in 1884, Kaiundo is a long-established confectionery shop representing Matsumoto. Dosojin are roadside guardian deities found along the roadsides of Shinshu, enshrined to pray for safe travels and good matches. This baked sweet is shaped gently after their appearance. Its simple and gentle flavor brings to mind the pastoral landscapes of Shinshu. Even in its unpretentious appearance, one can see the meticulous craftsmanship characteristic of a long-established shop. The simple sweetness is somewhat nostalgic and helps your heart relax. It is a perfect sweet for a Matsumoto souvenir that makes you feel the essence of Shinshu.

Kaiundo Pijutry Salt Flavor

洋菓子

📍 松本空港、松本駅

A variation of Kaiundo's Pijutry with a salty twist. A Matsumoto-style Western confection where the accent of salt is added to the savory aroma of nuts, making it a perfect accompaniment to alcoholic beverages.

Heigoro: Hazelnut Chocolate Tart

洋菓子

📍 善光寺

Located on Chuo-dori leading to Zenkoji Temple in Matsumoto City, 'Heigoro' is a patisserie. This shop is actually operated by 'Fujiya Gohonchin,' a long-established traditional inn dating back to the Edo period. They carry on a tradition of creating elegant and deep flavors nurtured by a long history. One of their signature items is this tart. It features a luxurious layering of richly roasted hazelnuts and deep, flavorful chocolate. The crunchy texture of the nuts and the rich, smooth melting chocolate spread luxuriously with every bite. Its classical and elegant taste is perfect with coffee. This is an item that makes you want to take a little luxury break amidst the atmosphere of the castle town during a stroll through Matsumoto.

Azusa-do Kobayashi: Romance

その他

📍 松本駅、松本駅ビル店

The popular baked sweet 'Romance' from Azusa-do Kobayashi. As the name suggests, this treat makes you feel somewhat romantic. Azusa-do Kobayashi is a long-established confectionery in Toyoshina, Matsumoto, founded in 1923 and celebrating its 100th anniversary in 2022. It features a moist dough paired with a light, gently sweet cream. As a shop that handles both Japanese and Western sweets, its reliable flavor, crafted over many years, has been loved by locals. One piece after another during tea time. The compatibility between the soft dough and cream makes this a perfect Matsumoto souvenir that will delight people of all generations.

Azusa-do Kobayashi: Houbaika

その他

📍 松本駅、松本駅ビル店

'Houbaika' from Azusa-do Kobayashi is an elegant Japanese sweet with a subtle hint of plum aroma. Azusa-do Kobayashi is a long-standing establishment in Toyoshina, Matsumoto, founded in 1923 and celebrating its 100th anniversary in 2022. The meticulous craftsmanship unique to a shop that handles both Japanese and Western sweets shines through here. The refreshing acidity of the plum harmonizes comfortably with the gentle sweetness of the Japanese confectionery; one bite allows the clean scent of plum to spread softly. Perfect as an accompaniment to tea or as a gift for superiors. This elegant flavor, refined over a century in the land of Shinshu, is a treat that is sure to bring a smile to both the giver and the receiver.

Temariya Alps (Cut)

洋菓子

📍 松本駅

This Baumkuchen was baked by the Matsumoto-based Baumkuchen workshop 'Temariya,' inspired by the majestic Northern Alps. Temariya is a specialty shop for Baumkuchen that makes use of Shinshu ingredients. It is located on Nakamachi Street in the castle town of Matsumoto. This 'Alps' variety uses rice flour made from Shinshu-grown Koshikari rice, creating a unique, chewy texture found nowhere else. It is a popular product that has been beloved locally for a long time. Since it comes in an easy-to-eat cut type, please enjoy it casually as a light snack. The chewy texture unique to rice flour and the moist, gentle sweetness create a deliciousness that makes you want to eat it again and again.

Country Ma'am Shinshu Apple Flavor

洋菓子

📍 松本空港、上諏訪駅、塩尻駅 ほか3件

Did you know that Fujiya's familiar Country Ma'am has a special flavor exclusive to Shinshu? This is a region-limited product made with apples from Shinshu that can only be purchased here. We have kneaded Shinshu apple jam and powder into the moist cookie dough. While maintaining that familiar texture, the sweet and tart aroma of apple gently wafts through. With just one bite, the essence of Shinshu spreads throughout your mouth in a delightful finish. Since they are individually wrapped and easy to distribute, they are perfect as a casual souvenir. It is a wonderful item that allows you to easily and deliciously share the sentiment of "I went to Shinshu" with colleagues or friends.

Kaiundo Ariake no Tsuki

和菓子

📍 松本空港、松本駅

Kaiundo's 'Ariake no Tsuki' (Moon of the Dawn) is a round, gentle manju that evokes the moon remaining in the sky before dawn. Founded in 1884, Kaiundo is a long-established confectionery shop representing Matsumoto. This manju was named after Mount Ariake that towers over Azumino and the moon left in the dawn sky. Inside the softly baked skin, there is a generous amount of rich yolk bean paste. A subtle aroma of butter spreads, creating a deep flavor that possesses a Western flair despite being a Japanese sweet. When held up to the night sky, it looks just like the real moon. With its adorable appearance and the elegant sweetness of the yolk bean paste, it is an atmospheric masterpiece that brings to mind the quiet nights of Matsumoto.

Heigoro Uji Matcha and Black Bean Tart

洋菓子

📍 善光寺

A Japanese-style tart created by the Matsumoto patisserie 'Heigoro', combining Uji Matcha and black beans. Heigoro is a patisserie in Matsumoto managed by 'Fujiya Gohonchin', a long-established inn dating back to the Edo period. The pleasant bitterness of aromatic Uji Matcha and the gentle sweetness of plump, simmered black beans harmonize beautifully atop a crispy tart crust. It is a unique flavor born from the meeting of reliable Western confectionery techniques and Japanese ingredients. With every bite, the aroma of matcha and the comforting sweetness of black beans spread through your palate. Please enjoy it during a slightly luxurious afternoon break; it pairs well with both tea and coffee.

Heigoro Japanese-style Madeleine Assortment (Set of 6)

洋菓子

📍 善光寺

An assortment of madeleines baked by the Matsumoto patisserie 'Heigoro', incorporating Japanese ingredients. Featuring flavors that evoke Japan, such as matcha and kinako (roasted soybean flour), the aroma of butter gently wafts from the moist sponge. You can enjoy the gentle flavors of Japanese ingredients in every bite. It offers an elegant taste where Japanese and Western styles subtly melt together, unique to Heigoro, which is backed by the long-established inn 'Fujiya Gohonchin' founded in the Edo period. With adorable seashell shapes, this assortment brightens up the moment you open the lid. Since it has a good shelf life, this box is perfect for a stylish baked goods gift from Matsumoto, making it ideal for small presents.

Azusado Kobayashi Choux Roll

スイーツ

📍 松本駅、松本駅ビル店

The 'Choux Roll' is a slightly unique creative confection from Azusado Kobayashi, featuring crispy choux pastry rolled into a delightful shape. Founded in 1923 (Taisho 12), Azusado Kobayashi is a long-established confectionery shop in Matsumoto, Hoshina, which celebrated its 100th anniversary in 2022. This item offers an enjoyable combination of crispy choux pastry and smooth cream, crafted with the playful spirit unique to a shop that has long produced both Japanese and Western-style sweets. With just one bite, you'll experience a crisp yet fluffy texture. It is a new deliciousness crafted by a century-old establishment, featuring a delightful contrast between the fragrant pastry and the smooth, melting cream.

Azusado Kobayashi Special Assortment of Japanese Sweets

和菓子

📍 松本駅、松本駅ビル店

This gift set is a carefully selected assortment of prideful Japanese sweets from the long-established 'Azusado Kobayashi' in Matsumoto, Hoshina. Founded in 1923 (Taisho 12), Azusado Kobayashi happily celebrated its 100th anniversary in 2022. This delightful assortment allows you to enjoy a variety of traditional Matsumoto sweets that have been loved locally for a long time, including their signature product, 'Azusa,' all at once. As soon as you open the box, the seasonal colors and elegant sweetness gently spread. It is perfect for gifts to superiors or for tea time shared with the whole family. This single box brings together the reliable flavors and heartfelt dedication of a shop with 100 years of history.

Jagarico Nozawana Kombu Flavor

その他

📍 松本空港、松本駅、塩尻駅 ほか3件

Calbee's familiar 'Jagarico' comes in a flavor unique to Shinshu. This is a regional exclusive, featuring the famous Shinshu specialty: Nozawana (pickled mustard leaves) and kombu (kelp). It offers a local taste where the moderate acidity of the pickled Nozawana is followed by the mellow umami of kombu dashi spreading gently through your palate. The flavors of Nozawana and kombu, so familiar to Shinshu, pair perfectly with that signature crispy, light texture. It is a delicious snack that makes it hard to stop once you start eating. Since they are individually wrapped and easy to distribute, they are perfect as small gifts for groups. This delightful regional snack allows you to easily enjoy the spirit of Shinshu through a familiar snack, making you reach for just one more.

Okashidokoro Hanaoka Wiener Dessert Cookies

洋菓子

The confectionery culture of Vienna lives on in the castle town of Matsumoto. The 'Wiener Dessert Cookies' by Okashidokoro Hanaoka are Western-style cookies baked using traditional European methods. Matsumoto is a center of education and culture, flourishing around the National Treasure, Matsumoto Castle. In this land, which is home to many long-established Japanese confectionery shops, sweets incorporating Western techniques have added a new color to the local confectionery culture. The rich aroma of butter and the light, crispy texture create an elegant and deep flavor. Enjoy them during a relaxing afternoon with coffee or tea. Each cookie offers a sense of sophistication characteristic of Matsumoto. These refined baked goods are also highly suitable as a gift for someone special.

Kaiundo Pikunike Castella (Coffee Flavor)

その他

📍 松本空港、松本駅

A treat you'll want to tuck quietly into your picnic basket. Kaiundo's 'Pikunike Castella (Coffee)' is a coffee-flavored castella made by a long-established Matsumoto shop founded in 1884, designed for easy portability. Kaiundo has been loved locally for a long time as a representative confectioner of Matsumoto. 'Pikunike' refers to a picnic. To make it easy to enjoy outdoors, the slightly bitter aroma of coffee is enclosed within the moist sponge cake. When eaten under a blue sky, the pleasant balance of sweetness and bitterness spreads through your palate. It is the perfect companion for a stroll through the Shinshu highlands. Its ease of carrying in a bag makes it a delightful addition to any trip.

Heigoro - Shinshu Apple Tart

洋菓子

📍 善光寺

Shinshu apples delivered in a crispy tart. Heigoro's 'Shinshu Apple Tart' is a quintessential Shinshu sweet, baked by a Matsumoto patisserie using locally grown apples. Nagano Prefecture boasts the second-largest apple production in Japan. The temperature difference between day and night, unique to high-altitude lands, produces sweet and juicy apples. The sweet and tart flavor of the fruit is carefully enclosed within a buttery tart crust. The juiciness of the apple and the savoriness of the tart layer together with every bite. Enjoy an afternoon feeling the bounty of Shinshu along with coffee. This adorable-looking item is also highly appreciated as a gift.

Heigoro Baked Goods Selection & Original Blend Coffee and Tea Set

その他

📍 善光寺

A gift set combining Heigoro's baked goods with original coffee and tea. A luxurious assortment that allows you to gift the taste of a Matsumoto patisserie for any tea time.

Azusado Kobayashi Himochimochi (Frozen Rice Cake)

和菓子

📍 松本駅、松本駅ビル店

The harsh winter cold of Shinshu gives birth to this mochi. Azusado Kobayashi's 'Himochimochi' is a traditional preserved food made using the freezing cold air of winter. Himochimochi is made by soaking mochi in water, freezing it, and then drying it by exposing it to cold winds. In Shinshu, temperatures reliably drop below freezing at night, while dry winds blow during the day. This stable climate has made the 'freeze and dry' process possible without special equipment—it is essentially the original freeze-drying. With a light, crumbly texture and a simple sweetness, please experience the flavor nurtured by the winter climate of Shinshu. It is a nutritious Japanese sweet filled with the wisdom of our ancestors.

Little Pretz Nozawana

その他

📍 松本空港、松本駅、善光寺

The familiar Pretz has transformed into a Shinshu-exclusive Nozawana (pickled mustard leaf) flavor. 'Little Pretz Nozawana' is a convenient local snack made by Glico, featuring Pretz in a smaller size that is easy to distribute. Nozawana is a representative pickle of Shinshu. It is said to have originated at Kenmei-ji Temple in Nozawa Onsen Village, when a chief priest brought turnip seeds from Kyoto in 1756, which then uniquely adapted to the local climate. This flavor has been captured within the light, crispy Pretz. Packed with the taste of Shinshu in a small bag, it is a handy snack perfect for sharing as a souvenir. It can be easily enjoyed as an accompaniment to tea or as a snack with drinks.

Okashidokoro Hanaoka - Walnut Delight

スイーツ

A product that will make you marvel at the fragrant richness of Shinshu-grown walnuts. 'Walnut Delight' by Okashidokoro Hanaoka is a baked confection full of true essence, as its name suggests, baked with an abundance of walnuts by this Matsumoto confectionery shop. Okashidokoro Hanaoka is a long-established shop that has continued since the first year of the Taisho era (1912) in Tomi City, a famous walnut-producing region. Nagano Prefecture is Japan's leading producer of walnuts, and Tomi City, in particular, is one of the premier production areas blessed with sunlight and dryness. They make full use of these high-quality walnuts in their confectionery making. The sweetness of caramel and the savory aroma of walnuts spread throughout your mouth. It is a highly satisfying Matsumoto specialty that pairs perfectly with coffee.

Kaiundo - Pikunike Castella (Egg)

その他

📍 松本空港、松本駅

Castella baked by Kaiundo using plenty of fresh eggs. With its rich egg flavor and moist texture, this Matsumoto specialty is the perfect companion for a picnic.

Kaiundo - Kaichi

その他

📍 松本空港、松本駅

A National Treasure schoolhouse has become the motif for this sweet. Kaiundo's 'Kaichi' is a light fuyaki (soft) confection shaped after the former Kaichi School building, a National Treasure, crafted by a representative Matsumoto confectionery shop. Built in the early Meiji era, the former Kaichi School is a pseudo-Western style elementary school building and was the first modern school architecture to be designated as a National Treasure. Its symbol is the octagonal tower soaring above the roof. This product reflects that beautiful form in a light, airy confection. It features a crisp, light texture and elegant sweetness. It is a perfect souvenir for sightseeing, allowing you to taste the pride of the educational city of Matsumoto. It pairs well with tea and is also a delightful gift.

Heigoro Hotel Fujiya Butter Cake

スイーツ

📍 善光寺

The taste of a long-established hotel, now in the form of a butter cake. Heigoro's 'Hotel Fujiya Butter Cake' is a luxurious sweet created through a collaboration between the Matsumoto patisserie Heigoro and the local Hotel Fujiya. Matsumoto is a castle town home to the National Treasure Matsumoto Castle, a land that has welcomed many travelers since ancient times. By joining forces, this Matsumoto hotel and confectionery shop have crafted a moist butter cake using plenty of high-quality butter. Upon taking a bite, the rich aroma and depth of the butter spread softly through your mouth. A special Matsumoto souvenir to accompany your tea time, this item delivers a moment of pure luxury.

Azusado Kobayashi Azusa & Azumikko Assortment

その他

📍 松本駅、松本駅ビル店

An assortment set featuring Azusado Kobayashi's popular confectioneries, Azusa and Azumikko. This assortment is perfect for gifts, allowing you to enjoy two representative flavors of Matsumoto all at once.

Azusado Kobayashi Dorayaki

その他

📍 松本駅、松本駅ビル店

A fluffy crust filled generously with elegant bean paste. Azusado Kobayashi's 'Dorayaki' is a reliable, classic Japanese sweet carefully baked by this long-established confectionery shop in Matsumoto. Dorayaki is a beloved Japanese sweet across generations, consisting of two soft-baked pancakes sandwiching sweet bean paste. As a confectionery rooted in Matsumoto, Azusado Kobayashi's skilled craftsmanship is reflected in the combination of the fluffy crust and elegant filling. It feels substantial in your hand and has a moist texture when you take a bite. The gentle sweetness provides a soothing comfort to the heart. With a flavor that never gets tiring, it is perfect as an accompaniment to tea, a souvenir, or even an everyday treat. It pairs excellently with green tea.

Giant Pretz Fuji Apple

その他

📍 松本空港、松本駅、松本城 ほか1件

This is a Shinshu-exclusive Fuji apple flavor that appeared in Glico's "Giant Pretz" lineup. The sticks are much larger and thicker than usual, making them incredibly impactful. It's the kind of item that is sure to become a conversation starter when you pull it out of your bag. Fuji apples are a representative variety of apples actively cultivated in Nagano Prefecture. We have packed their sweet, tart, and juicy flavor into these crispy, fragrant Pretz sticks. It is a classic choice for bulk souvenirs—fun to distribute and fun to eat. Please enjoy the taste of Shinshu apples casually while snacking together with everyone. It is sure to bring smiles to your face.

Kaiundo Andu Marron

スイーツ

📍 松本空港、松本駅

This is 'Andu Marron,' where the long-established Matsumoto shop Kaiundo has prepared chestnuts in a French confectionery style. It is an elegant chestnut sweet with a subtle hint of liqueur, showcasing the delicate craftsmanship unique to a Japanese confectionery maker. Kaiundo was founded in 1884. Having transitioned from a textile merchant to the world of confectionery, it has been loved in Shinshu for over 140 years. Their commitment is so great that they use Alpine subsoil water pumped from deep underground at their Azumino factory for their confectionery making. This is a sophisticated treat for adults, where the gentle sweetness of chestnut slowly blends with the aroma of liqueur. Please enjoy it thoroughly and moistly alongside coffee or tea.

Kaiundo Apple Queen

スイーツ

📍 松本空港、松本駅

Created by Matsumoto's Kaiundo, 'Apple Queen' is baked using apples grown in Shinshu. This Western-style confectionery is full of Shinshu charm, with the sweet and sour flavor of apples tightly enclosed within pie crust. Kaiundo is a long-established shop founded in 1884, handling a wide range of products from Japanese to Western sweets. The sweet and tangy allure of Nagano Prefecture's representative fruit, the apple, is carefully wrapped in many layers of crispy pie crust. It is an enjoyable treat that combines the aroma of the pastry with the juicy flavor of apples. It is an exciting snack from Matsumoto that allows you to taste the full bounty of Shinshu.

Traveling Hi-Chew: Shinshu Apple Flavor

その他

📍 松本空港、白骨温泉

A Shinshu-exclusive apple flavor from Morinaga's 'Traveling Hi-Chew' series. The juicy flavor of Shinshu apples is abundantly enclosed within soft, chewy candy. Nagano Prefecture is known as a major production area for apples. This refreshing taste is expressed through a sweet and sour flavor that expands with every chew. The package features famous Shinshu landmarks such as Matsumoto Castle and Kappa Bridge, further enhancing the feeling of travel. Since they are individually wrapped and have a long shelf life, they are perfect as distributed souvenirs from a trip. Tuck them in your pocket and enjoy the taste of Shinshu apples easily, anytime, anywhere.

Heigoro Four Sec Assortment (3 Types)

その他

📍 善光寺

A gift set containing an assortment of three types of Heigoro's Four Sec (baked goods). You can enjoy a comparison of authentic French-style baked goods baked by a patissier from Matsumoto.

Etoile Arrondir Chocolat

洋菓子

A chocolate-flavored round cake, 'Arrondir Chocolat,' crafted by Etoile. 'Arrondir' means 'round' in French. Its perfectly round, lovely form catches the eye. Etoile is a Western-style confectionery specialty shop with its main store in Ueda City, loved by the local community for over forty years. Their signature product, 'Arrondir,' is a treat made by baking domestic walnuts wrapped in almond dough; this 'Chocolat' version is coated in bitter chocolate. It offers a sophisticated flavor where the savory aroma of walnuts meets the deep richness of chocolate. Please enjoy this piece of happiness that fits perfectly in the palm of your hand.

Azusa-do Kobayashi Walnut Manju

和菓子

📍 松本駅、松本駅ビル店

A manju carefully crafted by the long-established Matsumoto shop, Azusa-do Kobayashi, using Shinshu-grown walnuts. The fragrant nuttiness of the walnuts and the gentle sweetness of the bean paste create an exquisite balance that can be felt in a single bite. Nagano Prefecture is known for having the highest walnut production in Japan. This confection generously incorporates the blessings of that land into a traditional Japanese sweet. The walnuts kneaded into the bean paste add a rich accent to both texture and flavor. With a simple yet deep and profound flavor, this item is perfect with warm tea—a product packed with the honesty and Shinshu essence unique to a long-standing Matsumoto establishment.

Azusa-do Kobayashi Chibi-Dora

その他

📍 松本駅、松本駅ビル店

Small dorayaki called "Chibi-Dora," made by Azusa-do Kobayashi. These adorable Japanese sweets come in a cute, bite-sized form that is easy to enjoy on the go. This is a heartfelt creation from Azusa-do Kobayashi, which has continued making Japanese confectionery in Matsumoto for a long time. Fluffy pancake-like dough is sandwiched with moderately sweet bean paste. Because they are small enough to fit in your palm, they are perfect for a quick snack when you're feeling a little hungry. They are ideal as a snack or a small gift. You can never have too many of these; they are lovely Matsumoto treats that will bring a smile to your face just by looking at them.

Pocky Shinshu Kyoho

洋菓子

📍 松本空港、上諏訪駅、松本駅 ほか5件

A Shinshu Kyoho grape flavor featured in Glico's Pocky. Using plenty of juice from Kyoho grapes grown in the lands of Shinshu, it beautifully expresses a rich sweetness and gentle acidity. Nagano Prefecture is Japan's leading producer, accounting for approximately one-third of the country's Kyoho grape production. The aromatic and deep flavor of the Kyohe grapes grown in that region is tightly encapsulated within these chocolate-covered sticks. It is a unique local product connected to regional ingredients. The rich Kyoho flavor spreads softly throughout your mouth. Because it is exclusive to Shinshu, this Pocky is a delightful souvenir for your travels. The individual packaging also makes it easy and convenient to share with everyone.

Kaiundo Satranje

スイーツ

📍 松本空港、松本駅

The 'Satranje' is crafted by Kaiundo, a long-established shop in Matsumoto. This elegant and sophisticated baked confection is carefully finished using techniques from authentic French pastry. Kaiundo was founded in 1884. Having transitioned from a textile merchant to a confectioner, it has been loved in Shinshu for over 140 years. The commitment to quality is so great that at their Azumino factory, they use Alpine groundwater pumped from deep underground to make their sweets. It offers an elegant and light flavor that allows the natural essence of the ingredients to shine. This is Kaiundo's pride-and-joy baked sweet, making you want to enjoy a slightly luxurious snack time alongside coffee or tea.

Kaiundo Matsumoto Kakimochi (Sesame Coated)

その他

📍 松本空港、松本駅

'Matsumoto Kakimochi' made by Kaiundo of Matsumoto, specifically the 'Goma Yogoshi' variety coated in sesame seeds. The fragrant aroma of the toasted sesame further enhances the simple deliciousness of the rice cracker. Matsumoto Kakimochi is carefully made using high-quality glutinous rice grown in the Matsumoto Plain, utilizing traditional methods that harness the cold winds from the Alps. Kaiundo is a long-established shop founded in 1884, consistently valuing Shinshu ingredients across everything from Japanese sweets to rice crackers. With a crisp, light texture, the fragrant aroma of sesame rises softly. It is a simple and deeply flavorful Shinshu snack that makes you want to reach for one piece after another.

Heigoro Heigoro Castella

その他

📍 善光寺

A moist castella sponge cake baked by Patisserie Heigoro. The dough, carefully finished one by one by skilled artisans, is rich in egg flavor. It is a taste that directly conveys the quality of its ingredients. Heigoro is a confectionery shop originating from Karuizawa, with locations throughout Shinshu, including in front of Zenko-ji Temple. Their dedication to meticulous, labor-intensive confectionery making has earned them long-standing popularity among many people. With a gentle sweetness and a soft, moist texture, this nostalgic and heartwarming castella makes you want to slow down and enjoy a perfect slice with your whole family alongside a cup of tea.

Azusado Kobayashi 3-Flavor Assortment

その他

📍 松本駅、松本駅ビル店

A set featuring three types of popular sweets from Azusado Kobayashi. An affordable-sized gift that allows you to enjoy the diverse flavors crafted by this long-established Matsumoto shop all at once.

Chikuma Seika Shinshu Whole Apple Pie

洋菓子

📍 松本駅、野沢温泉街、白糸の滝

An apple pie from Chikuma Seika, baked by enclosing a whole Shinshu-grown apple. A proud Shinshu souvenir boasting an impactful appearance that utilizes the roundness of the apple and the authentic taste of the ingredients.

Shinshu Kyoho Cream Colon

その他

📍 松本空港、松本駅、草津温泉 ほか6件

A special treat from Shinshu has arrived in the familiar Cream Colon. Introducing the Kyoho grape flavor. Nagano Prefecture is the top producer of Kyoho grapes in Japan. Cultivation expanded during the 1960s, and they have now become a representative grape of the Shinshu region. This Shinshu-exclusive flavor captures the rich flavor of those grapes within the light, crispy Cream Colon. One bite allows the mellow aroma of grapes to spread through your mouth. Because of its light texture, you'll find yourself reaching for another. Why not choose this as a fun Shinshu souvenir to remember your travels? The light texture makes it hard to stop at just one. Let the aroma of grapes color your journey through Shinshu.

Kaiundo Dorayaki

その他

📍 松本空港、松本駅

Fluffy and moist. A classic dorayaki baked by a long-established shop in Matsumoto. Founded in 1884, Kaiundo is a confectionery shop that has continued for over 130 years in Matsumoto. It is a famous establishment known for its "Shinmitou," made with walnuts and honey. Kaiundo's dorayaki features a consistent, reliable flavor, with elegant bean paste sandwiched between fluffy baked pancakes. As much as it has been loved for a long time, it possesses a comforting deliciousness. A staple Japanese sweet enjoyed by both locals and tourists alike. A non-tiring treat that is perfect with tea. If you visit Matsumoto, please try this dorayaryki that shines with the craftsmanship of a long-established shop. It is simple, yet a flavor that lingers in your heart.

Kaiundo Apple Angel

洋菓子

📍 松本駅、松本空港

The sweet and sour taste of Shinshu apples, transformed into adorable, round baked sweets. This is Matsumoto Kaiundo's "Apple Angel." Founded in 1884, Kaiundo is a representative long-established confectionery shop in Matsumoto. They are well-regarded not only for Japanese sweets but also for their Western-style pastries. This "Apple Angel" is a product that allows you to feel the fruit culture unique to Shinshu, the kingdom of apples. It is a baked sweet with a gentle flavor that highlights the sweet and sourness of the apple. Its small and cute appearance makes it perfect for a small gift. The sweet and sourness of the apple spreads softly through the crispy dough. Please enjoy it as an accompaniment to your tea time in Matsumoto.

Kaiundo Matsumoto Kaki-mochi Nori-maki

その他

📍 松本空港、松本駅

Kaki-mochi (rice crackers) finished with seaweed wrapped by Kaiundo. Featuring the aromatic scent of seaweed and a delightful crispy texture, this is the perfect item for your tea time in Matsumoto.

Heigoro Shinshu Selection

スイーツ

📍 善光寺

A selection of baked goods carefully baked by Heigoro using strictly selected ingredients from Shinshu. A luxurious gift from Matsumoto that utilizes the blessings of Shinshu, such as apples and walnuts.

Etoile - Arbre de Noyer (Walnut Tree)

洋菓子

A Western-style confection from Etoile in Matsumoto City, inspired by a walnut tree. A masterpiece from a Matsumoto patisserie, featuring the fragrant aroma of Shinshu-grown walnuts finished with French confectionery techniques.

Azusado Kobayashi Kurumi Mochi (Walnut Mochi)

和菓子

📍 松本駅、松本駅ビル店

The fragrant aroma of Shinshu-grown walnuts is kneaded into chewy mochi. This walnut mochi is crafted by a long-established shop in Matsumoto. Azusado Kobayashi is a venerable confectionery shop in the Matsumoto/Azumino area, known for the famous Shinshu confection "Azusa." Since its founding in the Taisho era, it has continued to create Japanese and Western-style sweets that highlight local ingredients. This Kurumi Mochi is a specialty featuring plenty of Shinshu-grown walnuts kneaded into the dough. The savory aroma of the walnuts and the soft texture of the mochi harmonize beautifully. With every bite, the flavor of the walnut spreads, leaving a lingering deliciousness. It is a comforting Japanese sweet that pairs perfectly with tea. The richness of the walnut and the softness of the mochi will keep you coming back for more. Please enjoy the authentic taste of Matsumoto.

Shinshu Limited Edition Puccho (Kyoho Grape Flavor)

その他

📍 松本空港、松本駅、松本城 ほか1件

The familiar soft candy 'Puccho' now comes in a Kyoho grape flavor exclusive to Shinshu. Nagano Prefecture is the top producer of Kyoho grapes in Japan. Cultivation expanded during the 1960s, and today it has become a representative grape of Shinshu. This Shinshu-limited Puccho reproduces the rich aroma and flavor of these locally grown grapes. Within its chewy texture, you will find popping gummy bits, allowing you to enjoy the deliciousness of Kyoho grapes in two ways. Because it is affordable and easy to distribute, it is perfect as a bulk souvenir. Tuck it into your pocket during your travels to enjoy the taste of Shinshu grapes. It is also an item that will be appreciated as a souvenir for the workplace. Please share the taste of Shinshu with everyone.

Kaiundo Nut Roll

スイーツ

📍 松本空港、松本駅、信州松本空港

A roll cake featuring the texture of fragrant nuts and moist sponge. Baked by a long-established shop in Matsumoto. Founded in 1884, Kaiundo is a confectionery shop that has continued for over 130 years in Matsumoto. While known for Japanese sweets, they are also skilled in Western-style pastry making. This "Nut Roll" is a roll cake that uses plenty of fragrant nuts. The balance between the crunchy nuts and the soft, moist sponge is exquisite. The fragrant nut flavor that spreads with every bite pairs well with coffee or tea. A sophisticated Western-style souvenir unique to this long-established shop. How about it for a tea time in Matsumoto or as a gift? Enjoy a luxurious tea time filled with fragrance.

Kaiundo Konoha no Sei (Spirit of the Leaves)

スイーツ

📍 松本空港、松本駅

Delicate baked sweets shaped like leaves. A butter-rich sweet from Matsumoto. Founded in 1884, Kaiundo is a representative long-established confectionery shop in Matsumoto. This "Konoha no Sei" is a crispy baked sweet baked in the shape of leaves. When you take a bite, it crumbles delicately, and the rich aroma of butter spreads. Its delicate appearance reflects an appreciation for the nature of Shinshu. Its elegant sweetness and light texture are perfect for tea time. Because they are also beautiful to look at, they are appreciated as thoughtful gifts. Please enjoy the rich buttery taste of this Matsumoto classic along with your tea. An elegant treat that can be enjoyed with both eyes and palate.

Kaiundo Matsumoto Kakimochi Ginsetsu

その他

📍 松本空港、松本駅

One of Kaiundo's Matsumoto Kakimochi series. A snow-white, salty rice cracker with a light texture and elegant seasoning that is perfect as an accompaniment to sake or tea.

Heigoro Heigoro Selection

スイーツ

📍 善光寺

An assortment of baked goods carefully selected by the Matsumoto City patisserie, Heigoro. A high-quality selection showcasing sophisticated French confectionery techniques, making it a perfect Matsumoto souvenir for gifting.

Azusa-do Kobayashi Suama

和菓子

📍 松本駅、松本駅ビル店

Suama is a traditional, simple Japanese confection made by steaming rice flour mixed with sugar. While it lacks flashiness, its chewy texture and gentle sweetness have made it beloved across generations. "Azusa-do Kobayashi Suama" is a suama that captures that nostalgic flavor, crafted by Azusa-do Kobayashi in Matsumoto City. As you chew, a subtle sweetness spreads through your mouth, offering a simple, comforting taste that pairs perfectly with tea. While fancy sweets are nice, sometimes you find yourself craving this kind of unadorned flavor more than anything. It is a Japanese confection perfect for a relaxing tea time in Shinshu. Just one piece makes you feel like you can take a peaceful moment to breathe.

Shinshu Limited Puccho - Shinshu Apple Flavor

その他

📍 松本空港、松本駅、松本城 ほか3件

A limited-edition Puccho that recreates the refreshing taste of Shinshu apples. This soft candy, with its sweet and tart apple flavor spreading through your mouth, is a convenient Shinshu souvenir perfect for sharing.

Kaiundo Mocha Roll

スイーツ

📍 松本空港、松本駅

Matsumoto is a town of sweets, with a unique confectionery culture rooted in what is also known as 'Matsumoto Kashi' (Matsumoto Sweets). Kaiundo, an established shop, has been making sweets in Matsumoto since 1884. 'Kaiundo Mocha Roll' is a coffee-flavored roll cake produced by Kaiundo. The combination of slightly bitter mocha cream and moist sponge creates a sophisticated, mature flavor. As you take a bite, the aroma of coffee gently spreads, elegantly coloring your tea time. This is a highly recommended item for those looking for an understated Western-style sweet characteristic of Matsumoto. It suits a relaxing afternoon perfectly.

Kaiundo Weston Biscuit

洋菓子

📍 松本空港、松本駅

Matsumoto is a mountain city known as the gateway to the Northern Alps. A famous sweet born from this mountaineering culture comes from Kaiundo, an established shop founded in 1884. 'Kaiundo Weston Biscuit' is a biscuit created in honor of the mountaineer Walter Weston, who introduced the charm of the Japan Alps to the world. It is finished as a simple, hard-type biscuit with a subtle hint of bergamot aroma. The gentle flavor that spreads slowly as you chew is perfect as an accompaniment for mountain trekking. It is a flavorful item that makes you feel the essence of Matsumoto, a city embraced by mountains. It is the kind of item you will want to tuck into your bag as a companion for your travels.

Kaiundo Matsumoto Kakimochi Yamaji Miso Flavor

その他

📍 松本空港、松本駅

Miso flavor from Kaiundo's Matsumoto Kakimochi series. These rice crackers feature the savory aroma of Shinshu miso, making them a classic Matsumoto snack that pairs perfectly with tea or alcohol.

Heigoro: Assam Sablé

洋菓子

📍 善光寺

Heigoro, a patisserie in Matsumoto, is a popular shop known for its carefully baked goods. 'Heigoro Assam Sablé' is a sablé baked by kneading Assam tea directly into the dough. Upon taking a bite, the elegant aroma unique to Assam rises gently and melts into the rich richness of the butter. The light, crispy texture is pleasant, with a sophisticated adult flavor unfolding with every bite. It would surely be a delightful gift for tea lovers. This high-quality baked good, born in Matsumoto, will significantly elevate your usual teatime. It's so delicious you'll find yourself wanting to buy extra for yourself.

Heigoro: Tablet Au Lait Cassé

洋菓子

📍 善光寺

A milk chocolate tablet from Heigoro, studded with nuts. This authentic chocolate from Matsumoto allows you to enjoy the mellow sweetness of cacao paired with the texture of nuts.

Azusado Kobayashi Red and White Manju

和菓子

📍 松本駅、松本駅ビル店

Red and white manju (sweet buns) have long been cherished as auspicious sweets essential for celebratory occasions. The red and white color scheme itself brings a sense of celebration to those who see it. 'Azusado Kobayashi Red and White Manju' is a standard manju for celebrations, made by Azusado Kobayashi in Matsumoto City. Smooth smooth bean paste (koshi-an) is gently wrapped inside a moist dough, finished with an elegant and subtle sweetness. Adding these to a gift for a celebration will instantly brighten the occasion. It is a heartfelt Japanese sweet that conveys both the traditions of Shinshu and the thoughtfulness of the giver, softly conveying the sender's feelings.

Kaiundo Bite-Sized Cheesecake Matsumoto Farm

スイーツ

📍 松本空港、松本駅、信州松本空港

Matsumoto is a town of confectionery that has produced many famous sweets, including the 'Castle of Matsumoto.' Kaiundo, an established shop in Matsumoto dating back to 1884, has crafted these cheesecakes into bite-sized pieces. 'Kaiundo Bite-Sized Cheesecake Matsumoto Farm' uses cheese from the local Matsumoto Farm. The joy lies in being able to easily enjoy a rich and creamy flavor in a single bite. Because they are bite-sized, you'll find yourself reaching for another. It is a popular Western-style sweet typical of Matsumoto, easy to choose for tea time or as a small souvenir. Before you know it, you'll have eaten them all.

Kaiundo Swan Lake

洋菓子

📍 松本空港、松本駅

Sugar-coated cookies shaped like swans, created by the long-established Kaiundo in Matsumoto City. An elegant design inspired by the swan migratory sites in Matsumoto, making it a classic local souvenir.

Kaiundo Matsumoto Kaki-mochi White Birch Salt Flavor

その他

📍 松本空港、松本駅

A salted version of Kaiundo's Matsumoto Kaki-mochi series. This rice cracker features a refined saltiness inspired by the white birch forests of Shinshu, offering a refreshing taste that is perfect with tea.

Heigoro Sablé Vanille

洋菓子

📍 善光寺

The Matsumoto patisserie Heigoro is known for its baked goods that carefully highlight the essence of their ingredients. 'Heigoro Sablé Vanille' is a sablé baked by Heigoro infused with the aroma of vanilla. As the sweet, rich aroma of high-quality vanilla blends with the rich flavor of butter, it melts lightly and crispily in your mouth. Because it is simple, it is a sophisticated baked good that directly conveys the goodness of the ingredients themselves. Paired with tea or coffee, it will greatly enrich your relaxing teatime. This elegant sablé, born in Matsumoto, is also perfect as a gift. It is highly recommended for those who love black tea.

Heigoro Tablet au Mandiant

洋菓子

📍 善光寺

A milk chocolate tablet from Heigoro, luxuriously topped with dried fruits and nuts. This patisserie chocolate from Matsumoto is visually stunning and perfect for gifting.

Azusado Kobayashi Soba Manju

和菓子

📍 松本駅、松本駅ビル店

Soba manju (buckwheat dumplings) made by Azusado Kobayashi in Matsumoto City using Shinshu buckwheat flour. A simple Japanese confection full of Shinshu charm, where the aroma of buckwheat harmonizes with the sweetness of smooth red bean paste.

Kaiundo Shinmitou Nama

その他

📍 松本空港、松本駅

A soft version of Kaiundo's representative confection, Shinmitou. This is a traditional sweet from Matsumoto with a soft texture and spreading walnut flavor, offering a different taste experience from the standard Shinmitou.

Kaiundo Matsumoto Kakimochi Half-Moon Fried

その他

📍 松本空港、松本駅

A fried snack from Kaiundo's Matsumoto Kakimochi series. These half-moon shaped fried rice crackers have a light, crispy texture and are a Matsumoto staple that pairs perfectly with both tea and alcohol.

Heigoro Sable Coco

洋菓子

📍 善光寺

A crispy, light sable with the aroma of the tropics. Heigoro (HEIGORO) is a confectionery shop in Nagano City, located near Zenko-ji Temple. Using carefully selected ingredients such as fermented butter, their pastry chefs meticulously bake various sables and baked goods using specially developed recipes. Sable Coco is a sable infused with coconut flavor. You can enjoy a sweet aroma reminiscent of the tropics and a light texture that melts in your mouth. Individually wrapped, making it easy to give as a small gift. With one bite, the aroma of butter and coconut spreads softly. It is a sophisticated baked good that pairs wonderfully with coffee.

Azusado Kobayashi - Pumpkin Pie

洋菓子

📍 松本駅、松本駅ビル店

A baked good from Matsumoto, featuring sweet, fluffy pumpkin wrapped in a crispy pie crust. Azusado Kobayashi is a confectionery shop in Azumino/Matsumoto, founded in 1922. We are a long-established store that celebrated its 100th anniversary in 2022. The Pumpkin Pie is made by combining pureed domestic pumpkin with our homemade white bean paste, gently wrapped in pie dough, and slow-baked in an oven. You can fully enjoy the deliciousness of the ingredients themselves. Its charm lies in the warm flavor that only handmade goods can provide. With one bite, a comforting pumpkin sweetness spreads from beneath the crispy crust. It is a simple and warm baked treat from Shinshu.

Azusado Kobayashi - Shinshu Miso Manju

和菓子

📍 松本駅、松本駅ビル店

A rich manju (steamed bun) with Shinshu miso kneaded into the dough. Azusado Kobayashi is a long-established confectionery shop in Matsumoto/Azumino, founded in 1922. The Shinshu Miso Manju features red miso made from Azumino-grown ingredients kneaded into the dough, enveloping white bean paste blended with a light-colored miso. The richness and subtle saltiness of the miso sharply enhance the gentle sweetness of the bean paste. The hidden saltiness within the sweetness creates an addictive flavor. It is a simple yet deep flavor. A taste of home that allows you to deeply feel the food culture of Shinshu, the land of miso. It is perfect not only as an accompaniment to tea but also as a delightful small gift.

Kaiundo Kaiun Matsu

その他

📍 松本空港、松本駅

A traditional Japanese confection from a long-established Matsumoto shop, comparing the joy of founding a business to the pine tree, a symbol of longevity. Kaiundo is a confectionery shop in Matsumoto founded in 1884. "Kaiun Matsu" was created in 1964 to commemorate the 80th anniversary of the company's founding. It is a steamed confection with cinnamon-flavored paste designed to resemble the bark of an old pine tree, featuring chunky red bean paste inside and smooth bean paste outside. The unexpected combination of adzuki beans and cinnamon creates a unique taste found nowhere else. With every bite, the aroma of cinnamon gently rises. This is a representative Shinshu confection that evokes the history and dignity of the castle town of Matsumoto. A prideful item from Kaiundo that has been loved for many years.

Kaiundo Tokumoto Pass

和菓子

📍 松本空港、松本駅

A Japanese confection made by a long-established Matsumoto shop, designed to evoke thoughts of the mountain passes in the Northern Alps. Founded in 1884, Kaiundo is a confectionery shop in Matsumoto. At their Azumino factory, they use Alpine subsoil water pumped from a deep well 200 meters underground for their sweets making. "Tokumoto Pass" is named after a pass in the Northern Alps that leads to Kamikochi. It subtly expresses the grand nature unique to the mountain city of Matsumoto through an elegant sweetness. Just saying its name brings to mind the pure mountain air. This flavorful masterpiece from Kaiundo is nurtured by the climate of Matsumoto. It is a treat that allows you to gently savor your longing for the Northern Alps.

Kaiundo Matsumoto Kakimochi Aji-keshiki

その他

📍 松本空港、松本駅

An assortment from Kaiundo's Matsumoto Kakimochi series. A variety set that allows you to enjoy multiple flavors, making it a perfect souvenir to experience the landscape of Matsumoto's flavors in a single box.

Furyuan Apple Whisper

洋菓子

📍 松本駅、馬籠宿、野沢温泉街 ほか1件

A delicate Western-style confection that gently captures the aroma of Shinshu apples. Furyuan is a confectionery shop with its directly managed store located on the Nakamise-dori approach to Zenkoji Temple. "Apple Whisper" is a product that makes generous use of Fuji apple juice and Fuji apple powder from Nagano Prefecture. It features apple-flavored chocolate and white chocolate sandwiched between apple cookies. With a single bite, you can enjoy the full flavor of apples to your heart's content. The individual packaging makes it easy to distribute and suitable for gifts. After a crunchy texture, the sweet and sour aroma of apple floats through the air. An elegant sweet packed with the essence of Shinshu, the kingdom of apples. It is a treat that pairs perfectly with tea or as a gift.

Heigoro Sablé Chocolat

洋菓子

📍 善光寺

A crispy sablé coated in the aroma of bittersweet chocolate. Heigoro (HEIGORO) is a confectionery shop in Nagano City, located near Zenkoji Temple. Using carefully selected ingredients such as fermented butter, their pastry chefs meticulously bake a variety of sablés using original recipes. The Sablé Chocolat features chocolate kneaded directly into the dough before baking. You can enjoy the bittersweet chocolate flavor and a light, crunchy texture that melts in your mouth. Individually wrapped, making it an easy choice for a small gift. With just one bite, a pleasant combination of richness and bitterness spreads through your palate. A sophisticated baked sweet that pairs wonderfully with coffee.

Heigoro Tablet Noir Cassé

洋菓子

📍 善光寺

A dark chocolate tablet from Heigoro, studded with nuts. This authentic bitter chocolate from Matsumoto allows you to enjoy the deep flavor of cacao paired with the texture of nuts.

Azusa-do Kobayashi Sweet Potato

その他

📍 松本駅、松本駅ビル店

A sweet potato confection made by Azusa-do Kobayashi in Matsumoto City. We utilize the natural sweetness of the sweet potato to create a smooth, melting texture. As a confectionery shop rooted in the castle town of the National Treasure Matsumoto Castle, this item is loved by both locals and tourists. The aroma of butter overlaps with the gentle sweetness of the sweet potato, resulting in a simple yet somewhat elegant flavor. One bite will surely evoke a sense of nostalgia that allows you to relax. It pairs well with both tea and coffee, making it perfect as an accompaniment for strolling through Matsumoto or as a small souvenir. Its unpretentious deliciousness is its charm, making you want to eat it every day.

Azusa-do Kobayashi Shio-mame Manju (Salted Bean Manju)

和菓子

📍 松本駅、松本駅ビル店

This is a salted bean manju made by Azusa-do Kobayashi, a shop rooted in the castle town of Matsumoto. A fluffy layer of bean-infused dough with a touch of salt envelops the sweet bean paste. The charm of mame-manju lies in the way the saltiness of the red peas kneaded into the dough complements the sweetness of the filling. Azusa-do Kobayashi's version features a comfortable balance of salt and sweetness, making it a simple Japanese confection that you can't help but eat one after another. The tender texture of the beans also evokes a sense of nostalgia. It offers an unpretentious deliciousness unique to a shop that has its main store in Toyoshina and is well-loved in places like the Matsumoto Station building. It is the perfect accompaniment to tea—an unpretentious treat characteristic of Matsumoto. It makes you want to slow down and savor it with a cup of green tea in hand.

Shinshu Apple Folk Sweets

和菓子

📍 松本駅、野沢温泉街、善光寺

These are folk sweets from Shinshu, shaped like apples. As a souvenir unique to Nagano Prefecture, a major apple-producing region, they feature the flavor of Shinshu apples crafted into a Japanese sweet with a gentle sweetness. The appearance, looking like tiny apples that fit in the palm of your hand, is so cute it will bring a smile to your face. Their red-colored appearance evokes memories of autumn orchards in Shinshu. With just one bite, the apple flavor and mellow sweetness spread softly through your mouth. They are delightful to look at and delicious to eat. Since they are individually wrapped and easy to distribute, they are perfect as a memento of a trip to Nagano or as a small gift. This is also an ideal souvenir for children.

Kaiundo 'Kore wa Umai' (This is Delicious)

和菓子

📍 松本空港、松本駅、信州松本空港

'Kore wa Umai' is a Japanese confection proudly named by the long-established Kaiundo of Matsumoto City. Founded in 1884, Kaiundo is a confectionery shop in Matsumoto with over 130 years of history. 'Kore wa Umai' is a walnut manju (steamed bun) born in the Taisho era, originally simply called 'Kurumi Manju' (Walnut Manju). It is said that as customers repeatedly remarked, 'Kore wa umai ne' (This is delicious, isn't it?), the name eventually became popular. This treat features Hokkaido red bean paste wrapped in Shinshu-grown wheat dough, topped with walnuts and baked to a fragrant perfection. As its unpretentious name suggests, it is simply delicious. It is perfect for serving with tea and allows you to experience the true skill of a Matsumoto mainstay. It is also highly recommended as a souvenir.

Kaiundo American Cookies

洋菓子

📍 松本空港、松本駅

These are American-style cookies baked by the long-established Kaiundo of Matsumoto City. Kaiundo is a Matsumoto confectionery shop founded in 1884. These rustic cookies, inspired by the American West, are studded with nuts and chocolate chips, making each one fragrant and satisfying. Utilizing techniques cultivated through traditional Japanese confectionery, you can enjoy a chunky texture and rich buttery flavor. The tin contains several different flavors, adding to the joy of selection. They pair perfectly with both coffee and tea, making them ideal for snack time. This is a treat that showcases the reliable skill of an established shop and can be enjoyed by everyone from children to adults.

Heigoro: Sablé Parmigiano

洋菓子

📍 善光寺

A 'Sablé Parmigiano' that also doubles as an appetizer, created by Heigoro, a confectionery shop located on the approach to Zenko-ji Temple in Nagano City. Heigoro is a Western-style confectionery shop situated in front of the Zenko-ji temple gate, with roots in the long-established 'Fujiya' inn founded in 1648. This sablé is baked to a fragrant perfection using a generous amount of Parmigiano Reggiano cheese. It features organic black pepper as an accent, allowing you to enjoy a robust cheese umami that differs from typical sweet treats. Rather than just a tea snack, each piece is perfect as an accompaniment to wine or other alcoholic beverages. It is a stylish item characteristic of Heigoro, ideal when you want to choose a slightly sophisticated souvenir.

Heigoro: Tablet Noir Mendiant

洋菓子

📍 善光寺

A dark chocolate tablet from Heigoro, luxuriously topped with dried fruits and nuts. An authentic chocolate from Matsumoto, featuring a beautiful combination of bitter chocolate and premium ingredients.

Azusado Kobayashi Cheese Mangetsu

和菓子

📍 松本駅、松本駅ビル店

"Cheese Mangetsu" is a confection crafted by Azusado Kobayashi of Matsumoto City, featuring cheese bean paste shaped into a round form reminiscent of a full moon. This is a creative confectionery that blends Japanese and Western styles, unique to Azusado Kobayashi, which is rooted in the castle town of the National Treasure Matsumoto Castle. Rich cream cheese is wrapped in buttery dough and baked into a perfect circle. The intense flavor of the cheese and its gentle sweetness harmonize within a single piece of dough. Its adorable appearance, reminiscent of a full moon, is also part of its charm, making you want to reach out and grab one. It offers a new kind of deliciousness that feels like a Japanese sweet yet somewhat like a Western pastry. It pairs well with both tea and coffee, making it enjoyable for all generations. It is a playful item characteristic of Matsumoto.

Azumido Kobayashi Kuri Manju

その他

📍 松本駅、松本駅ビル店

"Kuri Manju" is made with chestnut paste by Azusado Kobayashi of Matsumoto City. It is said that the name "Kuri" (meaning chestnut) was chosen as a play on words, because Azunno, where the main store of Azusado Kobayashi is located, was once a region consisting of nine villages. Chestnuts have been beloved by people since ancient times, and during the Edo period, a wordplay saying "Thirteen Ri is four Ri tastier than Kuri (nine Ri)" became popular. This manju consists of homemade bean paste containing chopped candied chestnuts, wrapped in a fluffy dough. This is a simple, rustic Japanese sweet characteristic of Matsumoto, where the aroma and gentle sweetness of chestnut spread softly. It is an item you'll want to savor slowly accompanied by warm tea.

Kaiundo Gishio

和菓子

📍 松本空港、松本駅

'Gishio' is a Japanese sweet created by Kaiundo of Matsumoto City, inspired by the historical anecdote 'sending salt to an enemy' (gishio o okuru). This refers to the beautiful story where the rival warlord Kenshin Uesugi sent salt to Takeda Shingen, who was unable to obtain it during the Warring States period. In Matsumoto, a Salt Market/Candy Market has been held every January in connection with this anecdote. Gishio is a confection that reflects that story, with a moderate saltiness that enhances its elegant sweetness. The sharp contrast of salt within the sweetness makes the history of the hometown come alive with every bite. It is a signature sweet worthy of Kaiundo—an established shop founded in 1884—allowing you to enjoy a sense of romance. It is also perfect as a conversation starter regarding Matsumoto's local heritage.

KitKat Mini Shinshu Apple

洋菓子

📍 松本城、白糸の滝

KitKat Mini Shinshu Apple allows you to enjoy the taste of Shinshu apples. This is a region-exclusive version inspired by Nagano Prefecture, a major apple-producing area, layering the sweet and tart flavor of Shinshu apples with milk chocolate. While maintaining the familiar crispy wafer texture, the refreshing flavor of apple spreads gently. The balance between the sweetness of the chocolate and the acidity of the fruit is pleasant, making it hard to stop eating. The fact that it is only available in the Shinshu region makes it a delightful souvenir. Individually wrapped for easy distribution and affordably priced, it has become a staple souvenir for Nagano trips, perfect for sharing with colleagues or friends. You can easily experience the spirit of Shinshu.

Kaiundo Trifle

洋菓子

📍 松本空港、松本駅

A trifle-style Western confectionery "Trifle" made by Kaiundo, a long-established shop in Matsumoto City. Kaiundo is a confectionery shop in Matsumoto founded in 1884. A trifle is a British-born sweet consisting of layers of sponge and cream, which has been arranged with the unique sensibility of a traditional Japanese confectionery maker. Its charm lies in its soft melting texture and gently spreading sweetness, allowing you to enjoy a gentle flavor with every bite. The delicacy cultivated through making Japanese sweets is clearly alive even within this Western-style treat. Recommended for those who want to choose something a little unusual. It is perfect as a souvenir from a stroll in Matsumoto or to add a touch of elegance to your tea time.

Heigoro Sables de Provence

洋菓子

📍 善光寺

Baked by the Matsumoto patisserie Heigoro, 'Sables de Provence' are shortbread cookies infused with herbs reminiscent of the landscapes of the Provence region in Southern France. After a light, crispy texture, the richness of butter and a refreshing aroma gently spread through the palate. Heigoro is a local patisserie in Matsumoto City that produces both Western-style pastries and baked goods. Each sable is carefully baked, making them perfect for gifts or a small treat for yourself. Enjoy them during a relaxing afternoon with a cup of tea or coffee. Please experience these stylish and elegant baked goods, truly characteristic of the castle town of Matsumoto.

Azusa-do Kobayashi Himawari

洋菓子

📍 松本駅、松本駅ビル店

'Himawari' (Sunflower), made by the long-established Matsumoto Japanese confectionery shop Azusa-do Kobayashi, is an adorable baked sweet that resembles a sunflower, just as its name suggests. The cheese-flavored pastry enhances its bright and gorgeous appearance. Azusa-do Kobayashi is a venerable Shinshu establishment founded in 1922, celebrating its 100th anniversary in 2022. They produce many Japanese and Western-style sweets that have been beloved locally for a long time, including the famous Shinshu confection 'Azusa.' A unique creation from a Japanese confectionery shop, featuring a delightful crispy texture and rich cheese flavor. The bright-looking 'Himawari' is a Matsumoto snack that is sure to please as an accompaniment to tea or as a gift.

Azusa-do Kobayashi Sekihan Manju

和菓子

📍 松本駅、松本駅ビル店

'Is this really a manju!?'—that is the reaction people have to Azusa-do Kobayashi's 'Sekihan Manju.' This Shinshu specialty is a Japanese sweet consisting of chewy red bean rice (sekihan) wrapped in a slightly sweet dough. It gained significant attention after being featured on the TV program 'Himitsu no Kenmin SHOW.' In Nagano Prefecture, sekihan has long been an essential part of celebratory occasions. The idea of transforming it into a manju reflects the warmth unique to the local culture. It is carefully steamed by Azusa-do Kobayashi, which was founded in 1922. A comforting flavor where sweetness and the umami of glutinous rice overlap. Highly recommended not only for celebratory occasions but also as a quintessential Shinshu souvenir.

Iijima Shoten Misuzu Arare

スイーツ

Misuzu Arare was created by Iijima Shoten of Ueda City, applying the production methods used for their signature 'Misuzu Ame' (candy). It is a colorful confection that brings out the flavor of fruit juice. Since the Meiji era, Iijima Shoten has continued to make Misuzu Ame by hardening domestic fruit juice with agar and starch syrup. Utilizing those long-standing techniques, they have finished these light-textured arare (rice crackers) with the natural taste of fruit. With a lightness that makes it impossible to stop snacking and a subtle fruity aroma, the crispy texture is also very pleasant, making it a perfect accompaniment to tea. Please enjoy this flavor unique to a long-established fruit confectionery maker, distinct from their Misuzu Ame.

Shiokawa Kashipo: Kakeyu Manju

和菓子

📍 鹿教湯温泉

Shiokawa Kashipo has been continuing since the fifth year of the Taisho era (1916) in Kakeyu Onsen, Ueda. The "Kakeyu Manju" is an indispensable specialty of this hot spring town. This onsen manju features a fragrant dough made with brown sugar, generously filled with smooth red bean paste made from Hokkaido adzuki beans. Because no preservatives are used, the shelf life is short, but this allows you to enjoy the simple taste of freshly made treats. When visiting Kakeyu Onsen, eating while strolling after a bath is the local way. The simple sweetness of the soft brown sugar dough and smooth bean paste will soothe your heart. There is also a buckwheat flour version called "Soba Manju," making it fun to compare the two. It is a deeply delicious manju to enjoy alongside the hot spring atmosphere.

Iijima Shoten Misuzu Arare

スイーツ

Colorful rice crackers (arare) from Iijima Shoten in Ueda City, created by applying the techniques used for Misuzu Ame candy. A famous Shinshu confection that brightens tea time with its gentle fruit juice flavor and light texture.

Sanada Ten Braves Candy

その他

📍 上田城

This candy from Ueda City is inspired by Sanada Yukimura, one of the most famous generals of the Sengoku period, and the ten brave warriors who served him. Ueda is a castle town with deep ties to the Sanada clan. The exploits of the Ten Braves, such as Sarutobi Sasuke and Kirigakure Saizo who served Yukimura, continue to be loved and passed down through stories and oral traditions even today. The package, filled with historical romance, is perfect as a souvenir or memento of a visit to Ueda Castle. Just holding it makes you want to reflect on the era of the warring states. When you take a piece in your mouth, you'll experience a comforting, traditional gentle sweetness. This item is truly characteristic of the historic city of Ueda, and will be enjoyed not only by history enthusiasts but also as a gift for children.

Iijima Shoten Misuzu Fruit

その他

A fruit jelly confection created by Ueda's Iijima Shoten, the makers of the famous Shinshu confectionery 'Misuzu Ame', utilizing their expertise. Iijima Shoten is a long-established shop founded in Bunka 13 (1816). Recognizing early on that Shinshu is a kingdom of fruits, they created the well-known Misuzu Ame by adding domestic fruits to starch syrup and agar. This confection, which can be considered a sibling product, features the vibrant colors of domestic fruit juices like apple and apricot, along with the natural sweetness of the fruit itself. With every piece, the fresh flavor of fruit gently spreads. The refreshing mouthfeel quietly conveys the reliable craftsmanship that this long-established shop in Ueda has refined over two hundred years.

Sanada Banner Print Cookies

洋菓子

📍 上田城

The Rokumonsen (six coins) banner shines with dignity atop these cookies. The 'Sanada Banner Print Cookies' are Sengoku-themed baked goods featuring the family crest of the Sanada clan, who once ruled the Ueda region. The Rokumonsen is a crest derived from the ferry fee for the Sanzu River. It is said that Sanada warriors raised this banner on the battlefield to express their resolve of 'not sparing their own lives.' This brave design makes it a perfect souvenir for visiting Ueda Castle. Why not contemplate the era of warring states with a crispy cookie in hand? These are delightful treats that are fun to look at and delicious to eat, making them a wonderful gift for history lovers. A perfect item to commemorate your castle tour.

Iijima Shoten Misuzu Ame Revival Edition (with Quince)

スイーツ

Misuzu Ame, revived by Iijima Shoten with the addition of quince juice. This limited version features the flavor of Shinshu's specialty quince, delivering a special taste to fans of Misuzu Ame.

Iijima Shoten Misuzu Ame (with Quince)

スイーツ

A variation of Misuzu Ame created by Iijima Shoten by adding quince juice. With the addition of the unique flavor of Shinshu's specialty quince, you can enjoy a taste that is different from the standard Misuzu Ame.

Iijima Shoten Misuzu Ame (Strawberry Revival Edition)

スイーツ

A limited edition of Misuzu Ame revived by Iijima Shoten with the addition of strawberry juice. A fruity variation of the classic Misuzu Ame, featuring the vibrant sweet and sour taste of strawberries.

Iijima Shoten Misuzu Ame (Sanada Corner Bag)

スイーツ

📍 上田城

A limited edition Ueda package featuring Iijima Shoten's Misuzu Ame candies, presented in a corner bag associated with the Sanada clan. The packaging, filled with historical romance, makes it a perfect souvenir for visiting Ueda Castle.

Iijima Shoten Oume-hime

スイーツ

📍 上田城

A plum-flavored sweet that evokes the history of Ueda, the home of the Sanada clan. Iijima Shoten is a long-established shop in Ueda, famous for "Misuzu Ame," made with fruits special to Shinshu. Created in 1919 (Taisho 8) inspired by Okina-ame, Misuzu Ame remains a representative confection of Ueda. Its sister product, "Oume-hime," is a plum sweet named after the legendary Oume-hime, who has ties to Ueda. It features a clean, elegant flavor that brings out the essence of the plum. The spirit of fruit confectionery making, which continues at their main store—a registered tangible cultural property—lives on even in this small treat. With an elegant sweetness perfect for tea time, please enjoy it along with the stories of the Sanada village. We invite you to try it as a memento of your visit to Ueda.

Shinshu Sanada Rokumonsen-yaki

その他

📍 上田城

The 'Rokumonsen' (six coins) is a family crest known as the banner of the famous Sanada clan, legendary generals of the Warring States period. It is said to embody the resolve of the samurai—that they would have no regrets regardless of when death finds them—referencing the fare required to cross the Sanzu River. 'Shinshu Sanada Rokumonsen-yaki' is a baked confection shaped like these six coins. With a design that evokes the historical romance of the Sanada clan, it has long been a beloved souvenir for those visiting Ueda Castle. Picking one up after walking through the castle town of Ueda makes the stories of the Sanada clan feel much closer to home. It is a quintessential Ueda item that you will want to gift to history lovers, serving as a wonderful memento of your journey through the castle town.

Issa Senbei

和菓子

A simple and warm-tasting rice cracker inspired by the hometown of the haiku poet Kobayashi Issa. Kobayashi Issa was an Edo-period haiku poet born in Shinano-machi (formerly Kashiwabara) who left behind many verses during his lifetime. He is known for his friendly poems such as 'Don't lose, thin frog, Issa is here.' Created in honor of his birthplace, Issa Senbei has been beloved for its traditional flavor that evokes the landscape of Shinano. Its gentle sweetness and savory aroma make it a perfect accompaniment to tea. It is an ideal souvenir when traveling through Northern Shinano, where the Issa Memorial Museum is located. Nibbling on these while humming Issa's verses provides a nostalgic taste of northern Shinshu.

Shinzuru Honten Shinzuru Shio Yokan

和菓子

In front of the Akimiya shrine of Suwa Taisha, there is a long-established shop said to be the origin of Salted Yokan (Shio Yokan). Shinzuru Honten in Shimosuwa Town was founded in 1873. The Salted Yokan created by the first generation uses carefully selected adzuki beans from Tokachi, Hokkaido, and agar from Chino. It is manually kneaded over a fire of oak wood—a production method that has remained unchanged since the founding. Its hallmark is a refreshing sweetness accented by salt, where the flavor of the adzuki beans stands out sharply behind the sweetness. Even now, just as in the past, it remains an indispensable slice for tea time in Shimosuwa. One bite will surprise you with the exquisite balance of sweetness and salinity. After visiting Suwa Taisha, please try the original taste that has continued for 150 years at the shrine gate.

Okashidokoro Fujimura: Fuji Monaka

和菓子

A refined confection shaped gracefully after wisteria flowers. Okashidokoro Fujimura is a long-established Japanese confectionery shop founded in 1938, featuring a store built in the traditional warehouse style located in Nakamachi, Matsumoto. It is beloved for its meticulous craftsmanship, utilizing the famous spring waters of this region known as a village of 명수 (meisui). The Fuji Monaka is our signature product, featuring a fragrant, baked monaka shell generously filled with moist, slow-cooked bean paste. Its beautiful shape, reminiscent of wisteria blossoms, is one of its many charms. The charming storefront is popular with tourists, making it a shop you'll want to visit every time you walk through Nakamachi Street. It offers a traditional taste passed down through generations, perfect as a souvenir from your stroll through this castle town home to Matsumoto Castle.

Okashidokoro Fujimura Sake Manju

和菓子

These steamed manju feature a soft dough fermented with the power of koji, carrying a subtle aroma of sake. Okashidokoro Fujimura is a Japanese confectionery shop founded in 1938, featuring a traditional storehouse-style building in Nakamachi, Matsumoto City. It is beloved for its meticulous confectionery making that utilizes the water of Matsumoto, a region known as a village of famous spring water. The Sake Manju is their signature product, consisting of smooth red bean paste wrapped in dough fermented with koji and then steamed. You can enjoy its fluffy texture, gentle sweetness, and the faint aroma of koji. This item is so popular that it sometimes sells out. Freshly steamed manju are particularly exceptional, with a light mouthfeel that is sure to bring a smile to your face. It is a Japanese sweet that invites you to visit their charming storefront and enjoy the taste of freshly made perfection.

Fujimura Confectionery Raisin Cookies

洋菓子

These are raisin cookies made by Fujimura, a confectionery shop located in Nakamachi, Matsumoto City. Fujimura is a Japanese confectionery shop founded in 1938. These raisin cookies are a signature product devised by the second-generation owner, featuring rum-soaked raisins and buttercream sandwiched between homemade cookies. Upon opening the bag, a rich aroma of butter gently rises. The combination of crunchy cookies, moist cream, and the flavor of rum raisins lingers in your mouth. It is a representative sweet of this castle town that has been loved for over half a century. As a famous confection of Matsumoto, it is highly popular and sometimes sells out by the morning. It is a must-try item when visiting Nakamachi Street.

Okashidokoro Fujimura Kaika

その他

A Japanese-Western fusion baked sweet called 'Kaika,' made by Okashidokoro Fujimura in Nakamachi, Matsumoto City. Fujimura is a long-established shop founded in 1938, known for its signature product, 'Raisin Cookie,' which uses rum raisins. This Kaika reflects the atmosphere of the former Kaichi School, where Eastern and Western cultures met during the Meiji era. It features soft cookie dough enveloping white bean paste mixed with apricot, walnuts, and Matsumoto-grown perilla seeds. It is a highly skilled product that won the Grand Prix in the souvenir category of the Matsumoto Sweets Contest 2017. Because it is from such a popular shop, Fujimura's items can sell out early. If you encounter it, please taste it—it is a treat that will become a cherished memory of your stroll through Matsumoto.

Okashidokoro Fujimura Sweet Potato

その他

Located in the castle town of Nakamachi, Matsumoto, the sweet potato treats from 'Okashidokoro Fujimura' allow you to enjoy the natural sweetness of sweet potatoes and a smooth, melting texture. Its traditional, original flavor has been beloved by the local community for a long time. Fujimura is an established confectionery shop founded in 1938. While they began with Japanese sweets, they expanded into Western-style confectionery through successive generations. Their signature product, 'Raisin Cookie,' which features sandwiched raisins, is well-known for winning a grand prize in a magazine's special feature on souvenirs. A flavor that evokes nostalgia with its fluffy sweet potato aroma. It is a perfect, simple snack to pick up while strolling through the castle town of Matsumoto.

Kyokado Apricot Glacé

その他

Apricots that shine like jewels melt in your mouth. Kyokado's 'Apricot Glacé' is a masterpiece that allows you to fully savor the charm of apricots, made by candied Shinshu-grown apricots in sugar. Nagano Prefecture is a major production area for apricots. In particular, the Mori district of Chikuma City is one of Japan's leading apricot villages, known as 'one glance, one hundred thousand trees.' Legend has it that cultivation began when a princess married into the Matsushiro Clan during the Edo period and brought seedlings with her. We have transformed those apricots into glacé, capturing their entire sweet and sour essence. When you take a glossy piece into your mouth, the rich aroma and sweet-tart flavor of the apricot spread. It is an elegant accompaniment to tea that conveys the apricot culture of Shinshu. It offers a sophisticated taste that pairs well with black tea.

Kankado Apricot Bitter Chocolate

その他

A sophisticated sweet from Kankado that combines Shinshu-grown apricots with bitter chocolate. This creative Shinshu chocolat features an exquisite balance between the sweet and sour notes of apricot and the bitterness of cacao.

Anzu Glasse

その他

This 'Anzu Glasse' consists of candied apricots, a specialty of Chikuma City, Shinshu. It is crafted to have a moist and elegant taste while preserving the sweet and sour essence of the apricot. The Kurashina district in Chikuma City, Shinshu, is known as 'Japan's number one apricot village,' where it is said that 100,000 flowers color the landscape in spring. Legend has it that this began during the Genroku era when a princess marrying into the Matsushiro Clan brought apricot seeds with her. When highly acidic apricots are candied like this, their charm is enhanced. Upon taking a bite, the refreshing acidity and sweetness unique to apricots spread through your mouth. It is a perfect accompaniment to tea, allowing you to experience the spring of Shinshu.

Kankado Apricot White Chocolate

その他

A sweet creation by Kankado that combines Shinshu-grown apricots with white chocolate. This is an original Shinshu chocolat that harmonizes the sweet and sour notes of apricot with the mellow smoothness of white chocolate.

Kyokado Kyoko no Mi

その他

A confection by Kyokado that makes full use of whole apricot kernels. A simple, exquisite specialty unique to the apricot-producing region of Shinshu, allowing you to enjoy the natural sweet and sour taste and vibrant aroma of apricots.

Kyokado Apricot Monaka

その他

The Morino-Kurashina district of Chikuma City is one of Japan's leading apricot villages, often referred to as the place where you can see 'one hundred thousand blossoms at a single glance.' Legend has it that the apricot saplings spread across this land after being brought from the princess's hometown by a bride who married into the Matsushiro Clan during the Edo period. 'Kyokado Apricot Monaka' is a monaka wafer featuring an apricot filling made from locally grown apricots by Chikuma City's Kyokado. The sharp sweet and sour notes unique to apricots harmonize beautifully with the fragrant, crispy monaka shell, allowing the fruit's flavor to gently spread with every bite. This exquisite confection, characterized by its refreshing acidity, can only be tasted in this apricot village. It is a specialty of Chikuma that you will want to serve alongside your tea.

Raicho no Sato

その他

📍 茅野駅、恵那駅、白馬駅 ほか20件

In Omachi City, at the foot of the Northern Alps, there is a famous confection that has been loved for over half a century. It is "Raicho no Sato" from Tanakaya, the Raicho no Sato Honpo. It was created in 1972, named after the ptarmigan (Raicho), a special natural monument that lives in the high mountains of the Northern Alps. It is a fusion of Japanese and Western confectionery, featuring a light, crispy European-style cracker sandwiched with smooth cream. It is said that the manufacturer worked through extensive research to create this flavor, which was innovative for its time. It has been a long-selling product for over fifty years since its release. This gentle treat pairs well with both coffee and green tea. With just one bite, the aroma of the cracker and the richness of the cream spread through your palate. When you visit Omachi, please enjoy it while picturing the ridgeline of the Northern Alps.

Raicho no Sato (Ptarmigan Village)

その他

📍 茅野駅、恵那駅、白馬駅 ほか20件

A signature confection from Tanakaya, inspired by the ptarmigans of the Northern Alps. Featuring a simple deliciousness with cream sandwiched between light, European-style rice crackers, it has long been loved as a synonym for Shinshu souvenirs.

Ptarmigan Sablé

洋菓子

A buttery-scented sablé shaped like the ptarmigan of the Northern Alps. The ptarmigan is the prefectural bird of Nagano and a Special Natural Monument of Japan that lives in high mountains. Its ability to survive even in the snow makes it a symbol of the Shinshu mountains. Ptarmigan Sablé is a baked confection motified after this bird, characterized by its buttery flavor and crispy texture. It has long been a beloved souvenir for mountain resorts. With its adorable appearance and ease of eating, it is enjoyed by children and adults alike. The individual packaging also makes it easy to distribute. It is a classic Western-style sweet that allows you to take home memories of the Shinshu mountains.

Kukuya Shun-sui Monzen Hato Awase Monaka

和菓子

📍 善光寺

Kukuya Shun-sui is located right in front of the Sanmon gate of Zenkoji Temple, at the foot of Komagaeri Bridge. Their popular product is 'Monzen Hato Awase Monaka.' The shop name is a play on the number '9' (from the pigeon, a symbol of peace playing in front of the temple) and the largest single digit '9'. This is a unique confection featuring adorable monaka shells shaped like pigeons, where you fill the paste yourself. A wonderful harmony is created by the white bean paste colored with four types of beans and the crispy, fragrant shell made from 100% Niigata glutinous rice. Part of the deliciousness is the fun of assembling it yourself. The crispy texture of the freshly filled shell is special because you finished it yourself. Please take these heartwarming pigeon monaka as a souvenir for your visit to Zenkoji Temple.

Rian Fuminido Zenkoji Baum

その他

📍 善光寺

This is 'Zenkoji Baum,' produced by Rian Fuminido, a chestnut confectionery shop loved in Shinshu, at the foot of Zenkoji Temple. It is a special item that has received official permission from Zenkoji. The Baumkuchen is baked in a shape mimicking the temple's large bronze bell (Bonsho). The dough, made with aromatic domestic matcha, encloses smooth red bean paste from Hokkaido and chestnuts. It is a confection typical of Rian Fuminido, utilizing Japanese ingredients. Perfect as a souvenir of Shinshu or a memento of your temple visit. This delightful item features the good fortune embodied in the bell shape and the elegant taste of matcha and chestnut. The experience of discovering the red bean paste and chestnut within the moist matcha cake is enjoyable and irresistible to lovers of Japanese ingredients. If you visit Zenkoji, please be sure to pick one up.

Rikudo Yuki-Anzu

その他

From the village of apricots, Chikuma City, comes 'Yuki-Anzu' from Rikudo, a specialty apricot confectionery shop. This is a treat that allows you to savor whole apricots, the pride of Shinshu. Chikuma City's Mori district is known as the 'Apricot Village,' one of Japan's leading apricot-producing areas. Using apricots grown in this land, we have crafted this sweet to highlight the natural flavor of the fruit. The sweet and sour taste of the apricot spreads throughout your mouth. Rikudo is a Japanese confectionery shop committed to using Shinshu-grown apricots. This sweet evokes the scenery of the apricot village, where the entire landscape is dyed a light peach color in spring. Because it preserves the natural tartness of the apricot, the aftertaste is refreshing. It pairs perfectly with tea. Why not choose this as a gift to deliver the spring of Shinshu to apricot lovers?

Rikudo Anzu-hime (Apricot Princess)

その他

An adorable confection called 'Anzu-hime,' produced by Rikudo, a specialty apricot confectionery shop in the apricot village of Chikuma City. It is a bite-sized monaka (wafer) made with Shinshu-grown apricots. Chikuma City's Mori district is an apricot village boasting one of Japan's highest production volumes. We have gently wrapped an apricot paste made from local fruit inside a fragrant monaka shell. You can enjoy the compatibility between the sweet and sourness of the apricot and the crispy texture of the monaka wafer. Its small, bite-sized appearance makes it perfect for tea time. The balance between the savory crispness of the monaka shell and the sweet-and-sour apricot paste is so good you won't be able to stop at just one. A lovely Shinshu apricot sweet worthy of the name 'Princess.' Please enjoy it as a memory of your visit to the apricot village.

Kukuya Shun-sui Choco Ichigo

洋菓子

📍 善光寺

A lovely sweet, 'Choco Ichigo,' produced by Kukuya Shun-sui, located on the Nakamise-dori street of Zenko-ji Temple. It is the perfect item to commemorate your temple visit. This confection consists of a plump whole strawberry enveloped in chocolate. You can enjoy the sweet and sourness of the strawberry and the smooth sweetness of the chocolate all at once. A luxurious taste that provides satisfaction in just one bite. Kukuya Shun-sui is a shop in front of Zenko-ji Temple that offers seasonal ingredients and famous products from Shinshu. It is always bustling with people stopping by after their pilgrimage to choose souvenirs. This visually adorable sweet allows you to enjoy the juiciness of the strawberry and the smoothness of the chocolate simultaneously. Perfect as a small gift or a treat for yourself. Why not enjoy it as a memento of your visit to Zenko-ji?

Kukuya Shun-sui Choco Karinto

その他

📍 善光寺

A fun snack found in front of Zenkoji Temple, featuring crispy karinto (deep-fried dough snacks) coated in sweet chocolate. Kukuya Shun-sui is a Shinshu souvenir shop located directly in front of the Sanmon gate of Zenkoji Temple, near the Komagaeri Bridge. The shop's name embodies the desire to deliver the 'seasonal' (shun), the 'chic/refined' (iki) of modern life, and 'good fortune' (fuku). The Choco Karinto is a perfect blend of Japanese and Western flavors, featuring fragrant karinto coated in chocolate. Its bite-sized shape makes it easy to snack on while walking. Amidst the bustle of the Nakamise shopping street, it is a light snack that you'll find yourself wanting to pick up on your way back from visiting Zenkoji.

Futabado Zenkoji Bell Tower Monaka

和菓子

A monaka perfect for commemorating a visit, shaped like the bell tower of Zenkoji Temple. Futabado is a long-established confectionery in Nagano City. The bell of Zenkoji is a historic bell said to have been taken to Kofu by Takeda Shingen during the Battle of Kawanakajima. This Bell Tower Monaka mimics that structure and is an officially authorized souvenir of Zenkoji. It features a generous amount of bean paste made from high-quality Hokkaido adzuki beans, packed into a fragrant monaka wafer. The combination of the fragrant shell and the gentle sweetness of the bean paste, paired with its historical origin, deepens the flavor experience. The bell tower shape is also charming, making it a memorable Japanese sweet perfect for souvenirs from a pilgrimage to Zenkoji.

Chausuyama Zoo Konnichiwa Animals

洋菓子

These are cute cookies born in Nagano City, shaped like the popular residents of the zoo. Chausuyama Zoo is located in Nagano City and is known for its popularity among lovers of adorable red pandas. "Konnichiwa Animals" is an original cookie available only at the zoo's gift shop. The package features a photo of a red panda, and each cookie is finished with an incredibly adorable print of an individual face. It is the perfect souvenir for children to take home the fun memories spent at the zoo. You will feel excited even before opening the package, wondering which face you might find. It is also a treat that will be well-received as a memento of a family outing.

Kukuya Shun-sui Raw Chocolate Cookies (Matcha)

洋菓子

📍 善光寺

A raw chocolate cookie located in front of Zenkoji Temple, where the subtle bitterness of matcha melts with the sweetness of chocolate. Kukuya Shun-sui is a Shinshu souvenir shop located directly in front of the Zenkoji Sanmon gate, by the Komagaeri Bridge. The shop name embodies the wish to deliver the "shun" (seasonal) essence of the four seasons, the "sui" (chic/refined) style of modern living, and "fuku" (good fortune). The Matcha Raw Chocolate Cookie is a piece with Japanese elegance, combining a moist-textured cookie with matcha-flavored raw chocolate. The sophisticated bitterness of the matcha and the smooth melting sensation of the raw chocolate provide a flavor that adults will enjoy. It pairs well with both coffee and tea, making it an ideal snack representative of the temple town, perfect for souvenirs after visiting Zenkoji.

Irohado Oyaki - Vegetable Mix

その他

"Oyaki" is a local specialty you are certain to encounter when traveling through Shinshu. Among them, "Irohado" in Kinasa, Nagano City, is known nationwide as a famous shop for oyaki. Irohado is a long-established shop founded in 1925 (Taisho 14). Using a unique "age-yaki" (deep-fry then bake) method—where they are lightly fried in oil and then finished in an oven—they achieve a texture that is crispy on the outside and soft and chewy on the inside. This texture is made possible by the expertise of a shop that originally produced bread. The vegetable mix is packed with the bounties of Shinshu's fields. When you feel a little hungry, take a bite. As you stuff your mouth with warm oyaki, you will feel a sense of comfort, as if you have been invited to a family dining table in Shinshu.

Futabado Ohanabatake (Flower Garden)

その他

Futabado's 'Ohanabatake' is a type of rakugan (pressed sugar candy) designed with adorable depictions of alpine plants from Shinshu. Founded in 1804 (Bunka 1), Futabado is a long-established shop with over 200 years of history, having once served as an official purveyor to the Suzaka Domain. They use traditional techniques to beautifully finish red pea and chestnut paste. Each individually wrapped piece depicts a different alpine plant, offering an exciting cuteness that feels like walking through a flower garden. When placed in your mouth, it crumbles delicately, and a gentle sweetness spreads softly. It is visually delightful and delicious to eat—a colorful Nagano souvenir that will please all generations, from children to the elderly.

Chausuyama Zoo Egg Senbei (Rice Crackers)

和菓子

These are original rice crackers from Nagano City's Chausuyama Zoo, featuring a gentle egg flavor. Chausuyama Zoo is a popular spot known for its adorable red pandas. With vast grounds that utilize the natural terrain of Mt. Chausuyama, many animals, including red pandas and Japanese serows, live freely. These crackers are characterized by their simple, comforting egg flavor and cute packaging featuring illustrations of the animals. They have a light texture that is easy for children to eat. With a crisp and light mouthfeel, they are perfect as a snack for kids. Why not share a delicious memory of a fun day spent at the zoo?

Kukuya Shun-sui Hanamame Hitokuchi Yokan

その他

📍 善光寺

Are you familiar with 'Hanamame' (flower beans) grown in the highlands of Shinshu? These are precious beans that only grow in cool lands at altitudes exceeding 800m. This bite-sized yokan from Kukuya Shun-sui uses those very beans. Kukuya Shun-sui is a souvenir shop located on the Nakamise-dori street of Zenkoji Temple. Shinshu-grown Hanamame beans are about one size larger than those from other regions and have long been considered top-grade. We have carefully crafted them into a smooth yokan that captures their pleasantly soft, elegant sweetness. This bite-sized treat is the perfect accompaniment to tea during a visit to Zenkoji. The gentle, fluffy texture unique to Hanamame beans will melt away your travel fatigue and bring peace to your heart.

Irohado Oyaki - Dried Daikon Radish

その他

A Shinshu oyaki from Irohado, filled generously with dried daikon radish (kiriboshi daikon). This local specialty conveys the taste of a Shinshu home with its crunchy texture and simple seasoning.

Futabado Ringo Komichi (Apple Path)

その他

Shinshu is the kingdom of apples. 'Ringo Komichi' by Nagano's long-established 'Futabado' captures that bounty within a baked sweet. Founded in 1804 (Bunka 1), Futabado is a venerable shop with over 200 years of history, having once served as an official purveyor to the Suzaka Clan. This confection, made with plenty of Nagano-grown apples, is a popular flagship product that has won the Minister of Agriculture, Forestry and Fisheries Award at the National Confectionery Expo. The deliciousness of the apple is packed tightly into moist batter. With every bite, the sweet aroma of apple gently spreads. Its simple yet profound flavor has been loved across generations as a staple daily snack in Nagano.

Chausuyama Zoo Round Animal Castella Baked Goods

その他

The cute residents of the zoo have been transformed into round castella cakes. Inspired by Chausuyama Zoo in Nagano City, these 'Round Animal Castella' are baked treats shaped like the zoo's animals. Chausuyama Zoo is a popular spot on the outskirts of Nagano City, beloved for its red pandas and more. These sweets have been a favorite among children as a souvenir to take home memories of their visit. The simple sweetness and fluffy texture offer a flavor that appeals to all generations. Imagine the fun time waiting for you in the car on the way home from the zoo, guessing which animal matches which face as you enjoy them. Their adorable appearance is sure to spark conversation when shared with others.

Kukuya Shun-sui: Hana-doji

その他

📍 善光寺

An adorable child awaits you at the gates of Zenko-ji Temple. 'Hana-doji' by Kukuya Shun-sui is a heartwarming Japanese sweet produced by a confectionery shop located on the Nakamise-dori shopping street of Zenko-ji. Kukuya Shun-sui is a souvenir shop standing near the Komagaeri Bridge on the approach to the temple. With a concept of delivering 'seasonal' (shun), 'chic' (sui), and 'fortune' (fuku), they offer a variety of Shinshu specialties and famous sweets. As the name suggests, Hana-doji is charming with its flower-like appearance and elegant sweetness. Enjoy it on your way back from visiting Zenko-ji, along with the joy of browsing souvenir shops. Taking just one piece will gently expand the lingering emotions of your stroll through the temple town. It is a perfect sweet to accompany tea.

Irohado Oyaki Pumpkin

その他

A Shinshu oyaki filled with Irohado's pumpkin paste. This Shinshu local specialty is popular among children, offering the natural sweetness and fluffy texture of pumpkin.

Kukuya Shun-sui - Kurimaron

その他

📍 善光寺

The mellow sweetness of chestnut spreads throughout your mouth. Kukuya Shun-sui's 'Kurimaron' is a Western-style Japanese sweet created by combining chestnuts and marron cream, made by a popular shop located in front of Zenkoji Temple. Kukuya Shun-sui is a souvenir shop located on the approach to Zenkoji Temple. Shinshu is also known as a famous producer of chestnuts, and sweets that utilize that chestnut flavor are popular among visitors. Its charm lies in its unique, new flavor that combines Japanese chestnut confectionery with Western cream. The soft sweetness of the chestnut melts smoothly. It is a soul-soothing treat perfect for a snack or souvenir on your way back from visiting Zenkoji. It also pairs very well with coffee.

Kukuya Shun-sui Soba Kurumi

その他

📍 善光寺

Two flavors that Shinshu is proud of—soba (buckwheat) and walnuts—have come together. Kukuya Shun-sui's 'Soba Kurumi' is a Japanese confection crafted by a souvenir shop in front of Zenkoji Temple, combining Shinshu's buckwheat and walnuts. Buckwheat is a representative local food of Shinshu with a long history, and unique buckwheat cultures have flourished in various regions. Walnuts are also a specialty of Shinshu, boasting the highest production in Japan, centered around Tomi City. This is a quintessential Shinshu item that allows you to enjoy both specialties at once. The savory aroma of buckwheat and the rich texture of walnuts resonate exquisitely. Please take this as a souvenir for your Zenkoji pilgrimage, packed with the flavors of Shinshsu. It is a nutritious Japanese sweet that is also delightful when served with tea.

Futabado Hanabira Mochi

和菓子

An elegant traditional sweet to celebrate the New Year. Futabado's 'Hanabira Mochi' is a seasonal masterpiece crafted by a Nagano confectionery shop, featuring a Japanese sweet with imperial court origins traditionally enjoyed during the New Year. Hanabira Mochi is said to originate from the 'Hagatame' New Year ceremony of the Heian period imperial court. It was simplified during the Edo period into its current form: white miso bean paste and burdock root wrapped in gyuhi (soft mochi). The burdock root carries wishes for a 'solid foundation for the home' and 'longevity,' and it has long been enjoyed as a sweet for the first tea ceremony (Hatsugama) of the Urasenke school. With the mellow sweetness of white miso and the subtle flavor of burgo, it is an elegant and refined taste perfect for New Year's greetings. It will add a brilliant touch to your New Year's tea time.

Irohado Oyaki - Chunky Red Bean

その他

A sweet oyaki from Irohado, generously filled with chunky red bean paste. This Shinshu-style oyaki can be enjoyed as a snack, featuring an exquisite balance between the rustic bean paste that retains the texture of the azuki beans and the fragrant crust.

Kukuya Shun-sui Cheese Langue de Chat

洋菓子

📍 善光寺

A cheese-flavored langue de chat produced by Kukuya Shun-sui, a select shop located in front of Zenkoji Temple. The rich richness of cheese spreads softly within a light, crispy texture. Kukuya Shun-sui is a souvenir shop situated directly facing the main gate of Zenkoji Temple. The name 'Kuku' embodies the wish to multiply and attract peace and the blessings of happiness. This Western-style snack is filled with the spirit of stylishly producing the seasonal flavors of the region. It is a sophisticated treat that pairs well with both tea and wine. Why not share the memories of your visit to Zenkoji with this light, crispy baked confection?

Kukuya Shun-sui Miso Walnut

その他

📍 善光寺

A creation by Kukuya Shun-sui, located in front of Zenkoji Temple, combining Shinshu miso and walnuts. The deep umami of the miso and the aromatic richness of the walnuts harmonize beautifully—two flavors that represent Shinshu. Nagano Prefecture is a land where miso making flourishes, and it also boasts the highest walnut production in the country. These local blessings are concentrated into a single sweet. Kukuya Shun-sui is a select shop in front of Zenkoji Temple that offers many such renowned products from Shinshu. The subtle aroma of miso within the sweetness provides a lingering deliciousness. It is a temple-front souvenir that allows you to experience the rich food culture of Shinshu in just one bite.

Irohado Oyaki Azami

その他

A Shinshu oyaki made by Irohado featuring wild thistle (azami) as a filling. The bittersweet flavor of the thistle provides a mature taste, making it a local specialty unique to Kinasa that highlights the bounties of the mountains.

Kukuya Shun-sui Marron Wa-Busse

その他

📍 善光寺

A 'Marron Wa-Busse' (chestnut sponge sandwich) filled with chestnut paste, created by Kukuya Shun-sui located in front of Zenkoji Temple. Richly flavored chestnut cream is gently sandwiched between fluffy layers of sponge. Kukuya Shun-sui is a souvenir select shop situated directly in front of the main gate of Zenkoji Temple. The spirit of delivering the seasonal essence of the land is infused into every single item. We have carefully prepared this light Western-style sweet to highlight the gentle deliciousness of chestnut. With sponge cake that seems to melt on the tongue and a mellow, gentle sweetness from the chestnut cream, it is a soft and tender temple-front snack that you will want to enjoy alongside your precious memories of visiting Zenkoji.

Kukuya Shun-sui: Shun-sui Pudding

スイーツ

📍 善光寺

This is 'Shun-sui Pudding' made by Kukuya Shun-sui, located in front of Zenkoji Temple. It features a smooth texture and a gentle sweetness. Because it is simple, the inherent goodness of the ingredients shines through directly. Kukuya Shun-sui is a souvenir select shop situated directly facing the main gate of Zenkoji Temple. With the motto of delivering the seasonal blessings of Shinshu in an elegant way, they value careful confectionery making, putting their heart into every single item. With a silky melt-in-your-mouth texture and a mellow, gentle flavor of egg and milk, it is a delightful treat that allows the soothing sweetness to soak into your heart during a relaxing break after visiting Zenkoji Temple.

Izumiya Kashiten Cosmos Road

洋菓子

📍 JR長野原草津口駅

A sablé shaped like cosmos flowers, created by the long-established Izumiya Kashiten in Saku. It features a light, crispy texture with a gentle aroma of butter spreading through your mouth. National Route 254, which leads from Saku City to Uchiyama Pass, is affectionately known as the 'Cosmos Road' because cosmos flowers bloom in profusion during autumn. We have captured that beautiful scenery in the shape of this sweet. Founded in 1920 (Taisho 9), Izumiya Kashiten is a venerable shop that has continued the tradition of making confections using the bounties of Saku. With its adorable petal shapes, this is a treat that is as delightful to the eyes as it is to the palate. It is a sablé you can enjoy slowly while reflecting on the autumn landscapes of Saku.

Irohado Oyaki Brown Beech Mushroom

その他

A Shinshu oyaki from Irohado, packed with plenty of brown beech mushrooms. This local specialty features a fragrant crust and filling concentrated with the umami of mushrooms, making you feel the bounty of the Shinshu mountains.

Kukuya Shun-sui Chestnut Kintsuba

その他

📍 善光寺

An authentic kintsuba located in front of Zenkoji Temple that allows you to fully enjoy the texture of whole chestnut pieces. This is the chestnut kintsuba from Kukuya Shun-sui. Kukuya Shun-sui is a souvenir shop located on the Nakamise-dori street of Zenkoji Temple. As part of the 'Shun-sui' brand, which gathers ingredients from Shinshu, they offer sweets made with chestnuts and fruits. This chestnut kintsuba is baked using plenty of tender, fluffy chestnuts. You can clearly enjoy both the texture of the chestnut grains and a subtle, elegant sweetness. A popular wagashi (Japanese sweet) in front of the temple that you'll want to buy on your way back from visiting Zenkoji. When enjoyed with tea, the gentle sweetness of the chestnut spreads softly. It is a long-beloved item as a staple souvenir for Zenkoji.

Futabado Yukifumi

その他

A single trail of footprints left on the snow—a baked confection from Nagano City that reflects such a winter landscape. Founded in 1804 (Bunka 1), Futabado is a long-established confectionery store continuing its legacy in Northern Shinno. It is also well-known for sweets using Shinshu apples. This 'Yukifumi' features an impressive white appearance, inspired by the tracks left in the snow. Its simple and warm sweetness evokes the stillness of winter in Shinshu. The seasonal elegance infused into each piece quietly enriches your tea time. Please enjoy this famous confection unique to the snowy region of Shinshu along with warm tea. Experience the winter of Shinshu on your plate. It is a deeply moving flavor unique to a snow country.

Irohadoro Oyaki (Nozawana)

その他

A classic Shinshu oyaki finished using the traditional irori-yaki (hearth-grilling) method by Irohadoro in Kinasa. The combination of crunchy Nozawana mustard greens and fragrant crust represents the quintessential taste of Nagano's food culture.

Kukuya Shun-sui Sesame Sauce Soba Mochi

和菓子

📍 善光寺

The aroma of Shinshu soba paired with the richness of sesame sauce. A soba mochi unique to the area in front of Zenkoji Temple. Kukuya Shun-sui is a souvenir shop located on the Nakamise-dori street of Zenkoji Temple. As the "Shun-sui" brand, which gathers ingredients from Shinshu, they handle soba and fruit-based sweets. This Soba Mochi is a dish featuring chewy dough made from Shinshu soba flour paired with fragrant sesame sauce. The flavor of the soba and the richness of the sesame harmonize beautifully. A nutritious Japanese flavor that differs from typical sweet confectionery. A souvenir unique to the temple area that you will want to buy on your way back from visiting Zenkoji. Please enjoy the aroma of Shinshu soba. Its simple, nourishing taste will gently soothe the fatigue of your travels.

Futabado Fuji Apple Pie

洋菓子

Packed with Shinshu-grown Fuji apples inside a crispy pie. This is an apple pie from Futabado in Nagano City. Futabado is a long-established confectionery shop founded in the first year of the Bunka era (1804). It is known for sweets that highlight the local specialty of Northern Shinno, the Shinshu apple. This 'Apple Pie Fuji' features sweet and tart Fuji apples wrapped in fragrant, baked pastry. The compatibility between the crunchy crust and the meltingly tender apple is outstanding. It is packed with the deliciousness of fruit unique to Shinshu, the kingdom of apples. Perfect as a snack with tea or as a souvenir. Please enjoy this classic apple sweet made by a 200-year-old Nagano institution. Enjoy a crispy bite of Shinshu's autumn harvest.

Etoile Pigeon Wheel Sablé

洋菓子

Did you know that within the characters of the "Zenkoji" plaque displayed at the Sanmon gate of Zenkoji Temple, five pigeons are hidden? Pigeons have been beloved since the Edo period as symbols of peace for this temple town. "Etoile Pigeon Wheel Sablé" is a sablé baked by Etoile, a confectionery shop in Nagano City, using the pigeons of Zenkoji as its motif. Rich with the flavor of butter, it melts lightly and crispily with a single bite, spreading a savory aroma throughout your mouth. If you pick one up on your way back from visiting the temple, the memories of your journey will remain as a lasting taste. It is a perfect item you'll want to give to loved ones as a Zenkoji souvenir.

Irohado Oyaki Negi Miso

その他

An irori-style (hearth-baked) oyaki finished with Shinshu miso and green onions, made by Irohado of Kinasa. A classic flavor of Shinshu regional cuisine, where the savory aroma of miso and the flavor of green onions stimulate the appetite.

Kukuya Shun-sui Zenkoji Kuku-fuku

和菓子

📍 善光寺

In the temple town of Zenkoji, there are many auspicious sweets designed to fulfill the desire of visitors to take home the 'fortune' (fuku) of their pilgrimage. 'Kukuya Shun-sui Zenkoji Kuku-fuku' is an officially authorized souvenir of Zenkoji, produced by Kukuya Shun-sui located on the Zenkoji Nakamise-dori shopping street. This milk confection features a rich filling made with domestic flower beans and white bean paste, subtly flavored with cinnamon and ginger, wrapped in a moist dough enriched with condensed milk and baked. The gentle sweetness is accented by delicate aromatic notes, creating a flavor that never grows tiring. It is a unique specialty of the temple town, allowing you to take home the very essence of your Zenkoji pilgrimage in the form of flavor.

Kukuya Shun-sui Chestnut Skin Pudding

スイーツ

📍 善光寺

A rich pudding crafted by Kukuya Shun-sui using whole chestnuts including the skin. A luxurious sweet located in front of Zenkoji Temple that allows you to enjoy the deep flavor and smooth texture of chestnuts.

Irohado Oyaki Eggplant

その他

An eggplant-filled oyaki finished using the irori-yaki (hearth-grilled) method by Irohado in Kinasa. This Shinshu local specialty features juicy eggplant seasoned with miso, wrapped in a fragrant crust.

Kukuya Shun-sui Rich Ganache Matcha

スイーツ

📍 善光寺

Located in front of Zenkoji Temple, Kukuya Shun-sui is a souvenir shop specializing in the seasonal flavors of Shinshu. 'Kukuya Shun-sui Rich Ganache Matcha' is a Japanese-style Nama chocolate crafted by Kukuya Shun-sui using matcha. Within its melting texture, the characteristic bitterness of matcha spreads gently, creating a perfect harmony between Western chocolate and Japanese matcha. When chilled well, the smoothness and even greater richness are enhanced. It is perfect as a souvenir for visiting Zenkoji Temple or as a small treat for yourself. It is an elegant and deep-flavored sweet typical of the temple town. It is sure to delight anyone receiving it as a gift.

Kukuya Shun-sui Hanamame Yokan

その他

📍 善光寺

Hanamame (flower beans) are precious beans with limited cultivation areas, as they only bear fruit in highlands above 800 meters. Hanamame grown in the Shinshu highlands are known to be significantly larger and tastier than those from other regions. 'Kukuya Shun-sui Hanamame Yokan' is a yokan (sweet bean jelly) prepared by Kukuya Shun-sui, located in front of Zenkoji Temple, using these Shinshu-grown flower beans. Its characteristics include the warm, rustic sweetness unique to flower beans and a smooth texture. This is a dish that allows you to slowly enjoy the flavor of these precious beans that can only grow in the highlands. It is a traditional confection from the temple town that makes you want to savor it quietly alongside strong tea. A product that lets you fully appreciate the blessings of the Shinshu highlands.

Irohado Oyaki Spicy Eggplant

その他

A spicy oyaki from Kinasa's Irohado, featuring eggplant seasoned with chili miso. An adult-oriented oyaki that allows you to enjoy a spicy kick and the melting texture of eggplant.

Shinshu Mebukido: Shinshu White Birch Avenue

洋菓子

With white bark and black stripes—this is a lovely confection shaped like the white birch trees that grace the highlands of Shinshu. Based in Matsumoto City, Nagano Prefecture, Shinshu Mebukido is a confectionery shop that produces many souvenirs characteristic of the Shinshu region. 'Shinshu White Birch Avenue' consists of moist baumkuchen cut into small pieces and coated in white and milk chocolate, finished to look exactly like a white birch tree. It has been a beloved treat during various occasions in Shinpi, such as the Zenko-ji temple's special openings. The relatively sweet flavor pairs well with strong coffee or tea. It is a classic Shinshu souvenir that brings to mind the refreshing scenery of the highlands.

Kukuya Shun-sui Monzen Hato Assorted Monaka

和菓子

📍 善光寺

Monaka shaped like pigeons from Kukuya Shun-sui, located in front of Zenko-ji Temple. When two are placed together, they create an auspicious design of facing pigeons, making it a classic souvenir for Zenko-ji pilgrims.

Kukuya Shun-sui Whole Apple Black Tea Baumkuchen

洋菓子

📍 善光寺

A Baumkuchen that luxuriously encloses an entire Shinshu-grown apple. 'Kukuya Shun-sui' is a modern souvenir shop located on Nakamise Street, directly in front of the main gate of Zenko-ji Temple. The shop name embodies the desire to deliver the 'shun' (seasonal peak) of Japan's four seasons and the 'sui' (chic/refined style) of modern life. This Baumkuchen is a luxurious item featuring highly aromatic dough infused with domestic black tea leaves, wrapping a whole Shinshu Fuji apple. The juicy freshness of the fruit and the gentle aroma of black tea harmonize beautifully. When sliced, there is a delightful surprise as the apple reveals itself from within. It is a perfect masterpiece to commemorate your visit to Zenko-ji.

Kukuya Shun-sui Cream Crepe Colore

その他

📍 善光寺

Created by Kukuya Shun-sui located in front of Zenkoji Temple, 'Cream Crepe Colore' is a colorful crepe confection. Kukuya Shun-suki is a confectionery shop situated directly facing the main gate of Zenkoji. This Cream Crepe Colore features five flavors—strawberry, orange tea, lemon, pistachio, and milk cocoa—presented as colorful, bite-sized crepe rolls. A key feature is that vibrant colors are achieved without using synthetic dyes, allowing you to enjoy both a gorgeous appearance and a crispy texture. Enjoy these cute sweets while strolling through the temple town. They are perfect as a souvenir for Zenkoji pilgrimages and are sure to delight children.

Kukuya Shun-sui Buckwheat Seed and Walnut Yubeshi

その他

📍 善光寺

A "Buckwheat Seed and Walnut Yubeshi" made by Kukuya Shun-sui, located in front of Zenkoji Temple, combining buckwheat seeds and walnuts. Kukuya Shun-sui is a confectionery shop situated directly in front of the main gate of Zenkoji. It incorporates buckwheat, a representative flavor of Shinshu, and fragrant walnuts into a chewy yubeshi dough. The aroma of the buckwheat seeds and the texture of the walnuts overlap within a gentle sweetness, spreading a rich, savory flavor with every bite. It is finished as a simple yet unique taste characteristic of Shinshu. This Japanese sweet is perfect for an accompaniment to tea, and is also recommended as a souvenir from a visit to Zenkoji or as a small gift. It is a treat you will want to savor slowly alongside Japanese tea.

Itochu Sugomori

その他

📍 松本駅、JR松本駅

The Iida specialty "Sugomori" is a premium fresh confection proudly presented by Itochu of Iida City, Southern Shinshu. Since its release in 1940, artisans have continued to make it with care in a dedicated factory. Special custard paste made with plenty of fresh egg yolks is shaped like an egg and coated in high-quality white chocolate. It offers an elegant taste where Japanese and Western styles meet, much like a custard pudding. Its excellence was recognized with an Honorary Gold Award at the National Confectionery Expo. When you take a bite, the smooth yolk paste and white chocolate melt together seamlessly. The aftertaste is refreshing. Please try this representative souvenir of Southern Shinshu.

Shinshu Iida Itouya Toyama Kuri

その他

A chestnut confection, 'Toyama Kuri,' crafted by Shinshu Iida Itouya, a long-established shop in Iida, Southern Shinshu. This flavorful item is named after the chestnuts of Toyama-go, a local tradition. Honey-preserved chestnuts are encased in chestnut paste and further wrapped in a dough flavored with fragrant roasted barley flour (mugi-kogashi). It is an irresistible treat for chestnut lovers, layering the deliciousness of chestnut multiple times. Itouya is a Japanese confectionery shop in Iida known for its chestnut kintan and other chestnut sweets. Southern Shinshu is a rich land for growing chestnuts, surrounded by two mountain ranges (the Alps). Utilizing this bounty, Toyama Kuri offers a multi-layered flavor of chestnut paste and roasted barley flour. A substantial chestnut masterpiece that is satisfying even in a single piece. How about as a souvenir for a fellow chestnut enthusiast?

Itochu Hanafuwari

その他

📍 松本駅、JR松本駅

Hanafuwari is a soft and gentle confection crafted by Itochu, a confectionery shop located in Iida, Southern Shinshu. This treat features an enchanting melt-in-your-mouth texture, reminiscent of a white marshmallow. Itochu is a long-established shop in Iida, renowned for its specialty 'Sugogomori,' which consists of yolk paste enveloped in white chocolate. Utilizing that same expertise, Hanafuwari is characterized by its light and airy mouthfeel. Made with care using ingredients nurtured by the rich nature of Southern Shinshu, this sweet gently dissolves in your mouth with a fluffy texture. Its white, light appearance is equally adorable, making it irresistible. Perfect as an accompaniment to tea or as a small gift, it is a delightful treat to remember your visit to Iida.

Shinshu Iida Itouya Kuri Kinton (Chestnut Paste)

その他

An autumn-exclusive chestnut paste made by artisans carefully straining chestnuts from Southern Shinshu. Shinshu Iida Itouya is a Japanese confectionery shop located in Iida City. It is renowned for its chestnut sweets, which are said to be on par with the famous chestnut pastes of Gifu. The Kuri Kinton highlights the aroma of fresh new chestnuts and is hand-piped one by each artisan; it is available only seasonally from around September to February. Prepared without unnecessary additives, the simple sweetness of the chestnuts themselves stands out. This is a representative Japanese sweet of Iida, Southern Shinshu, that you'll crave when autumn arrives. It is a seasonal blessing that allows you to taste the changing seasons, best enjoyed during the brief period when fresh new chestnuts are in circulation.

Shinshu Satono-ka Kobo Fruit Chocolat Ichida-gaki (Chestnut)

その他

📍 善光寺

A creative confection where Japanese and Western flavors meet, combining chocolate and chestnut with the famous Ichida-gaki persimmons from southern Shinshu. Ichida-gaki is a dried persimmon produced in the Iida-Shimoina region and is registered as Nagano Prefecture's first regional brand, with a cultivation history said to span over 500 years. Shinshu Satono-ka Kobo has filled these Ichida-gaki with a ganache made of chestnut kintan (sweet chestnut paste) and chestnut shochu, then coated them in chocolate. The natural sweetness of the dried persimmon, the chocolate, and the chestnut harmonize like a trio. This is a luxurious item that can only be tasted here, where Japanese and Western ingredients overlap. It is an exquisite choice that pairs well with alcohol such as red wine and makes for a special gift.

Shinshu Iida Ito-ya Misuri no Sato

その他

An assortment that allows you to enjoy chestnuts from Southern Shinshu in three different flavors. Shinshu Iida Ito-ya is a Japanese confectionery shop located in Iida City. It is renowned for its highly acclaimed chestnut sweets, including Kuri-kinton (chestnut paste), and has been praised as being on par with the famous Kuri-kinton of Gifu. "Misuri no Sato" is an assortment crafted by Ito-ya to allow you to experience the multifaceted charms of Southern Shinshu chestnuts. It is a luxurious box that chestnut lovers will find irresistible. The appeal lies in being able to enjoy the rich bounty of Iida's chestnuts all in one box. You can also enjoy comparing the different textures and sweetness levels. These Japanese sweets are perfect as an autumn souvenir or a seasonal gift.

Shinshu Iida Itouya Daimyo Kintsuba

その他

The 'Daimyo Kintsuba' is a confection that the long-established shop 'Itouya' in Iida City has continued to make since its founding. As the name suggests, it is a Japanese sweet that exudes a dignified presence. Its round shape is modeled after the 'tsuba' (guard) of a sword, conveying a sense of samurai heritage to the present day. Using a traditional method, we gently wrap elegantly cooked bean paste in a thin skin. The reliable skills passed down by confectioners in Southern Shinshu live on in every single piece. Through the thin skin, you can feel the smooth and gentle sweetness of the bean paste. When enjoyed with tea, it is a deeply delicious item that makes you feel as though time is flowing slowly and peacefully in Southern Shinshu.

Shinshu Iida Ito-ya: Iida Domain

その他

The history of Iida, a castle town in Southern Shinshu, is infused into this Japanese sweet. 'Iida Domain' by Shinshu Iida Ito-ya is a famous confection named after the Iida Domain that once ruled this land. Iida is a central city of the Ina Valley, nestled along the Tenryu River. It flourished as the castle town of the Iida Domain during the Edo period, and cultures such as Ningyo Joruri (puppet theater) still live on today. This confection carefully reflects the history and pride of the land through its elegant flavor. Perfect for a tea snack or a travel memory. It is an item you will want to savor slowly while feeling the atmosphere of the castle town. A unique specialty of Southern Shinshu that will also delight history enthusiasts. An item best enjoyed leisurely with a cup of tea.

Shinshu Iida Ito-ya Hon Soba Manju

和菓子

An authentic style where the aroma of buckwheat gently rises. Shinshu Iida Ito-ya's 'Hon Soba Manju' is a buckwheat bun crafted by a confectionery shop in Iida, Southern Shinshu, with plenty of buckwheat flour kneaded into the dough. Shinshu is known nationwide as a producer of buckwheat, and its culture has been rooted in various regions since ancient times. By using buckwheat flour in the dough, this Japanese sweet allows you to enjoy a subtle savory aroma and flavor. Filled with sweet bean paste, it is finished with a taste characteristic of Shinshu. The aroma of buckwheat and the gentle sweetness of the bean paste overlap with every bite. This is a unique souvenir from the Ina Valley that lets you experience the buckwheat culture of Shinshu. It is a flavorful item perfect for enjoying with tea.

Itochu: Sugomori

その他

📍 松本駅、JR松本駅

The representative confection of Itochu in Iida City. 'Sugomori' is an egg-shaped Japanese-Western fusion sweet consisting of yolk paste wrapped in white chocolate, widely known as a souvenir from Iida, Southern Shinshu.

Itochu Fruit Nestlings

その他

📍 松本駅、JR松本駅

A variation of Itochu's 'Sugomori' (nestling) sweets with added fruit flavors. A new way to enjoy the nestling series, featuring a variety of flavors such as strawberry and citrus.

Itochu Custard Sugomori

その他

📍 松本駅、JR松本駅

A custard-flavored variation created by Itochu in Iida City as a version of their 'Sugomori' series. A Western-style specialty of Southern Shinshu, featuring smooth custard bean paste enveloped in white chocolate.

Itochu Coffee Sugomori

その他

📍 松本駅、JR松本駅

A coffee-flavored twist on the classic 'Sugomori' by Itochu of Iida City. This sophisticated confection from Minami-Shinshu features bittersweet coffee paste enveloped in white chocolate, perfect for adults.

Itochu Susugomori

その他

📍 松本駅、JR松本駅

A special edition of Susugomori prepared by Itochu of Iida City for celebratory occasions. A beautiful celebratory sweet with red and white colors, this is a famous confection from Southern Shinshu suitable for festive occasions.

Itochu Tenshi no Sugomori (Angel's Nest)

その他

📍 松本駅、JR松本駅

An 'Angel version' of the Sugomori snack from Itochu in Iida City, finished with white chocolate. This is a variation of a representative confection from Southern Shinshu, characterized by its gentle, milky sweetness.

Shinshu Iida Itouya Oneri Manju

和菓子

A Japanese confection from Southern Shinshu, named after the festival beloved by the people of Iida. Itouya in Shinshu Iida is a confectionery shop that has walked alongside the town of Iida. The 'Oneri Manju' features a dough made with brown sugar, gently enveloping smooth fine bean paste (koshi-an). The 'Oneri Festival' is a traditional grand festival passed down since ancient times in Iintda. This manju, bearing its name, conveys a deep affection for the local festival and its people. The richness of the brown sugar pairs perfectly with the gentle sweetness of the fine bean paste. It is a heartwarming hometown confection from Southern Shinshu that allows you to feel the festival culture of Iida. It is a flavor that Itouya has nurtured for a long time alongside the local town of Iida. It is perfect as a small treat to accompany your tea.

Itochu Choju Sugomori

その他

📍 松本駅、JR松本駅

A special edition of 'Sugomori' prepared by Itochu in Iida City to pray for longevity. With its auspicious appearance, this famous confection from Southern Shinshu is suitable as a gift for Respect for the Aged Day or longevity celebrations.

Shinshu Iida Ito-ya Seseragi

その他

Created by Ito-ya in Iida City, 'Seseragi' is a refreshing Japanese sweet inspired by a clear stream. Ito-ya is a confectionery shop that has grown alongside the city of Iida and is known for making sweets that reflect the nature of Southern Shinshu. Its translucent appearance and elegant sweetness provide a momentary escape from the summer heat. It possesses a beauty as if it were a direct reflection of the pure flowing waters at the foot of the Southern Alps. A smooth texture leads to a gentle sweetness that softly spreads across the palate. This is a quintessential Southern Shinshu item that offers both visual coolness and delicate flavor. When enjoyed chilled, it makes a wonderful gift for the hot season.

Itochu Ichida-gaki Shibori

その他

📍 松本駅、JR松本駅

Created by Itochu in Iida City using the famous local specialty of Southern Shinshu, Ichida-gaki (dried persimmons), 'Ichida-gaki Shibori' is a unique confection. Ichida-gaki are persimmons grown in the Ichida area of Takamori Town that have been dried; it is said that they began being shipped under the name 'Ichida-gaki' in 1921 (Taisho 10). Their hallmark is their fine flesh and chewy texture. This 'Shibori' is a handmade jelly consisting of two layers—dried persimmon and fresh persimmon—allowing you to experience a jiggly texture and the rich umami of Ichida-gaki all at once. This is a seasonal item available only in autumn and winter. It is the very essence of Southern Shinshu's bounty, utilizing the natural sweetness of dried persimmons. As a souvenir that condenses the charm of Ichida-gaki, its elegant flavor is perfect for pairing with tea.

Shinshu Iida Ito-ya Apple Tree Avenue

その他

A confection made by Ito-ya of Iida City, inspired by the city's symbol, the "Apple Tree Avenue." The Apple Tree Avenue was born in 1953 through the enthusiasm of students from Iida Higashi Junior High School and is a 400-meter street that Iida is proud of, still maintained by generations of junior high students today. Ito-ya's "Apple Tree Avenue" uses domestic Fuji apples to wrap white bean paste that retains the texture of the apple, resulting in a gentle mouthfeel. A pleasant freshness of sweet and subtle acidity spreads from the fragrant, biscuit-like dough. The story of the town lives within every bite. It is a heartwarming souvenir representing Iida, Southern Shinshu.

Itochu Chocolat Banquet

和菓子

📍 松本駅、JR松本駅

An evolved version of 'Sugomori' (nesting sweets) finished with a chocolate base by Itochu of Iida City. A Southern Shinshu confection perfect for Valentine's Day, where you can enjoy a rich chocolate flavor.

Kisoji Kurisarasa

その他

📍 小淵沢駅

'Kurisarasa' is a Japanese sweet that highlights the simple sweetness of chestnuts grown in the deep mountains of Kiso. It is a famous confection of the Nakasendo trail, perfect for enjoying as if you were a traveler of old. Kisoji is a route along the Nakasendo, which connected Edo and Kyoto, surrounded by deep greenery. Chestnuts carefully nurtured in the mountain valleys are characterized by their fluffy, gentle sweetness. This area has long had a rooted culture of chestnut confectionery, and using those chestnuts, this sweet is carefully finished with an elegant, smooth melt-in-the-mouth texture. Perfect as a snack with tea or as a companion on a journey. It is a deeply delicious item to savor slowly while imagining the deep forests, clear air, and cobblestone streets of the Kiso post towns.

Ontake Monaka

和菓子

A monaka shaped exactly like Mount Ontake, the second highest independent peak in Japan after Mount Fuji. The Kiso-based confectionary 'Taguchi' is a long-established shop located near JR Kiso-Fukushima Station. The Ontake Monaka is their flagship product and a registered trademark, featuring the words 'Kiso Mt. Ontake' on its shell. The ingredients are very simple: adzuki beans, sugar, chestnuts, starch syrup, and glutinous rice. A characteristic feature is that as time passes, the shell and bean paste blend together to become soft like mochi. Its elegant sweetness evokes memories of traveling through the Kiso road, a route long associated with the worship of Mt. Ontake. It is a flavorful masterpiece that carries the prestige of Taguchi, feeling as if you are holding the sacred peak in the palm of your hand.

Kiso no Kodama (Spirits of Kiso)

その他

A melt-in-your-mouth confection inspired by the tree spirits living in the mountains of Kiso. "Taguchi" is a long-established confectionery shop in Kiso with over a hundred years of history. "Kiso no Kodama" is an original tea sweet created specifically for tea ceremonies held at Suisanro, the former residence of the Kiso village magistrate. It is baked similarly to the traditional Spanish confection Polvorón, combining carefully roasted flour with hazelnut, almond, and cinnamon. Its charm lies in its elegant sweetness using Wasanbon sugar and its unique, crumbling texture. Upon taking a bite, it gently crumbles, allowing a fragrant aroma to spread softly. This flavorful item is nurtured by the rich nature of Kiso.

Kiso Narai-juku Kimura Mitarashi Dango

その他

These are traditional mitarashi dango made by Kimura of Narai-juku on the Nakasendo highway. Narai-juku is one of Japan's longest post towns, said to have been the most bustling area along the Kiso Road. Old streetscapes still remain along the highway connecting Edo and Kyoto. Kimura is a shop located in a townhouse believed to be 300 years old, where they have handcrafted Gohei-mochi and dango. In this post town, chewy dumplings coated in a sweet and savory soy sauce glaze have long satisfied the hunger of travelers. The fragrant aroma of the sauce will surely make you stop in your tracks. Eating them while strolling through the old streets allows you to experience the nostalgia of ancient travels. It is the perfect companion for walking the Kiso Road.

Kiso Narai-juku Kimura Sakura Mochi

和菓子

📍 奈良井宿

Located in the post town of Narai-juku on the Nakasendo highway, "Kiso Narai-juku Kimura" is a well-known shop famous for its handmade Gohei-mochi and Oyaki. This particular Sakura Mochi is their specialty made during the spring season. It is a quintessential spring treat where the subtle saltiness of the cherry blossom leaf, a gentle sweetness, and the texture of the glutinous rice harmonize beautifully. Narai-juku was a prosperous post town on the Kiso Road, once referred to as "Narai Sennon" (Narai of a Thousand Houses) during the Edo period. The historic streetscape remains to this day, attracting many travelers. At Kimura, you can enjoy handmade Japanese sweets that are easy to savor while walking along the highway. Enjoy a single bite infused with the fragrance of cherry blossoms alongside the nostalgic atmosphere of the post town. As you stroll leisurely through the old streets, please take a moment to feel the arrival of spring in the Kiso Road.

Mahoroba no Tsuki

その他

"Mahoroba no Tsuki" is a famous confection from Zenkoji, produced by Taiheido in Nagano City. Fitting its name, which means "Moon of the Blissful Place," it is a steamed bun baked with a whole chestnut enveloped in original chestnut paste. Large, fluffy chestnuts peek out from within the chestnut paste—an irresistible treat for chestnut lovers. It can be called Taiheido's pride, worthy of the title "Zenkoji Confectionery." With its moist dough and gently sweet chestnut paste, the flavor of chestnut spreads richly with every bite. It is enjoyed by all generations as a souvenir for Zenkoji pilgrimages. On your way back from your visit, please experience the essence of autumn in Shinshu.

Ringo no Ki Nagano Apple Pie

洋菓子

An authentic apple pie made with plenty of Shinshu apples. "Nagano Apple Pie" is a creation by Ringo no Ki, a dessert land with shops in Nagano City and Suzaka City. Established in 1982, this confectionery shop is committed to local ingredients and even manages its own apple orchards. Their philosophy is to bake sweets with great care using carefully selected apples. It offers a classic flavor created by the sweet and tartness of apples paired with crispy pie crust. With every bite, the juice of the apple and the aroma of butter spread through your palate. This apple pie directly conveys the quality of ingredients unique to Nagano, the kingdom of apples. Please enjoy this staple Shinshu souvenir.

Tsuruya Apple Butter

その他

Tsuruya is a local supermarket beloved by the people of Nagano Prefecture. Its flagship product is "Apple Butter." In fact, it is said to be the catalyst for the apple butter boom that has spread across the country. Using plenty of Fuji apples grown in Shinshu, this gentle, rich spread combines reduced apples with butter. It has a flavor reminiscent of apple pie, where the texture of the fruit and the smoothness of the butter harmonize beautifully. Spreading it on toast transforms your usual breakfast into a feast. It is also delicious when served with yogurt, ice cream, or pancakes. This is a Shinshu staple that you't want to miss when visiting Tsuruya. A foolproof choice that is also highly appreciated as a souvenir.

Tsuruya Shinshu Apple Juice

その他

"Shinshu Apple Juice," produced by Nagano's local supermarket, Tsuruya. This is an original straight juice made from a luxurious pressing of apples grown in Shinshu. It captures the sweetness and aroma of the apple itself, as if the juice were bottled directly from the fruit. Without any unnecessary additives, this bottle allows you to taste the bounty of Shinshu straight away. It is a beloved staple among Tsuruya fans. When enjoyed chilled, the blessings of Nagano—the kingdom of apples—soak into your body. The thick, rich mouthfeel provides an instant moment of relaxation. With a gentle flavor that can be enjoyed by all generations, from children to adults, it is the perfect companion for a trip through Shinshu.

Tsuruya Apple Karinto

その他

"Apple Karinto" captures the flavor of Shinshu apples within a traditional Japanese snack. This is an original product from Nagano's local supermarket, Tsuruya. It is a unique fusion of Japanese and Western styles that utilizes the bounty of Nagano, the kingdom of apples. The fragrant crispness of the karinto is layered with the subtle sweet and sour notes of apple. Its light, crunchy texture and moderate sweetness are truly addictive. Perfect as an accompaniment to tea or as a small snack. Once you start snacking, you won't be able to stop—a specialty unique to Tsuruya. The unexpected combination of the savory fried snack and apple flavor will become a habit. For a Shinshu souvenir, try this karinto that offers a different twist on the classic.

Tsuruya Soft Bite-Sized Dried Fruit: Shinshu White Peach

その他

Tsuruya's dried fruit made with a soft finish using white peaches grown in Shinshu. This is "Soft Bite-Sized Dried Fruit: Shinshu White Peach," a popular snack produced by the local Nagano supermarket, Tsuruya. Easy to eat in bite-sized pieces, the natural sweetness and aroma of the peach are concentrated within. Despite being dried fruit, it has a moist and soft mouthfeel, with a flavor that brings back the juiciness of the peach with every bite. Perfect for when you're feeling a little hungry or as an accompaniment to tea time. Since it is easy to carry, it is also very useful as a snack during travels. A single bag allows you to easily enjoy the deliciousness of Shinshu fruit. One bite, and the aroma of peach gently spreads.

Nouvelle Bairindo Kurumi Yamabiko

その他

This is 'Kurumi Yamabiko,' the flagship product of Nouvelle Bairindo, known as an offering sweet for Suwa Taisha Shrine. It is a famous Shinshu confection that has repeatedly won gold medals at the Monde Selection for many years. A crispy cookie made with Shinshu-grown wheat gently envelops a special walnut caramel. The combination of carefully selected walnuts and caramel simmered with fresh milk from the foothills of the Yatsugatake mountains is exquisite. This Suwa sweet has been loved by all generations, from children to adults. You can enjoy the fragrant walnuts, bitter caramel, and crispy cookies all at once. It is a perfect item to accompany coffee or to give as a gift.

Shunsai-ka Tamura Tawawa

その他

A Shinshu apple dorayaki called 'Tawawa,' produced by the confectionery shop Shunsai-ka Tamura in Suzaka. It is a confection with a plump name that evokes the bountiful autumn. This dorayaki uses Shinshu apples, with the flavor of apple spreading through the moist pancake batter. Nagano Prefecture is a major apple-producing region, and this item has been finished as a quintessential Shinshu treat that utilizes that bounty. It is a seasonal taste characteristic of Shunsai-ka Tamura, which values making sweets that highlight seasonal ingredients. By combining apples with traditional Japanese dorayaki, it is a confection that feels somewhat new yet familiar. The gentle sweetness and aroma of the apple pair well with the fluffy batter. A Shinshu snack to help you take a relaxing break during tea time. It is a treat that will please everyone from children to adults.

Shunsai-ka Tamura Soba Oboro

その他

Soba Oboro from Suzaka's Shunsai-ka Tamura incorporates Shinshu buckwheat into a Japanese confection. It is a unique item inspired by traditional Spanish sweets. The third-generation owner took inspiration from traditional Spanish confectionery and completed this sweet after two years of trial and error. Using Togakushi-grown buckwheat flour and Nagano-grown wheat flour, it is finished with the gentle sweetness of Wasanbon (fine Japanese sugar). It is characterized by a delicate, melting texture. This is a one-of-a-kind confection that utilizes ingredients unique to Shinshu, a famous buckwheat-producing region. The savory aroma of the buckwheat and the elegant sweetness of the Wasanbon melt gently in your mouth. It is a flavorful item that will be appreciated as a souvenir from Shinshu.

Uzukido Sobanohana

洋菓子

Uzukido is a long-established shop that has continued since the fifth year of the Meiji era (1872) in Nagano City, at the foot of Zenkoji Temple. Its signature confection is "Sobanohana." It is a Japanese-style cookie unique to Shinshu, a famous region for buckwheat. These baked goods are carefully baked one by one with a light sweetness, topped with fragrant roasted buckwheat grains. You can enjoy the mellow, natural flavor of buckwheat along with the crunchy texture of the buckwheat grains in a crisp, light bite. This Shinshu confection has been long loved since its release in 1983. Its charm lies in its simple, timeless flavor that pairs well with both coffee and Japanese tea. The care of the makers is conveyed through each carefully baked piece. It is a highly recommended item, perfect as a souvenir, allowing you to feel the atmosphere of Shinshu, the land of buckwheat.

Shimaya Kashipo: Yakuyoke Manju

和菓子

📍 別所温泉

The "Yakuyoke Manju" from Shimaya Kashipo has been enjoyed alongside visits to Kitamuki Kannon in Bessho Onsen, Ueda. As the name suggests, it is a confection used for good luck. It is a simple manju consisting of smooth smooth red bean paste wrapped in a flavorful dough made with brown sugar. Kitamuki Kannon is a place of worship as a deity for warding off evil, and many people seek out this manju when visiting the temple. It has been cherished both as a memory of visiting the hot spring town of Bessho Onsen and as an auspicious charm. Its charm lies in the gentle sweetness of the brown sugar and the nostalgic taste of the moist dough. One bite offers a simplicity that makes your heart feel at ease. Please try it during a break after visiting the temple or touring the hot springs.

CHISANA morino DOUBUTSUTACHI (Little Forest Animals)

その他

Adorable baked goods born in Shinshu, featuring motifs of little forest animals. These are popular as fun-to-look-at gift products. An assortment containing animal-shaped cookies and sablés that will surely bring a smile to your face. The adorable appearance of each piece is why they are loved by children and adults alike. These butter-rich baked goods are perfect for tea time. They make wonderful gifts, adding the joy of discovering forest animals the moment the package is opened. Great as a souvenir for children or a small gift for sweets lovers. A cute gift from Shinshu that is fun to look at and delicious to eat.

Umitate Madeleine (Freshly Caught Madeleine)

洋菓子

A fluffy Western-style confection from the Azumino/Matsumoto area called 'Umitate Madeleine.' A moist and fragrant treat that highlights the deliciousness of eggs. Made using plenty of fresh eggs, these madeleines are baked inside seashell-shaped wafers. You can enjoy the moist texture and the spreading aroma of butter and egg. With its lovely packaging, it is perfect for a small gift. A gentle-tasting confection utilizing ingredients nurtured by the nature of Azumino. The way they are encased in seashell-shaped wafers is adorable, making opening them a joy. Recommended as a treat to enjoy with coffee or tea for a relaxing break.

Kanone Salted Bean Paste Kuzumochi

和菓子

A refreshing Japanese sweet consisting of jiggly kuzumochi paired with salted bean paste. This is a product born in Shinshu that is delightful during the hot season. Smooth kuzumochi is served with bean paste that has a subtle hint of saltiness. The salt provides a perfect accent to the sweetness of the paste, resulting in an elegant flavor with a clean aftertaste. The charm lies in its smooth texture and the exquisite balance of the salted bean paste. It becomes even more refreshing when eaten chilled. This sophisticated sweet, which is not just sweet but accented with salt, is a joy on hot days. Perfect as a summer souvenir from Shinshu or to accompany tea. It is a seasonal Japanese sweet that allows you to take a relaxing break with its refreshing sweetness.

Imperial Hotel Plate Chocolate (Halloween Package)

洋菓子

📍 上高地

These 'Plate Chocolates' allow you to enjoy the taste of Japan's leading prestigious hotel, the Imperial Hotel, even in Kamikochi, Shinshu. This is a beloved item also served at the Imperial Hotel Kamikochi. An assortment containing two types of chocolate: Bitter and Milk. The Bitter chocolate blends cacao from multiple origins with a 64% cacao content, while the Milk chocolate achieves a rich, caramel-like depth using toasted milk powder. Its characteristic feature is its shape, modeled after the scratch tiles used in the brickwork of the former Imperial Hotel Main Building (Light Building). It is a high-quality chocolate that evokes the history and tradition of the hotel. An item you will want to savor along with your memories of the mountain resort, Kamikoch.

Ringo no Ki Assorted Gift

洋菓子

An 'Assorted Gift' from Dessert Land Ringo no Ki, which operates stores in Nagano and Suzaka Cities. As the name suggests, this confectionery shop is known for sweets that utilize Shinshu apples. This assortment includes baked goods and cookies made with apples, unique to the major apple-producing region of Shinshu. It is a delightful gift featuring various treats such as raisin sablés and apple cake, all utilizing local ingredients. Ringo no Ki has been delivering cakes and baked goods using Nagano's ingredients. Their signature product is particularly the apple pie made with apples from the Zenkoji Plain. This assortment, allowing you to enjoy various flavors in small amounts, is a perfect Shinshu sweet for gifting.

Tsuruya Mochi-Mochi Soft Dried Fruit - Bite-sized Clusters (Shiranui)

その他

This is 'Mochi-Mochi Soft Dried Fruit - Bite-sized Clusters (Shiranui),' an original dried fruit product from Tsuruya, a local supermarket based in Karuizawa. Shiranui is a citrus variety created by crossing Kiyomi and Ponkan, known for its plump, juicy flesh. Using an oxygen-removal process, these Shiranui segments are finished to be moist and soft, allowing you to enjoy a deep sweetness similar to a mandarin orange. Tsuruya is a popular supermarket beloved by the people of Nagano Prefecture, and its original products are highly regarded as souvenirs. They are delicious on their own, and adding them to yogurt makes them even softer and juicier. This is a hidden favorite among Shinshu souvenirs, perfect for easy snacking.

Tsuruya Original - Shinshu Matsumoto Blend

その他

An original coffee from a local supermarket that lets you experience Matsumoto, Shinshu, in a single sip. This blend was created by 'Tsuruya,' Nagano's representative supermarket, in collaboration with Maruyama Coffee of Karuizawa. Reflecting the image of the castle town of Matsumoto, it features a clean mouthfeel with rich body and a pleasant bitterness. Tsuruya is known for producing approximately 1,300 original products, and this coffee is one that has long been cherished by local residents. It is conveniently available in both powder and drip bag formats, making it an easy choice for both personal use and gifts. It is a special cup that makes you want to brew and savor slowly on a Shinshu morning amidst the clear mountain air.

Tsuruya Apple Juice - Fuji

その他

A straight juice from Tsuruya, made exclusively by pressing Shinshu-grown Fuji apples. A luxurious 100% juice that allows you to enjoy the perfect balance of the characteristic sweetness and moderate acidity of Fuji apples.

Bagel-ya Haru - Soy Milk Cream Bread

その他

A gentle Shinshu bread featuring a chewy dough filled generously with smooth soy milk cream. Bagel-ya Haru is a stone-oven bakery located in Ueda City, Nagano Prefecture. Known for its ingredient-focused baking, where breads are toasted in a Mount Fuji lava oven, this soy milk cream bread is as well-loved as their bagels and cinnamon rolls. The charm lies in the combination of the gentle richness of the homemade soy milk cream and the dough that reveals more flavor with every bite. With a subtle sweetness, it can be enjoyed casually as an everyday snack. This is a product that conveys pure kindness and warmth, baked with heart by a small bakery in Shinshu.

Shinshu Mebukido: Chestnut Kintsuba

その他

A chestnut kintsuba unique to Shinshu, where whole pieces of chestnut peek through. Shinshu Mebukido is a confectionery manufacturer in Matsumoto that has been operating since 1963. They are well-known for creating many souvenir sweets that convey the spirit of the people and the land of Shinshu/Nagano, focusing on craftsmanship that brings out the natural flavors of the ingredients. This Chestnut Kintsuba consists of bean paste kneaded with whole chestnut pieces, wrapped in a thin skin and baked to a fragrant finish. You can fully enjoy the natural sweetness and fluffy texture of the chestnuts. Available in a single-serving size, it is perfect for an accompaniment to tea or as a small gift. For chestnut lovers, this Japanese sweet captures the essence of autumn in Shinshu Matsumoto, at the foot of the Northern Alps.

Qua White Strawberry

洋菓子

A new-texture sweet where white chocolate is slowly infused into freeze-dried strawberries. This is the flagship product of 'Qua Infused Sweets,' produced by FCOM in Matsumoto City. It features a unique infusion process that ensures the white chocolate penetrates deep into the center of the strawberry. Despite being freeze-dried, it offers a burst of sweet and tart flavors reminiscent of fresh strawberries, combined with a creamy chocolate flavor that spreads through your mouth. Each piece is individually wrapped and elegantly presented. The delightful transition in texture—from a crisp crunch to a juicy burst—makes this a wonderful Shinshu-born delicacy, perfect for a small gift or a special treat for yourself.

Apple Tree: Orchard on the Hill

その他

A simple baked good that highlights fruit flavors, reminiscent of the orchards of Shinshu. With apples, peaches, grapes, and plums, Shinshu is one of Japan's leading fruit-producing regions. The clear air and temperature fluctuations between day and night nurture fruits filled with sweetness. This 'Orchard on the Hill' is a friendly baked good that reflects the rich fruit culture of Shinshu. With a flavor that gently brings out the essence of the fruit, it is perfect for a relaxing snack time. It is an unpretentious treat that evokes images of typical Shinshu orchard landscapes. When enjoyed with tea, you will encounter the gentle, nostalgic aroma of fruit. It is a delightful sweet for both personal enjoyment and as a small gift.

Tsuruya Soft Dried Fruit: Bite-sized Figs

その他

A healthy snack that captures the intense sweetness of figs in a bite-sized format. This is an original product from 'Tsuruya,' a representative supermarket in Nagano Prefecture. Part of a dried fruit series characterized by a moist and soft texture rather than a chewy one, it is crafted to retain the natural sweetness and moderate acidity of the fig itself. True to the Tsuruya style, the finish emphasizes the authentic taste of the ingredients and provides peace of mind. There are many ways to enjoy it: mixed into yogurt, paired with cheese or nuts, or added to black tea or hot wine. It is a convenient snack chosen by the Shinshu supermarket that is both easy to eat and good for your body.