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Hakata Burabura

福岡県·和菓子

Hakata Burabura

A casual Japanese confection you'll want to enjoy while strolling through the streets of Hakata. Hakata Burabura is a famous confection produced by Hakata Kasho Saemon, founded in 1929. It is a bite-sized Japanese sweet consisting of soft gyuhi (mochi) wrapped around chunky red bean paste. After approximately 10 years of development, it was released in 1974, just before the Sanyo Shinkansen began service to Hakata. The name embodies the wish that people would 'eat it while strolling through the town of Hakata.' It is well-known through a commercial featuring a character with eight-shaped eyebrows that every resident of Fukuoka Prefecture knows. The simple, delicious taste of soft gyuhi and chunky bean paste has been loved across generations. It is a treat you'll want to savor while imagining the streets of Hakata.

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View all flavors/varieties (3 total)
  • Hakata Gyokuro Burabura

    A limited edition version of Saemon's famous confection 'Hakata Burabura,' crafted with Gyokuro tea from Yame. The elegant astringency of the tea is added to the Dainagon adzuki bean paste, allowing you to enjoy a deeper, more complex flavor than the standard version.

  • Hakata Burabura

    A famous confection from Hakata crafted by Saemon. Large grains of Dainagon adzuki bean paste are wrapped in soft gyuhi (sweet rice cake), offering a simple yet elegant flavor that pairs well with tea ceremonies. The name 'Burabura' comes from the Hakata dialect word for 'strolling'.

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