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Niwaka Senbei

福岡県·和菓子

Niwaka Senbei

A humorous Hakata confection that you can play with by wearing it. Niwaka Senbei is a sweet rice cracker continuously produced by Shinonodo since 1906 (Meiji 39). It is shaped like the rectangular mask used in the Hakata folk performing art "Hakata Niwaka," which covers the eyes. Niwaka, which has continued for about 300 years, is a traditional art where people wearing masks make others laugh with witty banter. That silly expression has been directly transformed into a sweet, and after eating it, you can enjoy wearing the included "Niwaka mask." This item is full of Hakata spirit, offering simple sweetness and a sense of playfulness. The charm of being able to play with the mask after eating makes it enjoyable for both children and adults. Please taste the history and culture of laughter from Hakata in its entirety.

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View all flavors/varieties (6 total)
  • Niwa Kasenpei

    Shinonmedo's flagship product released in 1906. The senbei (rice cracker), shaped like half of a Hakata Niwaka mask, has nearly 120 years of history. Its simple sweetness and the mask that appears when broken continue to be synonymous with Hakata souvenirs.

  • Shinonindo Black Niwaka Senbei

    A high-impact limited edition version of Shinonindo's Niwaka Senbei, finished in black using bamboo charcoal. While it looks pitch black, the taste is savory and fragrant; when placed alongside the regular version, the pair of black and white 'Niwaka' faces makes for a great conversation piece.

  • Danbo's Nijuka Senbei

    A collaboration between the popular character Danbo from 'Yotsuba&!' and Shinonme-do featuring Nijuka Senbei. These rice crackers, branded with a heat-stamped Danbo face, are a must-have collector's item for fans.

  • I’m Doraemon Niwaka Senbei (Doraemon Niwaka Rice Cracker)

    A collaboration product between the Hakata specialty 'Niwaka Senbei,' sold since 1906, and Doraemon. This limited-edition design features a traditional rice cracker shaped like a Hakata Ninwaka mask, with Doraemon's face branded onto it. While maintaining the simple, rustic taste of Shinonindo, the packaging is designed to bring smiles to both children and adults.

  • Mazinger Z Nikka Senbei

    A collaboration between Hakata Nikka Senbei's Shinonome-do and Mazinger Z. This limited edition package features the heroic figure of Mazinger Z on rice crackers modeled after half of a Hakata Niwaka mask. It is an irresistible collector's item for fans of Go Nagai's works, while the contents feature the simple, traditional sweetness of Shinonode-do.

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