鹿児島県·和菓子
Hyorocho
With a chewy texture coated in kinako (roasted soybean flour) and a simple sweetness, 'Hyorocho' is a famous Kagoshima confection that has been loved for over 90 years. This long-seller was released in 1931 by Seika Foods, which was founded in 1903. Named after the Satsuma tale 'Oishi Hyoro Yume Monogatari,' its roots lie in the Korean candy (Chousen-ame) that had been made in Satsuma since ancient times. It is characterized by a unique flavor unlike any other, incorporating white bean paste, seaweed, and matcha. The retro packaging featuring Hyoro in his loincloth is one of the reasons it has been loved for so long. Its somewhat nostalgic taste is familiar to people in Kagoshima across generations. It is a nostalgic item you definitely want to pick up when you visit Kagoshima.
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Hyoro-mochi
A flagship confection from Seika Foods, a company with a history dating back to the Taisho era. This chewy gyuhi sweet is named after the Kagoshima folktale 'Oishi Hyoro' and comes in two flavors: seaweed and roasted soybean powder (kinako).
