愛媛県·特産品
Matsuno Town Peaches
Known as the 'Land of the Forest,' Matsuno Town is one of Ehime's leading peach production areas. During the peak season in July, a sweet aroma drifts from the peach orchards. Matsuno Town is a nature-rich town that embraces the headwaters of the Shimanto River and has worked to specialize in peach production since the 1970s. Often referred to as 'Ehime's Peach Paradise,' many local farmers cultivate these fruits. The peaches are characterized by their soft flesh and abundant, dripping juice, with various varieties such as Hakuho and Akatsuki available to enjoy. When you bite into a chilled peach, the overflowing juice and gentle sweetness spread throughout your mouth. Please make sure to taste this summer treasure, carefully nurtured in the forest land of Matsuno Town, while they are in season. You are sure to be surprised by their freshness.
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