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KitKat Mini Beni-imo (Purple Sweet Potato)

兵庫県·洋菓子

KitKat Mini Beni-imo (Purple Sweet Potato)

A popular regional KitKat whose vibrant purple appearance enhances the feeling of traveling. Since its Japan-exclusive strawberry flavor launched in 2000, it is said that over 450 varieties have been released. The Beni-imo flavor is exclusive to Okinawa and Kyushu, featuring a distinctive purple color created by kneading purple sweet potato powder into white chocolate. It offers a simple sweetness that spreads with one bite, paired with the light, crispy texture of wafers. This product captures the special feeling of something you can only find in that specific region. Individually wrapped and easy to share, it is a classic regional souvenir that is fun to give and delightful to receive.

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View all flavors/varieties (4 total)
  • KitKat Mini Sake

    A limited edition KitKat created by Nestlé Japan in honor of Hyogo Prefecture, which boasts the highest sake production volume in Japan. A combination of white chocolate and wafers with a subtle hint of sake aroma.

  • Juchheim Line Gold

    Line Gold, delivered as an autumn/winter limited edition by Juchheim, founded in 1909. A luxurious item featuring three types of nuts—macadamia, almond, and pecan—baked into a buttery biscuit dough and coated in white, milk, and sweet chocolate respectively.

  • KitKat Mini Onsen Manju

    A KitKat hot spring flavor released exclusively by Nestlé Japan at hot spring resorts. This popular souvenir captures the sweetness of manju bean paste using chocolate and wafers.

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